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Talking to a VC About Your Competitors

Both Sides of the Table

Competition. And the reality is that if you have no competition it will likely be perceived as a negative, not positive. And the reality is that if you have no competition it will likely be perceived as a negative, not positive. Here’s some thoughts on the competition slide and also how to talk about it: Competition.

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Be careful how you define your competition.

Berkonomics

Professional investors laugh when they hear an entrepreneur state, “We have no competition.” If you are raising funds, list “do nothing” as a viable competitor in your slide deck. That statement has killed more investment deals than almost any other. Well, come to think of it, this is especially true in such an instance.

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Let Me Introduce Myself

Both Sides of the Table

I am a big believer in VC pitches that the bio slide should come up front. The short answer is that by knowing the key members of the management team the VC firm can quickly identify strengths on your time and know whether you have some competitive advantage in your chose field relative to other people with whom you will compete.

Slides 296
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Ten Slides Make a Killer Investor Presentation

Startup Professionals Musings

A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Most advisors will tell you to write the business plan first (20-30 pages), then distill the key points into a set of Microsoft PowerPoint slides for standup presentations to potential investors. Competition and sustainable advantage.

Slides 94
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Adding Slides Does Not Enhance Your Investor Pitch

Startup Professionals Musings

A perfect round number is ten slides, with the right content, that can be covered in ten minutes. Here are the ten slides you need: Problem and market need. Competition and sustainable advantage. List and position your competition, or alternatives available to the customer. Give the “elevator pitch” for your startup.

Slides 99
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Here’s how NOT to define your competition

Berkonomics

An entrepreneur pitches using a deck with no slide for competition. We have no competition.”. If you are raising funds, list “do nothing” as a viable competitor in your slide deck. We investors see this all the time. When asked (as we always do,) the response is “This is new.

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Going to Raise VC? Here’s a Primer on Process, People, Deck

Both Sides of the Table

Remember that most people are visual thinkers and Powerpoint slides simply help frame the conversations. Competition. You should have 10-12 slides and anything else that is detailed should be in your appendix. How you solve that problem conceptually at the highest level. Details on the solution. Demo could go here].