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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

This is a post to help you figure out why you should write and what you should talk about. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this.

Blogging 373
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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

emerge and are there any lessons to be gained about the future? asymmetry, real-time, curated RSS / link-sharing]. Listening to young people talk about social networking as a new phenomenon is a bit like hearing people talk about a remake of a famous song from my youth as though it was the original version.

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The Power of Twitter in Information Discovery

Both Sides of the Table

Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. They need a stronger campaign about consumption rather than sending Tweets.

RSS 349
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Here’s What President of textPlus @Nanea Reeves Has to Say on Leadership, Mgmt, Women in Tech

Both Sides of the Table

Just so you know I work directly with Nanea and her arrival last year at TextPlus as President & COO has been transformational for the company. Nanea Reeves has a storied career in senior leadership roles at technology companies. Company Organization. Ownership and accountability on feature releases.

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Combustion Matters More Than Scale

InfoChachkie

Scaling also requires: (i) adequate capital, (ii) an infrastructure that supports internal operations and the efficient and economical delivery of the company''s value proposition, and (iii) an execution, process-oriented executive team. I promise I will never tweet about campfire stories or that killer burrito I just ate.

RSS 206
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Creating An Innovative Corporate Culture, Citrix Style

InfoChachkie

Mark framed his comments around the culture he built at Citrix, which has been augmented (and complicated) by the significant number of acquisitions the company executed during the past decade. A culture is about everyone belonging to something they believe in. It's about caring about someone else first. Culture Club.

RSS 221
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Commission Junction Co-Founder Lex Sisney Applies A Scientific Approach To Analyzing Your Business

InfoChachkie

As Co-Founder and CEO of Commission Junction, Lex grew the company from two employees to become the de facto leader in the world of affiliate marketing, beating Google in the process. Organizations Are Adaptive Systems. Organizations are complex systems that adapt to their environment in its totality.