Berkonomics

AUGUST 10, 2017

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 243

Venture Capital Product Resource Marketing 243

Both Sides of the Table

JUNE 30, 2016

It is a truism that with more capital you will hire people more quickly and spend more liberally whether it’s on external contractors, PR firms, attending events, doing legal work (trademarks, patents) or whatever. You will build out features or expend to platforms — often before you have enough market feedback to warrant it.

Startup 292

Startup Software Review Pricing Entrepreneur 292

Startup Professionals Musings

AUGUST 12, 2019

Of course, we all know there are no guarantees, and we like your passion and commitment to future results. First of all, you need some convincing market research that your solution addresses a real and growing problem. Skip the fuzzy marketing terms, like “easier to use” and “more functions.”

Competition 86

Competition Patents Startup Custom 86

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

Startup Professionals Musings

OCTOBER 12, 2019

Market change happens too frequently these days, and organizations need to quickly change course just to survive. And without knowing where you stand, there is no way to set a course. It might be a patented technology, but it could also be the creativity of employees or logistic competencies of the company.

Organization 88

Organization Course Patents Entrepreneur 88

Startup Professionals Musings

MAY 30, 2012

Look how the Japanese entered the auto industry, or how McDonalds imitated White Castle, or how Wal-Mart “perfected” the low-price high-volume approach. Of course, the first one gets the patent. But patent disclosure requirements often make imitation easier, and smart technologists can work around most patents anyway.

Patents 84

Patents Startup Statistics Course 84

Both Sides of the Table

AUGUST 14, 2017

And of course we help with business development introductions and with fund raising events. This is similar to the role that public markets play in helping shape publicly traded companies. Often we are asked to get involved in executive-level recruiting. Board work does involve a lot of conflict at moments throughout the company.

Startup 217

Startup Technical Review Equity Report 217

Startup Professionals Musings

FEBRUARY 26, 2011

Look how the Japanese entered the auto industry, or how McDonalds imitated White Castle, or how Wal-Mart “perfected” the low-price high-volume approach. Of course, the first one gets the patent. But patent disclosure requirements often make imitation easier, and smart technologists can work around most patents anyway.

Startup 91

Startup Patents Statistics Course 91

Startup Professionals Musings

MAY 18, 2013

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Your solution fills a real market need. You have figured out how to undercut your competitor’s price, and still hold your margin.

Startup 100

Startup Patents Competition Social Network 100

Startup Professionals Musings

NOVEMBER 5, 2017

Market change happens too frequently these days, and organizations need to quickly change course just to survive. And without knowing where you stand, there is no way to set a course. It might be a patented technology, but it could also be the creativity of employees or logistic competencies of the company.

Organization 69

Organization Course Patents Entrepreneur 69

Startup Professionals Musings

APRIL 17, 2015

Market change happens too frequently these days, and organizations need to quickly change course just to survive. And without knowing where you stand, there is no way to set a course. It might be a patented technology, but it could also be the creativity of employees or logistic competencies of the company.

Custom 102

Custom Customer Organization Course 102

Startup Professionals Musings

APRIL 29, 2012

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Your solution fills a real market need. You have figured out how to undercut your competitor’s price, and still hold your margin.

Entrepreneur 102

Entrepreneur Patents Startup Ideas 102

Startup Professionals Musings

JULY 27, 2018

Here are the unique business elements that I expect to hear as a potential investor: Target market size and growth projections. Most investors won’t be interested unless you can show them a large market (billion-dollar opportunity), with a double-digit growth rate. Business model showing costs, pricing, and margins.

Product 58

Product Slides Entrepreneur Invest 58

Startup Professionals Musings

AUGUST 14, 2014

This raises a big red flag with potential investors, who conclude that no competitors means no market, or you haven’t looked, and the new startup is likely not investable. First to market, for example, is not normally a sustainable advantage for startups. All of these are competitors in terms of speed, price, or luxury.

Competition 93

Competition Startup Patents Slides 93

Startup Professionals Musings

FEBRUARY 21, 2014

Market change happens too frequently these days, and organizations need to quickly change course just to survive. And without knowing where you stand, there is no way to set a course. It might be a patented technology, but it could also be the creativity of employees or logistic competencies of the company.

Organization 98

Organization Course Entrepreneur Patents 98

Startup Professionals Musings

OCTOBER 14, 2016

But, of course, that doesn’t mean you shouldn’t try. When top tier investors compete for a piece of the action, the price can go up exponentially. If you don’t yet have a hundred investors knocking on your door, it’s time to put more focus on viral marketing, closing customers, and exponential growth.

Company 100

Company Companies Startup Statistics 100

Berkonomics

MARCH 30, 2010

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 212

Venture Capital Product Resource Marketing 212

Startup Professionals Musings

AUGUST 8, 2016

By profit, I simply mean offering a product or service to customers for a price that exceeds the total costs associated with the solution, thus providing some basis for recovering sunk costs and generating a return for stakeholders. The best differentiation is a patent or other intellectual property that also provides a barrier to entry.

Entrepreneur 58

Entrepreneur Ideas Pricing Custom 58

Startup Professionals Musings

JULY 27, 2014

The same is true for filing patents, registering trademarks, and filing copyrights. Social media facilitates marketing and sales. For startups, social media and color printers have essentially replaced the need for external public relations and marketing services. Work out of your home, and keep your own books.

Entrepreneur 104

Entrepreneur Startup Social Media Commerce 104

Startup Professionals Musings

NOVEMBER 12, 2010

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Your solution fills a real market need. You have figured out how to undercut your competitor’s price, and still hold your margin.

