Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. an investment in your company.

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Venture Capital Funding Startup Sales 332

socalTECH

JANUARY 24, 2018

Playa Vista-based Appetize , which develops tablet-based, modern point-of-sale (POS) technology for the food service and retail market, has raised $20M in a Series B funding, the company said on Wednesday morning. Appetize said it has now raised over $45M in total funding. READ MORE>>.

Sales 124

Sales Funding Capital Services 124

socalTECH

FEBRUARY 21, 2019

Santa Monica-based private equity investor Arrowroot Capital is the lead investor in a funding round for parking technology developer ParkHub , in ParkHub's first instituional funding. According to the company, the funding is its first institutional funding round. and the company is based in Dallas, Texas.

Funding 133

Funding Santa Monica Equity Capital 133

Berkonomics

OCTOBER 5, 2023

Fixed overhead for salaries, rent, equipment leases and more make up the majority of the “burn rate” (monthly expenses) for most companies. Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. How about young or pre-revenue companies?

Venture Capital 296

Venture Capital Product Marketing Resource 296

socalTECH

FEBRUARY 5, 2020

Irvine-based NGD Systems , a company developing "computational storage" devices which can run AI, machine learning, and analytics functions within data storage devices, has raised $20M in a Series C funding, the company said this morning. The funding was led by MIG Capital, and also included Western Digital Capital Global, Ltd.

Artificial Inteligence 100

Artificial Inteligence Funding Capital Sales 100

socalTECH

NOVEMBER 24, 2020

Santa Monica-based Quid , which offers up a way for private company employees to gain liquidity even before their startups are purchased or have an initial public offering, said on Monday that it has raised $320M in a second fund. Quid's service is an alternative to secondary market sales.

Funding 113

Funding Anthem Santa Monica Capital 113

socalTECH

MARCH 8, 2017

Los Angeles-based Conversion Logic , a developer of marketing analytics software, announced this morning that it has raised $9M in a Series A funding. The funding was led by Pelion Venture Partners, and also included Rincon Venture Partners, Crosscut Ventures, Lerer Hippeau Ventures, Founder Collective, Revel Partners and TenOneTen.

Marketing 133

Marketing Tool Los Angeles Software 133

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing. Marty Zwilling

Marketing 114

Marketing Invest Social Media SEM 114

socalTECH

SEPTEMBER 16, 2020

According to YAPI, it will use the new funding to build out its account management, customer success, and R&D teams, plus bolster existing sales and marketing. YAPI is led by co-founder and CEO Dr. Gina Dorfman; the company was founded in 2009. Financial details of that investment were not announced. READ MORE>>.

North Hollywood 113

North Hollywood Software Funding Hollywood 113

Both Sides of the Table

JULY 21, 2014

Since 2009 we’ve been in an unequivocal bull market. An impressive number of new VCs have been created – most of them with new seed funds. And as I always assert, “Great companies are built in downturns. And it’s when mediocre companies get pulverized.” It’s when the game slows.

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

APRIL 11, 2022

New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need. The canvas is a visual chart with elements describing your value proposition, structure, finances, and customers, to help companies identify and align business activities.

Funding 133

Funding Activity Customer Custom 133

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. If you have growth marketing agencies or freelancers to recommend, please fill out our survey !). At the time, it was doing Facebook media buying for e-commerce companies.

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

JANUARY 24, 2018

Playa Vista-based Appetize , which develops tablet-based, modern point-of-sale (POS) technology for the food service and retail market, has raised $20M in a Series B funding, the company said on Wednesday morning. Appetize said it has now raised over $45M in total funding. READ MORE>>.

Sales 100

Sales Technology Funding Capital 100

socalTECH

MAY 25, 2018

BlueCart said this week that it raised $5M in its Series B-1 funding, bringing its total raised to $22M. Dana Settle, the LA-based co-founder and Managing Partner of Greycroft, has joined BlueCart's board as an observer, with fellow Greycroft venture capitalist Bo Peabody joining BlueCart's board. READ MORE>>.

Artificial Inteligence 189

Artificial Inteligence Funding Sales Los Angeles 189

Both Sides of the Table

FEBRUARY 5, 2011

Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. Nor do they exist in the investors of early-stage companies. The result is a lack of knowledge of the process and of sales people themselves. Here are mine.

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Sales Startup Pricing Customer 316

Both Sides of the Table

MAY 14, 2018

I Know Everybody Told You to Send Your Fund-Raising Decks as a Link. Here’s Why You Should Just Send the Deck I know you have your document sending tool to send your fund-raising deck to VCs and track who read your deck, which pages they read and how much time they spend on each page. frankly I’d be surprised if they weren’t.

Funding 239

Funding Venture Capital IP Email 239

socalTECH

JANUARY 14, 2014

The startup, led by Jason Spievak, said the new funding was led by Accel Partners, and also included prior investors Upfront Ventures and Rincon Venture Partners. Invoca said the new funds will go towards scaling operations and increasing its revenue growth. invoca call marketing automation ringrevenue venture capital accel'

Marketing 212

Marketing Santa Barbara Venture Capital Sales 212

Both Sides of the Table

SEPTEMBER 28, 2014

But what IS the right amount of burn for a company? Burn rate in case you don’t know is the amount of money a company is either spending (gross) or losing (net) per month. (it Conversely if you’re burning $600,000 per month (yes, some companies do) then you only have 5 months of cash left. Gross Burn vs. Net Burn.

Startup 383

Startup Company Companies .Net 383

Berkonomics

AUGUST 17, 2023

Preparing for the game… If you have been following our recent insights, you’ll be up to speed knowing that professional investors negotiate tough terms, from provisions of control over asset acquisition, eventual sale of the company, future investments, forced co-sale when others attempt to sell their shares and more.

