TechCrunch LA

OCTOBER 21, 2021

Netflix employees staged a walkout yesterday in response to the company’s handling of a Dave Chappelle special that premiered on October 5. The employees who participated in the walkout want Netflix to “adopt measures to avoid future instances of platforming transphobia and hate speech,” they wrote in a letter.

Netflix 300

Netflix Demand Content Hollywood 300

Startup Professionals Musings

JANUARY 9, 2022

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. Incorporate brand personality and voice. Marty Zwilling.

Social Media 135

Social Media Framework Media Metrics 135

Tech Zulu Event

JANUARY 23, 2013

The Social Promotion Management Platform is for businesses of all types – small, medium and enterprise. Even with its simplicity, quality is not sacrificed as the platform produces professional, graphical campaigns at low-cost points. We’re talking real-time metrics here, ladies and gentlemen. With PromoJam 2.0,

Platform 99

Platform Metrics Social Media Marketing 99

socalTECH

MAY 10, 2013

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Walter Delph: As I mentioned, the company is four years old now.

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

AUGUST 15, 2022

Facebook has created an environment where millions of people can hold billions of conversations with people and companies, transforming how people expect to interact with each other and the world. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements.

Startup 126

Startup Social Media Entertainment Metrics 126

Startup Professionals Musings

DECEMBER 30, 2022

I can think of many companies that waited too long to react to change, including Polaroid and Blockbuster , and were never able to recover. Don’t be lulled into a false sense of security by an initial innovation that has served your company well so far. Define realistic metrics to keep track of progress.

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

MAY 21, 2022

by Joseph Jaffe and Maarten Albarda, both experienced marketers working with new companies, as well as larger firms. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more. They advocate investing in their new framework, where the Z.E.R.O.

Marketing 127

Marketing Framework Social Media Media 127

socalTECH

APRIL 21, 2014

The company--which is developing processes for developing renewable chemicals--said it has produced more than one metric ton of bio-based dodecanedioic acid (DDDA) using its proprietary yeast platform and downstream process. The company said the milestone proves the scalability of its process. READ MORE>>.

Product 170

Product Metrics Platform Develop 170

socalTECH

JUNE 15, 2017

The company recently raised $8M in a funding from Evolution Media, Aspect Ventures, Upfront Ventures, as well as a long list of angels. Milana Rabkin: As a platform, we work on a consensus model. They can use Stem as a platform to distribute that content. How did you start the company? What is Stem?

Startup 140

Startup Content Metrics Platform 140

TechEmpower

OCTOBER 9, 2023

Content Recommendations in Streaming Services While many streaming platforms suggest content based on viewing history, LLMs have the power to significantly elevate this experience. This advanced approach greatly enhances the user experience, making product discovery more intuitive. An example of this would be: “carrots, chicken, and bok-choy.”

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

socalTECH

FEBRUARY 9, 2015

Email delivery platform SendGrid , which has significant operations in Orange County, said today that it has launched a new app on the iPhone and iPad. SendGrid said the app allows users access to their Sendgrid account and metrics. READ MORE>>. sendgrid email delivery software iphone ipad mobile smartphone'

Orange County 100

Orange County Email Metrics Platform 100

TechCrunch LA

DECEMBER 5, 2018

Scott McCorkle has spent most of his professional career thinking about business to business software and how to improve it for a company’s customers. The first offerings will be launching in the beginning of 2019, but the company has dozens of customers already using its pilot, McCorkle said.

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Customer 145

Berkonomics

DECEMBER 5, 2013

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. No-one challenged this number, and it became an unattributed source of the metric for market size for years. Email readers, continue here.]

Metrics 239

Metrics Startup Marketing Demand 239

TechCrunch LA

SEPTEMBER 7, 2021

. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. Besides Sense, MuteSix’s former and current clients include companies such as Adidas, Petco, Ring and Theragun, to whom it provides a full range of marketing services, including top-notch direct response videos.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. Incorporate brand personality and voice. Marty Zwilling.

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

SEPTEMBER 10, 2021

I’m over-paying for every check I write into the VC ecosystem and valuations are being pushed up to absurd levels and many of these valuations and companies won’t hold in the long term. I often answer the same way … * “First, yes, nearly every corner of our market is over-valued. By definition?—?I’m dot-com bonanza.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

socalTECH

JUNE 25, 2013

Apparently, that push comes thanks to another, local startup-- Convertro , which said today that Dollar Shave Club has been using its platform to measure its ad campaign effectiveness, including the effectiveness of those TV ads for Dollar Shave Club. READ MORE>>.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

Frank Addante

MAY 18, 2016

With the platforms for storytelling rapidly increasing in VR, AR, and more apps and social media tools at our disposal, technology is now taking a front seat. But how do we embrace and adapt to these platforms effectively, without losing the meaning and heart behind the stories we tell? They have lofty goals, and take risks.

Company 40

Company Companies Advertising Startup 40

Frank Addante

MAY 18, 2016

With the platforms for storytelling rapidly increasing in VR, AR, and more apps and social media tools at our disposal, technology is now taking a front seat. But how do we embrace and adapt to these platforms effectively, without losing the meaning and heart behind the stories we tell? They have lofty goals, and take risks.