Startup 88

Startup Patents Competition Social Network 88

Startup Professionals Musings

MARCH 18, 2016

It’s like trying to sell a home still being built at next year’s dream market price. Patents filed, even provisional, as well as trademarks, copyrights and trade secrets count as barriers to entry and sustainable competitive advantages. Get premium for billion-dollar markets with double-digit growth rates.

Startup 71

Startup Patents Invest Blogging 71

Startup Professionals Musings

APRIL 29, 2022

Unfortunately, without your proactive efforts to counter predictable market challenges , early growth can quickly stall. No matter how excited your initial customers appear to be, every market has a saturation point on new and repeat sales. Customers suddenly become very price sensitive.

Marketing 110

Marketing Pricing Startup Custom 110

InfoChachkie

OCTOBER 24, 2011

Marketing is free or cheap because of social media. Determining the perfect moment to enter the startup market, whether by creating a company or joining an ongoing venture, is akin to timing the financial markets. Rising with the tide requires less effort, but it seldom positions you well for the market’s inevitable vagaries.

Company 257

Company Companies Startup Study 257

Both Sides of the Table

MAY 2, 2015

What I love about my job is getting to see teams of super-early-stage companies develop ideas that while raw have potential to make an impact on the market. This happens because many CEOs are passionate, market-driven people who are constantly trying to launch new products, win contracts, get press, hire staff and woo VCs.

Outsource Development 150

Outsource Development Metrics Startup Sales 150

Berkonomics

AUGUST 31, 2023

Know your market and competition, or don’t spend a dime on anything else. Well, here is one of those, and it deals with market research first and foremost. The phone could be used for receiving incoming calls when in the restaurant, on the golf course or anywhere. Market research matters? But that was back to 1996.

Competition 156

Competition Research Summary Pricing 156

Startup Professionals Musings

SEPTEMBER 30, 2013

For a business, you must define the absolute minimum features you need to satisfy the customer problem, and test it in the market. It doesn’t prove your business model of pricing, distribution, and support. File a provisional patent, register a trademark, and reserve your company domain names.

Funding 112

Funding Entrepreneur Startup CTO Hire 112

Startup Professionals Musings

SEPTEMBER 25, 2021

Of course it helps to have innovative technologies before you start building a business. So what do investors look for in qualifying you for that million dollars you need to take your invention from your garage to the market? Experts and market research agree you are first. Early adopters are not a big market.

Technical Review 156

Technical Review Funding Patents Ideas 156

Startup Professionals Musings

AUGUST 31, 2012

For a business, you must define the absolute minimum features you need to satisfy the customer problem, and test it in the market. It doesn’t prove your business model of pricing, distribution, and support. File a provisional patent, register a trademark, and reserve your company domain names.

Startup 104

Startup CTO Hire Press Custom 104

Startup Professionals Musings

JUNE 17, 2011

For a business, you must define the absolute minimum features you need to satisfy the customer problem, and test it in the market. It doesn’t prove your business model of pricing, distribution, and support. File a provisional patent, register a trademark, and reserve your company domain names.

Startup 101

Startup CTO Hire Press Custom 101

Berkonomics

JULY 6, 2017

Know your market and competition, or don’t spend a dime on anything else. Well, here is one of those, and it deals with market research first and foremost. The phone could be used for receiving incoming calls when in the restaurant, on the golf course or anywhere. So, I lost over a million for lack of market research.

Competition 266

Competition Research Summary Pricing 266

Berkonomics

FEBRUARY 17, 2010

Know your market and competition, or don’t spend a dime on anything else. I have stated previously that I love absolutes – statements with no wiggle room for gray-area responses. The phone could be used for receiving incoming calls when in the restaurant, on the golf course or anywhere. Back to 1996.

Marketing 247

Marketing Competition Research Summary 247

Startup Professionals Musings

MAY 22, 2010

For a business, you must define the absolute minimum features you need to satisfy the customer problem, and test it in the market. It doesn’t prove your business model of pricing, distribution, and support. File a provisional patent, register a trademark, and reserve your company domain names.

Tips 88

Tips Startup CTO Hire Press 88

Startup Professionals Musings

SEPTEMBER 8, 2018

Of course it helps to have innovative technologies before you start building a business. So what do investors look for in qualifying you for that million dollars you need to take your invention from your garage to the market? Experts and market research agree you are first. Early adopters are not a big market.

Technical Review 86

Technical Review Patents Ideas Journal 86

Startup Professionals Musings

JULY 18, 2014

Of course, it helps to have innovative technologies before you start building a business. So what do investors look for in qualifying you for that million dollars you need to take your invention from your garage to the market? Experts and market research agree you are first. Early adopters are not a big market.

Ideas 106

Ideas Technical Review Patents Entrepreneur 106

Startup Professionals Musings

AUGUST 20, 2016

Of course it helps to have innovative technologies before you start building a business. So what do investors look for in qualifying you for that million dollars you need to take your invention from your garage to the market? Experts and market research agree you are first. Early adopters are not a big market.

Technical Review 60

Technical Review Patents Ideas Journal 60

Both Sides of the Table

MARCH 11, 2011

He said it was better than the Yellow Pages because he would provide pricing transparency. And now, of course, UberSocial, Bill’s latest project. they can build teams that really focus on building & marketing great products. We talked about patents. If it worked in the Yellow Pages, why not on the Internet?

Competition 350

Competition Idealab Product CitySearch 350

Frank Addante

MAY 15, 2006

Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Patent Lawsuit 6. They had products that were already in the market, piles of cash, tons of customers and revenue, seemingly endless resources and lots of employees. What is the Rubicon Project? Startup 3.0:

Advertising 40

Advertising Startup Chief Technology Officer Technical Review 40