Berkonomics

OCTOBER 20, 2022

Far too often, I come across companies with commission structures that take into account “all” the possible permutations of profit on a sale, causing everyone to wait for an accounting person to complete a cost analysis in order to find the magic number, or for a manager to rule on percentage splits for territories or products.

Sales 177

Sales SaaS Pricing Course 177

Berkonomics

AUGUST 17, 2023

Preparing for the game… If you have been following our recent insights, you’ll be up to speed knowing that professional investors negotiate tough terms, from provisions of control over asset acquisition, eventual sale of the company, future investments, forced co-sale when others attempt to sell their shares and more.

Invest 296

Invest Capital Startup Entrepreneur 296

Berkonomics

SEPTEMBER 6, 2018

Minor decisions, such as replacing employees who have left the company or replacing equipment needing updating, are usually considered operational in nature, and unless the business is changing direction, not relevant to this test. Let’s analyze the effect of a potential acquisition upon the value of your company.

Company 120

Company Companies Acquisition Resource 120

socalTECH

MAY 2, 2017

He was just trying to collect more data for his startup on what was happening on real estate deals that the company had been referring to brokers. However, he quickly discovered the deal data the company was collecting was not just data--but a guide to the best practices on helping brokers close more deals, quickly. What is Digsy?

Sales 145

Sales Startup Email Tool 145

Berkonomics

MAY 16, 2019

There must be at least several companies out there right now positioning to compete with you. There are five niches you can chose when defining your positioning strategy: price, quality, service, innovation, and elegance. Service is a remarkable differentiation. The five strategies: Picking one to emphasize.

Company 120

Company Companies Pricing Competition 120

socalTECH

FEBRUARY 26, 2013

Woodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services. ReachSite helps provide search engine optimization, content optimization, and lead capture for companies, to help companies convert visitors into customers.

ReachLocal 178

ReachLocal Woodland Hills Search Engine Optimization Services 178

Berkonomics

JANUARY 5, 2023

Public companies looking to acquire your growing enterprise usually have a few financial measures that help them weed out those candidates that will be too expensive in terms of effort or of too little financial attractiveness. Email readers, continue here…] Here are some of the checklist items your acquirer will consider.

.Net 156

.Net Acquisition Sales Email 156

socalTECH

MARCH 1, 2018

As part of the lead in to the conference, and as a part of our sponsor relationship with the conference, we're running a series of interviews with speakers from the conference about their experience in the area of recurring revenues, customer service, and similar topics. It sounds like you actually do all your customer service in house?

Customer 113

Customer Custom Services Conference 113

Berkonomics

JUNE 4, 2020

Let’s say that your company is exactly at breakeven. There is amazing leverage in high gross profit margins once a company is past breakeven. A ten percent increase in revenues for a company with 50% gross margin and 5% net profit before the increase would double net profit for the period with that ten percent increase in revenue.

.Net 156

.Net Sales Tool Email 156

Berkonomics

FEBRUARY 2, 2023

Celebrating that strategic partnership Many of us make it a priority to find and partner with companies that can add to our offering or extend our reach. It takes real effort and planning on both sides of a partnership between companies to make it work. Why would this partnership – one that benefits both companies – fail to succeed?

Press 156

Press Sales Training Resource 156

Berkonomics

MAY 8, 2014

I am chairman of a company that, as I write this, is twelve years old and has not yet taken a dollar of outside investment. The company has been funded entirely by grants from the National Institute of Health, amounting to millions of non-dilutive dollars in all. How refreshing!

Company 166

Company Companies Writing Education 166

Berkonomics

JUNE 10, 2021

How about early-stage companies with unique problems? In an early-stage company, the key issue is most often finding the way to start the revenue flowing from services and sales. With enough revenues, the young company can more easily raise equity funds, borrow money, hire top talent, and gain valuable publicity.

