article thumbnail

Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Warby Parker filing to IPO last week was one more sign that direct-to-consumer (DTC) is an extremely powerful e-commerce trend. In today’s highly competitive ad environment, both content and data are kings. At the time, it was doing Facebook media buying for e-commerce companies. The key takeaway?

Commerce 211
article thumbnail

8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

The rate of new entrepreneurs increased between 2013 and 2021, from 280 to 360 out of 100,000 of the adult population. Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Marty Zwilling

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Ways To Stay Competitive In Today’s Technical World

Startup Professionals Musings

Technology is so key to every business these days that experienced business-smart but non-tech entrepreneurs are feeling deeper and deeper in the hole. Only one component of running a business is managing technology, but it is a critical component, so no entrepreneur can afford to ignore it or totally delegate it.

article thumbnail

OK, So Maybe Not ALL MBA Entrepreneurs Are Oxymorons

InfoChachkie

MBA’s are an easy target for entrepreneurs’ scorn. I too have taken shots at MBA’s, describing why they are not typically well suited for startup life in Why Entrepreneurs Hate (Most) MBAs. Online commerce is something these founders have experienced and understand. Situationally, MBA’s Can Be Effective Entrepreneurs.

article thumbnail

7 Keys To Redefining A Challenge Into An Opportunity

Startup Professionals Musings

We all face pressure in our lives, but there’s nothing like that of an entrepreneur facing customer crises and the competitive challenges of a new business. Don’t believe the myth that all you have to do to get rich is bring up an e-commerce website, and the money rolls in while you sleep.

article thumbnail

JPMorgan Chase Invests $2.2 Million to Benefit Phoenix’s Underserved Entrepreneurs

Tech.Co

Phoenix communities are celebrating because JPMorgan Chase has made several local charitable investments to support underserved entrepreneurs and small businesses with the goal of creating jobs and spark a growing economy. Supporting underserved entrepreneurs and small businesses helps revitalize communities and creates jobs,” Tripp said.

Invest 70
article thumbnail

8 Tips For Getting Your Startup Right The First Time

Startup Professionals Musings

The rate of new entrepreneurs increased between 2013 and 2019, from 280 out of 100,000 to 310 out of 100,000 of the adult population. Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Marty Zwilling.

Tips 161