Startup Professionals Musings

SEPTEMBER 7, 2022

In my view, no amount of academic education can prepare you for the challenges of running a business, but real experience will quickly open your eyes to some of the challenges, and let you know how much you enjoy responding to these on a day-to-day basis. At this stage, good relationships are more important than knowledge.

Startup 114

Startup Tips Coach Satisfaction 114

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online. Who do you view as your biggest competition? You’re right.

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

SEPTEMBER 15, 2014

Many questioned whether it could survive under the fail whale, inevitable competition from Facebook, founder fighting, fights with 3rd-party developers let alone become a revolutionary business that could make money. Online education. Far from it. Lots of it. Almost nobody believed and now look at it.

Funding 362

Funding Technical Review Ideas Startup 362

Startup Professionals Musings

APRIL 4, 2015

Social media is now one of the key marketing tools, but not the only one, so the challenge is to manage the resource tradeoffs effectively by constantly assessing payback versus cost. Create an integrated conventional marketing and social media strategy. Manage your expectations, and analyze every marketing channel.

Social Media 108

Social Media Media Startup Tips 108

SoCal CTO

AUGUST 3, 2010

5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 I just reviewed several hundred startup pitches for Capital Factory. The collapse of the IPO market and dysfunctional math in the venture capital community has stacked the odds against you. Here’s why. Take a look at the chart below.

Startup 217

Startup Venture Capital Blogging Software Review 217

Startup Professionals Musings

DECEMBER 17, 2013

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. Sales data needs to be correlated to advertising campaigns, price changes, seasonal forces, competitive actions, and other costs of sales. Operating productivity. Size of gross margin.

Metrics 100

Metrics Technical Review Sales Customer 100

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. In the online world, you need a solid connection between your domain name and your product, brand, or business. Beware of no-cost and low-cost marketing. Marketing requires content, and nothing is “free.” No-cost efforts usually have no value.

Social Media 93

Social Media Content Startup Web 93