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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Warby Parker filing to IPO last week was one more sign that direct-to-consumer (DTC) is an extremely powerful e-commerce trend. In today’s highly competitive ad environment, both content and data are kings. At the time, it was doing Facebook media buying for e-commerce companies. The key takeaway?

Commerce 211
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8 Ways To Stay Competitive In Today’s Technical World

Startup Professionals Musings

If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. Although technology is getting more pervasive in business, it’s not rocket science. For non-core technical strength, look for outside partners.

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Enrou: Combining Causes and Commerce To Help Improve The World

socalTECH

We spoke with Ann Wang , co-founder of Enrou, to learn more about how the company wants to help tie together the world of e-commerce and worthy causes to help improve the world. They were doing great work, but they had no e-commerce or marketing team to get them out there. What is Enrou? How do you work with those organizations?

Commerce 140
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E-Commerce as a Driving Force for Faster Shipping Service

Tech Zulu Event

Undoubtedly, e-commerce has been the biggest growth driver recently for shipping giants UPS and Fedex. Once shoppers experienced the ease of ordering online, the inevitable subsequent challenge was to put the products into their hands quickly enough to encourage continued use of e-commerce for making purchases.

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Why Amazon Is the Undisputed E-Commerce Growth Leader

Startup Professionals Musings

From meager beginnings selling books online back in 1994, Amazon is currently the largest e-commerce retailer and cloud computing platform in the world, and now dominates even the giant Walmart. Customer and competitive demands are rising across all sectors and experiences. Everyone wants to grow and innovate like Amazon these days.

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Some of this can be attributed to the exponential growth in e-commerce and direct-to-consumer businesses as a result of the pandemic and global lockdowns?—?eCommerce no surprise?—?that’s

Product 424
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Good Eggs raises $100M and plans to launch in Southern California

TechCrunch LA

And while the grocery delivery market has become increasingly competitive, Hall argued that Good Eggs stands out thanks to the quality and breadth of its products — 70% of its products are locally sourced, and it often delivers them within 48 hours of harvesting. Image Credits: Good Eggs. Glade Brook’s J.P.