Company 40

Company Companies Advertising Startup 40

socalTECH

APRIL 24, 2019

We spoke with founder and CEO, Shane Bernstein , on why he thinks the company's system is far superior to using a resume to find technical talent. Shane Bernstein: We look at actionable data points and data metrics which are quantifiable across the web, and we qualify them and normalize that data, and sort them based on what they've done.

Sites 240

Sites Startup Tool CTO Hire 240

Startup Professionals Musings

NOVEMBER 11, 2019

Facebook has created an environment where millions of people can hold billions of conversations with people and companies, transforming how people expect to interact with each other and the world. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

JUNE 2, 2021

As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today. You need a platform that is comfortable with the global scope of today’s market, with it’s wide range of social and economic cultures, trends, and needs.

Competition 142

Competition Software Review Social Media Customer 142

Both Sides of the Table

JANUARY 25, 2015

The law of large numbers, platforms that can make your company blow up unexpectedly and the trendy nature of tech markets can be deceiving. But if users don’t come back to your product directly and often I question whether you have a sustainable product / company. Not vanity metrics. Success for many is ephemeral.

Product 150

Product Startup Metrics Technical Review 150

Startup Professionals Musings

SEPTEMBER 23, 2022

She concludes from her work with many modern business leaders, including CEOs Bud Frankel (Frankel & Company) and Glen Tullman (7wire Ventures), that there are five pivotal decisions that propel certain entrepreneurs to be gifted leaders: The launching decision. Proactively sets metrics and track goals. The turning point decision.

Startup 141

Startup Ideas Entrepreneur Framework 141

socalTECH

DECEMBER 20, 2017

With so many APIs, SaaS ecosystems, and cloud platforms to rely on, a digital product that may have taken five years to get off the ground in 2000 can now be brought to life in a matter of months. Now everything our company does?—?from Still prioritizing features in a spreadsheet? Perhaps the answer won’t surprise you: prioritize.

Technical Review 100

Technical Review Metrics Ideas Product 100

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? What set of functionality would make your company launch-ready? Analytics/Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? Who are the other stakeholders involved? Wireframes?

Develop 396

Develop Development Startup SEO 396

Startup Professionals Musings

AUGUST 24, 2019

by Joseph Jaffe and Maarten Albarda, both experienced marketers working with new companies, as well as larger firms. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more. They advocate investing in their new framework, where the Z.E.R.O.

Media 95

Media Framework Social Media Metrics 95

SoCal CTO

AUGUST 4, 2011

What are your key Startup Metrics ? What set of functionality would make your company launch-ready? Analytics/Metrics - what are the key startup metrics that you will need to track? Are there specific metrics needed for future funding rounds or for operations? Who are the other stakeholders involved? Wireframes?

Develop 384

Develop Development Startup SEO 384

Startup Professionals Musings

MAY 29, 2019

From meager beginnings selling books online back in 1994, Amazon is currently the largest e-commerce retailer and cloud computing platform in the world, and now dominates even the giant Walmart. A platform is a business model and capability that can be accessed and customized by external users. Accept no excuses.

Commerce 89

Commerce Artificial Inteligence Cloud Computing Platform 89

Frank Addante

MAY 21, 2013

We’ve spent a lot of time at Rubicon building a strong engineering team and technology platform to scale (25,000+ CPUs; trillions of transactions; petabytes of data). Now, we’re focusing on building a people and business platform for scale. Our goal is to hire more than 100 people this year.

Metrics 85

Metrics Platform Invest Technology 85

socalTECH

SEPTEMBER 19, 2014

We caught up with Rachel recently to hear more about the company. Rachel Payne: FEM is a video discovery platform that provides quality, relevant video recommendations for any website, app, or content network that is seeking to drive more engagement around video. What''s the story behind the company? The metrics are very solid.

Google 233

Google Content Startup Venice 233

socalTECH

AUGUST 12, 2019

The Vinetta Project (www.vinettaproject.com), a group which is focused on helping to accelerate the growth of female-led startups, announced a few weeks ago that it is working with P&G Ventures, the internal "startup studio" of Procter and Gamble on an effort to help female-led companies in Los Angeles. What is The Vinetta Project?

Entrepreneur 124

Entrepreneur Metrics Los Angeles Help 124

Tech Zulu Event

JULY 26, 2013

Squabbler, a video engagement platform for web and mobile publishers has launched new features and the next generation of its video engagement platform in a move that will power engagement for sports, entertainment and news publishers a like. The firm’s latest launch places management of the platform into the hands of publishers.

Metrics 79

Metrics Platform Content Web 79

InfoChachkie

SEPTEMBER 29, 2014

But we do it anyway, because we believe that the short-term metrics probably aren''t indicative of the long term.”. The toughest aspect of such opportunities is weaning your company off these “bad profits” and focusing on opportunities that may not have an immediate payoff, but will drive long-term enterprise value.

Tips 223

Tips Framework Metrics Cloud Computing 223

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. Incorporate brand personality and voice. Marty Zwilling.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 18, 2013

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. Incorporate brand personality and voice. Marty Zwilling.

Social Media 102

Social Media Media Product Metrics 102

Tech Zulu Event

JANUARY 30, 2012

Months of submissions and the amazing help from our judges , the Spotlight is shinning down on awesome companies that were born right out of Southern California. And now without further ado I present the Spotlight: LA Tech Winter Companies: Spotlight Companies. Leftronic is a real-time data visualization platform for startups.

CalTech 91

CalTech Company Companies Idealab 91