Examples 156

Examples Sales Demand Equity 156

Berkonomics

MARCH 8, 2018

Give one percent equity to each outside board member vesting over four years of service. Pay early stage board members of companies that are not lifestyle businesses one percent of the fully diluted equity in the form of an option that vests over four years of service.

Venture Capital 256

Venture Capital Equity Sales Invest 256

Tech.Co

FEBRUARY 25, 2022

Ecommerce company Etsy is hiking its transaction fees for sellers for the first time since 2018. for each sale. Etsy revealed the change in emails to sellers as well as a report to investors yesterday. ” The fee hike also applies to shipping as well as to the product sale itself. What to Know. Why the increase?

Sales 153

Sales Startup Activity Email 153

socalTECH

NOVEMBER 21, 2018

In an interesting marketing effort, Los Angeles-based subscription-based airline Surf Air is looking to attract more subscribers to its service, through a Black Friday sale. Surf Air offers up flights between Southern California and Silicon Valley, as well as a number of other locations, to members who subscribe to its service.

Southern California 133

Southern California Los Angeles Sales Email 133

Berkonomics

MAY 26, 2022

Some surprising answers from persons in sales. “Is Another sales manager offered that he reads the first name on the badge at least ten feet before the booth entrance (a good start, as opposed to trying to stop someone already passing by.) “Hi Dave,” he says. Great advice from a corporate sales manager. Is your mom OK?”

Tips 156

Tips Sales Help Email 156

Both Sides of the Table

FEBRUARY 17, 2019

Having read his latest op-ed on email I know why I erred towards the side of of not loving his book as much as some did. Apparently he’s an “organizational psychologist professor and thinks that it’s rude not to answer email. I also surmise that perhaps organizational psychologists don’t get as much unsolicited emails as some of us do.

Email 250

Email Writing Conference Mobile 250

Eric Greenspan

APRIL 25, 2013

Apple is a remarkable company. Apple was a remarkable company. Mac sales will eventually slow as people switch to tablets. Something has to happen to keep this company going and growing. iTunes will eventually morph into a Spotify competitor in my opinion and iCloud will grow to become the leader in cloud based services.

Company 126

Company Companies Netflix Email 126

Berkonomics

JUNE 2, 2022

Looking for an entrance into a VC, an angel group, a bank, a CxO for a sales opportunity, or any other entity? Few of your contacts will be willing to use their valuable social or political capital helping you with a sales effort, and you will definitely strain your relationship with the intermediary if not a close friend.

Ideas 156

Ideas Sales Competition Venture Capital 156

Berkonomics

DECEMBER 29, 2016

Some types of businesses generate more and more recurring revenues over time, often growing to a size where recurring revenues pay all of the overhead of the company – an enviable position. There is a phenomenon I have observed time after time with mature companies receiving over 75% of their revenues from recurring sources.

.Net 226

.Net Sales Customer Custom 226

Berkonomics

FEBRUARY 3, 2022

It is perfectly OK for you to want to grow your company and plan to keep control for you and your offspring, with no intention to sell. The advantage of creating an evergreen company. I was able to negotiate a “put” of my shares back to the company at 5x my investment. What if you later decide to just keep control?

Equity 156

Equity Course Sales Invest 156

InfoChachkie

JANUARY 14, 2013

If you have your eyes and ears open, you can discover sales lessons in unexpected places, including the cable TV show, Say Yes To The Dress. There are a number of solid sales techniques on display by the Say Yes team. Throughout the sales process, they continually probe and modify their sales approach, based on the bride's feedback.

Sales 251

Sales Startup Activity RSS 251

socalTECH

JUNE 14, 2019

Los Angeles-based Sunbit , a fintech startup which provides point-of-sale financing for purchases, using machine learning to qualify consumers, has raised $26M in a Series B funding round, the company said this week. The funding was led by Zeev Ventures, and also included Group 11 (formerly SGVC), Chicago Ventures, and others.

