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Entrepreneurism is all about personal risk.

Berkonomics

The same is true about marketing. Here’s the ultimate thing about entrepreneurism. Resources such as money, experience, statistics about your target, experienced marketing and sales talent, and especially a compelling need and attractive product are all important to the ultimate success of an enterprise.

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VC Confessions: I Don’t Really Care About Your Product Demo

InfoChachkie

The entrepreneur cannot wait to show me their product via a demo. Most entrepreneurs seem confused by my reaction and often say something like: “VCs love demos. You’re the first one I’ve met who didn’t want to see our product.” Note: I invest almost exclusively in b-to-b software companies. Don’t Demo Me Bro.

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Nothing negative about Positive Food’s meal expansion plan after $7M investment

TechCrunch LA

Deerman had watched other meal delivery companies, like Munchery and Sprig , close years earlier and had gotten creative with the company’s business model as a result. In January 2020, the company was in discussions with Whole Foods about launching a pilot of its meals in a few stores. Then the COVID pandemic hit.

Invest 175
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Should Startups Care About Profitability?

Both Sides of the Table

They actually lost about $175 million in cash in that quarter, FWIW. I know this seems obvious but I promise you that even smart people forget this when talking about profitability. I often ask entrepreneurs to consider, “What’s your objective? Are you looking to potentially sell the company in the next year or two?

Startup 227
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Be Honest About Whether Your Product Really Makes a Difference

Both Sides of the Table

The law of large numbers, platforms that can make your company blow up unexpectedly and the trendy nature of tech markets can be deceiving. I have written about the deceiving nature of early successes before – in particular in the SaaS or B2B world leading to a phenomenon called “shelfware.”

Product 150
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What Entrepreneurs Should do about Price Fixing

Both Sides of the Table

We all know about AngelGate by now. I thought I’d try to look at it from a different lens, that of the entrepreneur. Here’s what you need to know… As a funny coincidence I happend to have written about the topic of collusion 3 weeks prior to the fateful dinner. As an entrepreneur you should assume that.

Pricing 292
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Every New Venture Needs A Product And A Business Plan

Startup Professionals Musings

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. Serious investors, on the other hand, look for a professional business plan or summary first, and hardly ever look at the product plan.

Product 112