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Santa Barbara: the home of the clicks (and the calls)

Eric Greenspan

Jason is another local Santa Barbara CEO and we had a great chat about Make It Work, Ring Revenue, Affiliate Marketing and life in SB. He’s a great guy and taught me a bunch of new things about affiliate marketing and his company. Each company adds something different to the mix.

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How To Snag Lunch With A High-Profile Entrepreneur

InfoChachkie

I recently received an email from a former student in which he described how he was able to secure a lunch meeting with a high-profile entrepreneur who is operating multiple ventures in parallel. Benedikt Scholz is an exceptional student whom I had the pleasure of instructing when he recently studied at UC Santa Barbara.

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Better Business Bureau? For who?

Eric Greenspan

Their tactic is to first incent a merchant by sharing data on how many hits their website gets from people inquiring about their particular type of business. How they knew anything about us is beyond me, but that is where we got started. They offer assurances that this will lead to more business. Well, I caved and signed up.

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How Pizza Hut Can…Well, Sell More Pizza

Eric Greenspan

From my experience, the monthly coupon I receive from Rusty’s Pizza (a local Santa Barbara pizza delivery) is slam dunk. They just got into online ordering which means they now have my email address, so maybe it’s in the works. About me: [link]. About my company: [link].

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Epic Fail: Worst Networking Call Ever

InfoChachkie

It was a rather hapless soul who was seeking my help networking within Santa Barbara''s startup community. It started when a well-intentioned colleague introduced me to the caller via email, without first confirming with me that the intro was welcomed. Yes”, I replied, “I was a seed investor and an Advisor to the company.”

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An Enchanting Conversation With Guy Kawasaki

InfoChachkie

I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. If I were writing the book today, there would be a whole chapter or two…about how to use Facebook and Twitter. In Art Of The Start , you encourage your readers to be responsive and to strive to return emails within 24-hours.

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Entrepreneur Hack: This Remote Team Of 12 Generated $100M

InfoChachkie

Given TimeHop’s failed experiment, I was especially intrigued when I learned that a team of a dozen remote entrepreneurs hack the typical corporate structure and creates a company that generated nearly $100 million in revenue. To gather hands-on remote team building advice, I sought out two companies that have done it: TaxJar and FastSpring.