Artificial Inteligence 113

Artificial Inteligence Startup Sales Email 113

Berkonomics

FEBRUARY 23, 2023

When do you sell your company? Companies sometime run out of cash in the midst of their increasing success, and often find that sources of loans or investment are not freely flowing at the moment of need. Not so long ago, Basil Peters wrote his book, “Early Exits,” after analyzing 150 young companies and their exits.

Pricing 156

Pricing Invest Equity Entrepreneur 156

Tech.Co

JUNE 3, 2022

Square is teaming up with Apple to enable the ‘Tap to Pay' iPhone functionality within the Square Point of Sale app. Now, though, the companies both seem to agree that they'll turn larger profits by teaming up — even if it might mean a slowdown in Square's hardware sales in the long term. Please fill in your email.

News 152

News Newsletter Sales Tips 152

Berkonomics

JULY 26, 2018

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 226

Sales Customer Custom Pricing 226

Berkonomics

JUNE 25, 2020

There are several key performance indicators that help new generation company management see more clearly their progress and corporate health. Email readers, continue here… ] LPC (Lifetime Profit per Customer). The result will yield the number of months the average account takes to be profitable for the company.

Acquisition 156

Acquisition Statistics Sales Customer 156

Berkonomics

AUGUST 3, 2023

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). For those of you who fit that description, nice work. There is a lot to say about retaining control.

Venture Capital 295

Venture Capital Startup Class Invest 295

socalTECH

MARCH 4, 2013

Nimble , the developer of customer relationship management software, said today that it has launched a program for startups, which will offer up a free year of its service. The company said the effort is part of an effort to both support the startup community--as well as connect with future integration partners. READ MORE>>.

Software 183

Software Startup Social Network Email 183

Berkonomics

JUNE 20, 2019

One of the most obvious reasons mature businesses die away – when we look in the rear view mirror – is that they did not spend to renew their product or service when newer entrants into the business arrived with better products and services built upon newer technology. Should be an easy fix for companies making annual net profit.

.Net 120

.Net Patents Research Sales 120

Both Sides of the Table

APRIL 17, 2010

Thursday night was the unveiling of the newest batch of Launchpad LA companies. The VC’s & executives were then asked to make “commitments&# (in writing) to 3-5 of the companies that they felt they could make some sort of contribution to. Have a look at the companies below.

Company 276

Company Companies Startup Southern California 276

Berkonomics

JULY 11, 2013

There is such leverage in high gross profit margins once a company is past breakeven. A ten percent increase in revenues for a company with 50% gross margin and 5% net profit before the increase would double net profit for the period with that ten percent increase in revenue. That’s impressive sales leverage.

.Net 207

.Net Sales Tool Social Network 207

Berkonomics

MAY 3, 2018

Many executives and managers have made the mistake of using the financial and sales forecast to plan and execute hiring of new employees – so that they could be trained and up to speed when the demand arrives. In such instances, it is much less risky for a company to execute its plans for spending in coordination with forecast revenues.

Training 226

Training Layoffs Demand Resource 226

Tech.Co

MAY 6, 2022

Ecommerce company Shopify supports small businesses with technology like ecommerce website builders and retail Point of Sale systems. billion in stock and cash to buy the ecommerce shipping company. The two companies are a great match, according to Shopify's press release about the deal. Please fill in your email.

Networking 123

Networking Press Newsletter Startup 123

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). THE FULL STORY.

Email 339

Email SaaS Venture Capital Google 339

Berkonomics

MAY 17, 2018

This one may be like one or more you have experienced in your company. And about reinforcing the culture of the company in support of that important focus by senior management, and by all employees who see that leadership in action…. An event of extraordinary customer service. It is a story about focus upon the customer, first.

Sales 226

Sales Customer Custom Course 226

TechCrunch LA

JULY 16, 2020

The round was led by Greycroft, which had been following the company’s progress for years, and included participation from strategic investors like Okta Ventures, the venture capital investment arm of Lincoln Property Companies, Allegion Ventures and Sentre, and included follow-on from existing investors. ”

Los Angeles 177

Los Angeles Mobile Sales Venture Capital 177