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Invest Capital Startup Entrepreneur 296

socalTECH

APRIL 26, 2017

San Diego-based AltheaDx , which is developing molecular diagnostics technology for the personalized medicine market, has raised $27M in its Series D funding round. Source of the new funding was not announced by the company. AltheaDx is led by President and CEO Jorge Garces. READ MORE>>.

Funding 113

Funding San Diego Sales Marketing 113

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If marketing is not your thing, then you need to find a partner or outside expert to help you.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

socalTECH

SEPTEMBER 21, 2017

Santa Monica-based Tuition.io , which helps employers offer up student loan repayment assistance as part of their employee benefits, has raised $7M in a Series B funding round, the company said today. says so far that it has signed up such clients as Live Nation, Staples and Fidelity Investments to its programs. READ MORE>>.

Funding 133

Funding Santa Monica Venture Capital Sales 133

socalTECH

NOVEMBER 27, 2017

LeafLink , a startup that develops e-commerce software for the cannabis dispensary market, has expanded its operations into Los Angeles ahead of the sales of recreational marijuana in January, with a $10M funding. LeafLink's software helps cannabis dispensaries with branding, marketing, and e-commerce sales.

Funding 113

Funding Commerce Venture Capital Sales 113

TechCrunch LA

JANUARY 7, 2020

The latest of these is Luxury Presence , which pitches digital marketing services to real estate agents and has raked in $5.4 million in financing to support the buildout of its services and sales teams to manage clients. According to estimates from Built in LA , there are roughly 127 companies, which have raised over $2.4

Los Angeles 168

Los Angeles Services Angel Marketing 168

socalTECH

MAY 13, 2015

San Diego-based NoteVault , which develops a cloud-based note taking product for the commercial construction industry, has named Jeremy Foster as the company's Chief Marketing Officer, and John Roshala as its new VP of Sales. NoteVault raised a round of funding in December. READ MORE>>.

Sales 100

Sales San Diego Marketing Funding 100

Both Sides of the Table

MAY 19, 2016

I’ve spoken before about our desire at Upfront Ventures to fund really big ideas that solve hard problems, are science led and if successful will both have a positive effect on people’s lives as well as make great financial returns. We’re not Pollyannaish about this. In short, we’re after venture returns. They have raised $14 million to date.

Company 207

Company Companies CTO Coach Funding 207

socalTECH

DECEMBER 20, 2017

in a new funding. The funding came from ClearVision Equity Partners, a local San Diego investors. According to Zesty.io, the new funding comes on top of an existing investment, bring its total raised to $2.8M. said the new funding will go towards sales and marketing, plus its product development roadmap.

Funding 113

Funding San Diego Equity Content 113

socalTECH

AUGUST 16, 2021

San Diego-based sales and marketing software developer Seismic has raised $170M in a Series G funding round, the company said this morning, and is now valued at $3 billion. Rowe Price, according to the company. Rowe Price, according to the company. Seismic has now raised $440M in total funding.

San Diego 113

San Diego Coach Sales Training 113

Both Sides of the Table

OCTOBER 12, 2010

A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. Even if you don’t have “direct&# sales I would tell you that “everything is a sale&# including fund raising, hiring, getting press and doing business development.

Sales 346

Sales Startup Technical Review Customer 346

TechCrunch LA

SEPTEMBER 13, 2021

Last year at this time, SpotOn was on the brink of announcing a $60 million Series C funding round at a $625 million valuation. Today, SpotOn said it has closed on $300 million in Series E financing that values the company at $3.15 Today, SpotOn said it has closed on $300 million in Series E financing that values the company at $3.15

Technical Review 296

Technical Review Software Review Invest Acquisition 296

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing. Marty Zwilling.

Customer 146

Customer Custom Marketing Startup 146

socalTECH

OCTOBER 23, 2017

San Diego-based SmartDrive Systems has received an investment from Michelin North America , the company said on Sunday, in a preferred-stock round of investment. SmartDrive said it will use the new funding for expansion of its strategy for fleet telematics and mobility services. Size of the investment was not disclosed.

Funding 113

Funding San Diego Invest Mobile 113

Both Sides of the Table

MAY 19, 2018

the most counter-intuitive fund-raising advice you’ll ever get I’m about to offer you some fund-raising advice that flies directly in the face of what most conventional wisdom will tell you. Let me start out with my premise: “Data rooms are where fund-raising processes go to die.” against a broad range of similar companies.

Funding 336

Funding Venture Capital Startup Email 336

TechCrunch LA

DECEMBER 8, 2020

Today, a startup that is doing this in the specific area of distressed property is announcing a round of growth funding to ramp up its team and expand its business. The funding is being led by QED Investors; Founders Fund, Susa Ventures, Navitas Capital, and Prudence Holdings also participated. million Series A also led by QED.

Sales 282

Sales Demand San Diego Funding 282

Both Sides of the Table

NOVEMBER 2, 2010

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. The first post on scaling sales dealt with “aiming&# your sales teams – making sure they were focused on the right opportunities.

Sales 289

Sales Startup Training Pricing 289

TechCrunch LA

OCTOBER 5, 2020

Companies that have leveraged technology to make the procurement and delivery of food more accessible to more people have been seeing a big surge of business this year, as millions of consumers are encouraged (or outright mandated, due to Covid-19) to socially distance or want to avoid the crowds of physical shopping and eating excursions.

Technical Review 343

Technical Review Startup Marketing San Diego 343

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471