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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

As video commerce becomes the norm and entertainers, brands, businesses, and franchises of all sizes and stripes look to cut out the middle man, the array of services on offer from Maestro may be the scissors these entities need to cut the cord. “ We were targeted to a small number of very premier customers.

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Saltbox raises $10.6M to help booming e-commerce stores store their goods

TechCrunch LA

E-commerce is booming, but among the biggest challenges for entrepreneurs of online businesses are finding a place to store the items they are selling and dealing with the logistics of operating. We became aware of the lack of physical workspace for SMBs engaged in commerce,” Scriven told TechCrunch. “If

Commerce 237
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8 Creative Pricing Strategies Most Startups Overlook

Startup Professionals Musings

As an advisor to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies , usually driven by competitor prices, or cost plus a reasonable margin. I often wonder whether you as the entrepreneur have worked as hard on your pricing strategy as you have on your innovative solution.

Pricing 145
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Edgemesh Aims At E-Commerce Sites

socalTECH

Laguna Beach-based Edgemesh says it has upgraded its product Edgemesh Server product line to specifically help e-commerce customers before the holiday rush. Pricing on the new service was not announced. The company said its product now offers up a new image optimization feature, which helps decrease image download sizes by 39%.

Commerce 113
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Interview with Jerry Jao, Retention Science

socalTECH

How to you better convert web visitors into customers? That's exactly what Retention Science (www.retentionscience.com), the latest firm out of the MuckerLab acceleartor, helps e-commerce companies do. Jerry Jao, the CEO of Retention Science, tells us how the firm is using big data to help e-commerce firms convert more customers.

Commerce 196
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5 New Marketing Rules For Today’s Customer Generation

Startup Professionals Musings

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. Some call it a move from always “ hunting ” for new customers in the wild, to “gardening” or nurturing loyalty and value from the ones you already have.

Customer 168
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Magento Launches iPhone Storefront Software

socalTECH

Los Angeles-based Magento , the developer of e-commerce software headed by Roy Rubin, said Wednesday that it has launched an iPhone version of its product. The firm said it has launched Magento Mobile, which allows retailers and developers to create their own, customized and branded iPhone app storefronts. READ MORE>>.

Software 173