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Mailing lists, email marketing, errors, oh my!

Berkonomics

Using old email lists for the first time is like eating really stale doughnuts. Email companies like Constant Contact, Mail Chimp and many others all have strict rules. Email readers, continue here…] Now the last question is a daunting one for any of us. Strict rules about spam accounts. Opt-in process.

Email 156
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Managing Your Startup Board?—?A Short Presentation

Both Sides of the Table

A Short Presentation I was invited to do a keynote presentation at the Khosla Ventures CEO Summit this week in Sausalito. Often these projects took 12–18 months so by the time companies shipped product they often found out that the product didn’t meet customer needs. Managing Your Startup Board?—?A Photo by Pineapple Supply Co.

Startup 234
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So, what’s a company board good for, anyway?

Berkonomics

And good board members can add real value to you and the company. Email readers, continue here…] Generative thinkers are relentless in asking questions that get to the core of an idea, often making the originator think more deeply about the effects over a longer period of time. A better company is the goal. Generative.

Company 156
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Mailing lists, email marketing, errors, oh my!

Berkonomics

Using old email lists for the first time is like eating really stale doughnuts. Email companies like Constant Contact, Mail Chimp and many others all have strict rules they follow to avoid being caught in spam hell, with their servers blacklisted and worse. The taste is pretty bad, and the side effects could be disastrous.

Email 120
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Your need for a board grows with complexity.

Berkonomics

In fact, such a board would seem out of place in a one-person company. Email readers, continue here…] Second, the audit committee is responsible for hiring an outside auditor as appropriate, reviewing the accounting practices of the corporation and making sure that laws are followed relating to recognition of revenues and expenses.

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Wow! Are your relationships important!

Berkonomics

Of course, the response depends upon lots of variables, including whether the company is in a fund-raising mode (in which case the CEO may be spending up to 80% of their time on this alone). It is from over a thousand of these CEO presentations over the years that I attempt to make the following generalities.

Class 194
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What’s a company board good for, anyway?

Berkonomics

And good board members can add real value to you and the company. Email readers, continue here…] Generative thinkers are relentless in asking questions that get to the core of an idea, often making the originator think more deeply about the effects over a longer period of time. A better company is the goal. Generative.

Company 243