socalTECH

JUNE 5, 2015

Los Angeles-based game analytics software developer Ninja Metrics has raised $2.8M of an ongoing, $5M funding round, the company disclosed in a regulatory filing this week. The company's other backers include the Harvard Business School Angels and Tech Coast Angels. The round is being led by 37 Ventures.

Metrics 100

Metrics Tech Coast Angels Software Development Los Angeles 100

SoCal Tech Calendar

OCTOBER 17, 2018

Tuesday, October 23, 2018 -- Entrepreneurial Metrics-Measurements for Success. Investors agree that the single most important factor for a company's success is the entrepreneur. Chris will offer case studies and talk about ongoing research and start-ups addressing this topic.

Metrics 100

Metrics Case Study Pasadena Angels Pasadena 100

socalTECH

JULY 22, 2013

Encinitas-based ForwardMetrics has just taken $1M in a seed funding round, to help companies better conduct their strategic planning. forwardmetrics forward metrics strategic planning software venture capital' The startup said that the new funding round brings its total raised to $1.75M. Source of the seed funding was not announced.

Seed Funding 252

Seed Funding Funding Metrics Venture Capital 252

Both Sides of the Table

MAY 10, 2012

I’ve been spending time looking at marketing conversion metrics at portfolio companies lately. Do vanity metrics matter? I recently spoke at the Blue Glass conference on the topic of marketing. I’ll write up some thoughts in a blog post format soon. How do brand pages convert relative to the Timeline. crazy well.).

Conference 297

Conference Marketing Metrics Writing 297

Berkonomics

JULY 7, 2022

It must be the lifeblood of a company that is going to make a difference in an industry or the world. Many times, it is a customer, an employee, or an industry conference that sparks the idea that drives you to create and express your vision of the future for your company or product line. Email readers, continue here…].

Metrics 293

Metrics Ideas Conference Email 293

Berkonomics

OCTOBER 8, 2020

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. No-one challenged this number, and it became an unattributed source of the metric for market size for years. Or cost estimation.

Company 156

Company Companies Metrics Resource 156

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? What set of functionality would make your company launch-ready? Analytics/Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? Who are the other stakeholders involved? Wireframes?

Develop 396

Develop Development Startup SEO 396

Berkonomics

JUNE 19, 2025

No matter what your company produces, there is surely a more efficient way to approach the process with our without AI tools. Start by carefully restating the goal for the process, such as “produce 500 quality units per day” and create metrics to measure the present output and quality (rejects or time lost) with this goal.

Outsource Development 156

Outsource Development Outsource Resource Metrics 156

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? What set of functionality would make your company launch-ready? Analytics/Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? Who are the other stakeholders involved? Wireframes?

Develop 384

Develop Development Startup SEO 384

socalTECH

MAY 10, 2013

Walter Delph: As I mentioned, the company is four years old now. It''s a combination of leveraging our data to provide activation of users, by sending out the posts, and really providing brands with the metrics of before, during, and after a campaign. In addition, those platforms are not providing the metrics that marketers need.

Social Media 237

Social Media Advertising Media Metrics 237

socalTECH

MARCH 19, 2013

Los Angeles-based mobile messaging and marketing firm Mogreet is targeting the small business market with a new, self-serve offering it is calling Mogreet Express, the company announced this morning. The company said the new product includes reporting tools and metrics to track marketing programs. READ MORE>>.

Mogreet 236

Mogreet Mobile Marketing Metrics 236

Berkonomics

NOVEMBER 19, 2020

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. I am an investor and advisor to one such “eyeballs” company. Microsoft paid $9.00 per registered user for Hotmail.

Metrics 296

Metrics Sites Advertising Web 296

Berkonomics

DECEMBER 5, 2013

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. No-one challenged this number, and it became an unattributed source of the metric for market size for years. Email readers, continue here.]

Metrics 239

Metrics Startup Marketing Demand 239

Both Sides of the Table

SEPTEMBER 15, 2022

<== Our conclusion was that this isn’t a temporary blip that will swiftly trend-back up in a V-shaped recovery of valuations but rather represented a new normal on how the market will price these companies somewhat permanently. First in late-stage tech companies and then it will filter back to Growth and then A and ultimately Seed Rounds.

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

NOVEMBER 15, 2019

Use data analysis and metrics to measure for results. Most companies I know will claim to be busy collecting and analyzing data, but very few actually use it to drive people management. Efficiency in the workplace is the time it takes to do something, but it can ignore work quality and customer impact.

Metrics 98

Metrics Tool Statistics Entrepreneur 98

Both Sides of the Table

NOVEMBER 27, 2011

There are very few people in Silicon Valley who have such a precise grasp on what defines success of early-stage startup companies than Eric Ries. should companies do spreadsheets / plan / have a hypothesis for success? how do you handle internal company morale? 9:14 What was the root cause of the failure of your first company?

Social Media 301

Social Media Startup Metrics Media 301

SoCal CTO

MARCH 11, 2013

If you do build the MVP and show it to them, they will ask you about your metrics. They really want metrics, not a product. The real question you should be asking is "When I've built this product and show you the following metrics, would you invest?" What The Heck Does “Traction” Really Mean To A VC?

Metrics 264

Metrics Venture Capital News Product 264

Berkonomics

MAY 18, 2017

The technique, “OST” (objective, strategies and tactics), is a very good way to organize your effort to find guideposts and then develop metrics to measure progress. Here are some example strategies from some of my companies over the recent years. What is a strategy? Yet each is measurable if achieved.

Organization 275

Organization Metrics Demand Resource 275

Startup Professionals Musings

FEBRUARY 16, 2020

In fact, even within Fortune 100 companies, almost 90 percent have encountered growth stalls or flirted with failure, or worse, in the last 50 years. No company can afford to lose the agility, flexibility, and innovation of a startup. Companies follow each other rather than the market. Morgan (chemical manufacturing).

