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6 Mistakes Often Made Positioning Against Competition

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today.

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How To Highlight A Sustainable Competitive Advantage

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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Need money? Read this!

Berkonomics

Bootstrapping: This term describes your ability to start a business with little investment and grow it using internally generated funds. You will realize much more from the ultimate sale of your business even if at a considerably lower price than if splitting the proceeds with investors. There is a lot to say about retaining control.

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6 Keys To Funding Based On Your Marketplace Advantage

Startup Professionals Musings

This raises a big red flag with potential investors, who conclude that no competitors means no market, or you haven’t looked, and the new startup is likely not investable. Startups simply don’t have the resources to keep ahead of large competitors who see initial traction and go after it. A narrow scope doesn’t help your case either.

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Please Help Me Congratulate Jordan Hudson as @UpfrontVC’s Newest Investment Principal

Both Sides of the Table

Smart founders use this extra resource to their advantage. Most associates need some entrepreneurial experience before actually making investments. Ability to source information easily to help build a thesis around companies / industries / competition. Just ask Rob Bailey. I think there are two reasons for this: 1.

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Investor Secrets For Smart Competitive Positioning

Startup Professionals Musings

This raises a big red flag with potential investors, who conclude that no competitors means no market, or you haven’t looked, and the new startup is likely not investable. They simply don’t have the resources to keep ahead of large competitors who see initial traction and go after it. A narrow scope doesn’t help your case either.