Startup 128

Startup Company Companies Statistics 128

Berkonomics

FEBRUARY 20, 2014

Investors have to look behind the plan and at the entrepreneur and his or her team, knowing that, over time, most of us have come to the conclusion that it is the execution of the ever-changing plan, not the plan itself that makes a company a success. Tyson’s statement also addresses change.

Startup 245

Startup Summary Metrics Class 245

Startup Professionals Musings

MAY 26, 2021

For internal measurements, the metrics should always be written and clear. For multiple party contracts, always document. A paper trail is very important to assure trust in formal business dealings, partner arrangements, and all customer transactions. I see too many trust disputes that could have been avoided by written agreements.

Company 165

Company Companies Metrics Entrepreneur 165

Both Sides of the Table

OCTOBER 6, 2010

For a combination of reasons I didn’t end up talking with the CEO in time and the company quickly became over subscribed. It is probably the right thing for the stage of company. If the company “crushes it&# and has data to prove they’re doing well I suppose it hardly matters. I was interested in learning more.

Startup 360

Startup Venture Capital Invest Slides 360

socalTECH

APRIL 21, 2014

The company--which is developing processes for developing renewable chemicals--said it has produced more than one metric ton of bio-based dodecanedioic acid (DDDA) using its proprietary yeast platform and downstream process. The company said the milestone proves the scalability of its process.

Product 170

Product Metrics Platform Develop 170

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. That is the quandary which entrepreneurs face today in building models for new companies around a web presence.

Metrics 207

Metrics Sites Advertising Web 207

TechEmpower

JULY 24, 2023

What are your key Startup Metrics ? What are some sites or companies in the same space? What functionality would make your company launch-ready? Analytics/Metrics What key startup metrics will you need to track? What metrics will you need for future funding rounds or operations? Ads, Viral/Social, SEO)?

Develop 520

Develop Development Technical Review SEO 520

Both Sides of the Table

SEPTEMBER 28, 2013

You took the risk to start your company. Startups have to be optimists because no rational person would actually believe you could build Uber into the amazing company that it is today. I worked with a startup CEO who decided he wanted to sell his company. I do believe in total transparency with your core. It was not.

Startup 417

Startup Course Venture Capital Writing 417

socalTECH

JULY 18, 2014

Five startups have been named winners at the Siemer Summit , the tech confab which has been being held in Santa Monica for the past couple of days by local investment banking company and investor Siemer Ventures, highlighting some of the top startups in the region.

Startup 173

Startup Truecar Santa Monica Conference 173

Berkonomics

JULY 27, 2023

That’s how you would feel if you ran your company without a dashboard containing relevant metrics that drive your company. and great, relevant metrics? Email readers, continue here…] Metrics should be created by you and your managers to measure near real time progress of your enterprise. The post Go ahead!

Metrics 156

Metrics Screening Email Customer 156

Berkonomics

DECEMBER 11, 2014

These are not the strategic visionary skills, like leading companies through risky product launches, or steering the course through economic storms where leaders become oversized personalities for their superhuman efforts. These are the skills of daily operation, the ones that make or break a company – from the top.

Organization 220

Organization Metrics Training Course 220

Both Sides of the Table

NOVEMBER 9, 2014

In a funding round with 1 or 2 VCs and 15-20 angels or 4-6 seed funds if you gave every investor you financial information and performance metrics your proprietary information would increase in its probability of leaking out. We are doing what we do – writing larger checks and playing an active role at the company.

Venture Capital 352

Venture Capital Seed Funding Email Blogging 352

Berkonomics

DECEMBER 19, 2013

Revenue projections: What will happen to the company if the revenues and earnings projected on a worst case basis are not achieved as predicted? When will the company run out of money if the development of the enterprise is at a slower rate than expected? Has this been tested with investors?

Invest 264

Invest Metrics Funding Entrepreneur 264

InfoChachkie

SEPTEMBER 29, 2014

But we do it anyway, because we believe that the short-term metrics probably aren''t indicative of the long term.”. The toughest aspect of such opportunities is weaning your company off these “bad profits” and focusing on opportunities that may not have an immediate payoff, but will drive long-term enterprise value.

Tips 223

Tips Framework Metrics Cloud Computing 223

Startup Professionals Musings

JUNE 5, 2019

Big companies and small, from Amazon to Zappos, have set the bar high along the following lines: Business must be available when and where you are. Company amazingly finds you based on your interests. The best companies do their homework first to find the customers who will appreciate their service.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. Get attention and reach your audience.

Social Media 127

Social Media Media Metrics Satisfaction 127

Both Sides of the Table

JANUARY 16, 2014

It’s super hard not to want to spend more time with these companies. I always ask when somebody sends me a deal, for example, are you already a shareholder in the company? I got an email recently from a VC who had invested in a company a small amount in a seed round. Please call me early when you start your next company.

Venture Capital 333

Venture Capital Startup Technical Review Email 333

Both Sides of the Table

MARCH 21, 2010

Large companies can be strange sometimes. I’ve observed the following scenario in both of my companies and in countless others I’ve advised or invested in: - your company becomes moderately high profile in a few press articles. What they mean specifically is ownership in your company. .

Startup 298

Startup Sales Slides Metrics 298

socalTECH

JUNE 1, 2012

We caught up with co-founder Michael Wong , who told us about how the company is looking to change the model for local check-ins, and also help businesses with getting the word out about their services. What's your background, and how did you decide to start the company? Can you talk about how your company is funded?

CTO Coach 223

CTO Coach Startup Mobile Artificial Inteligence 223