Berkonomics

MARCH 5, 2020

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Second: Market risk. . Are you ahead or behind the market with your product or service? Third: Management risk. . And fifth: Competitive risk.

Outsource Development 156

Outsource Development Ideas Resource Patents 156

Startup Professionals Musings

APRIL 18, 2015

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Patents 106

Patents Startup Offshore Demand 106

socalTECH

OCTOBER 30, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP. Helping entrepreneurs succeed. Binary Pulse Technology Marketing (www.binarypulse.com). The City of Glendale (www.thinkglendale.com). Need office or Tech Space?

Southern California 140

Southern California IP Orange County Glendale 140

Startup Professionals Musings

OCTOBER 13, 2012

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Marketing 104

Marketing Startup Patents Offshore 104

Startup Professionals Musings

AUGUST 20, 2011

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Entrepreneur 103

Entrepreneur Patents Offshore Startup 103

Startup Professionals Musings

NOVEMBER 21, 2013

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Entrepreneur 97

Entrepreneur Patents Startup Offshore 97

Startup Professionals Musings

JUNE 3, 2020

In addition to personal focus, I find that the best entrepreneurs build and demand a culture of focus and excellence in their team, their investors, and even their advisors. It clearly takes focus to create and file a patent, but it will give you a tremendous advantage over “me too” competitors.

Entrepreneur 126

Entrepreneur Startup Patents Resource 126

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Use non-fuzzy terms to quantify customer value. Provide specifics on the customer business model. and trademarks.

Product 169

Product Summary Startup Examples 169

Startup Professionals Musings

OCTOBER 13, 2019

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Marketing 94

Marketing Patents Offshore Startup 94

Startup Professionals Musings

APRIL 29, 2022

In my experience, there will always be growth challenges that you can’t predict, including new technologies, economic downturns, and political changes, but I’m talking here about changes in the market that every good business leader should anticipate, including the following: Your targeted customer segment has a limit.

Marketing 110

Marketing Pricing Startup Customer 110

socalTECH

JUNE 19, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP. Silicon Valley Bank (www.svb.com). Helping entrepreneurs succeed. Binary Pulse Technology Marketing (www.binarypulse.com). GetItStarted (www.getitstarted.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JUNE 26, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP. Silicon Valley Bank (www.svb.com). Helping entrepreneurs succeed. Binary Pulse Technology Marketing (www.binarypulse.com). GetItStarted (www.getitstarted.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JUNE 5, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP. Silicon Valley Bank (www.svb.com). Helping entrepreneurs succeed. Binary Pulse Technology Marketing (www.binarypulse.com). GetItStarted (www.getitstarted.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Startup Professionals Musings

JULY 5, 2010

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Startup 89

Startup Patents Offshore Demand 89

socalTECH

FEBRUARY 22, 2010

We've also had great advances in engaging the trust of the commercial community, with patented advances like automatic scoring of our algorithms, which predicts the quality of translations based on a one-through-five scale. Originally, you had a lot of government customers, and were just starting out with a few commercial customers.

Software Review 145

Software Review USC Content Tech Coast Angels 145

socalTECH

AUGUST 7, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. We are seeking a Product Marketing Manager, who plans, develops, and implements marketing programs designed to increase product penetration of commercial customers. Binary Pulse Technology Marketing (www.binarypulse.com).

SoCalTech 100

SoCalTech Orange County Southern California IP 100

socalTECH

FEBRUARY 9, 2010

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Think Glendale.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

SEPTEMBER 25, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP. Silicon Valley Bank (www.svb.com). Helping entrepreneurs succeed. Binary Pulse Technology Marketing (www.binarypulse.com). GetItStarted (www.getitstarted.com).

Advertising 113

Advertising Southern California IP VentureNet 113

Berkonomics

MARCH 14, 2019

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Second: Market risk. . Email readers, continue here…] Are you ahead or behind the market with your product or service?

Outsource Development 120

Outsource Development Ideas Resource Patents 120

Startup Professionals Musings

JANUARY 31, 2020

Here are some of the key entrepreneur characteristics most often overlooked by inventors: Driven by customer-centric view of needs, rather than technology. Understanding what drives customers to buy, in different market segments and cultures, is usually just as challenging as creating and combining technology to deliver function.

Startup 124

Startup Entrepreneur Customer Custom 124

socalTECH

JULY 24, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. We are seeking a Product Marketing Manager, who plans, develops, and implements marketing programs designed to increase product penetration of commercial customers. and international patent and trademark procurement - IP.

SoCalTech 100

SoCalTech Orange County Southern California Westlake Village 100

socalTECH

MAY 22, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Startups Made Simple.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Startup Professionals Musings

MAY 31, 2020

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. These requirements must be based on market analysis, expert input, and existing customer feedback. Technology, architecture, and feature descriptions.

Entrepreneur 124

Entrepreneur Startup Summary Product 124

Startup Professionals Musings

OCTOBER 26, 2018

Many customers now actively seek out new technologies, rather than wait for many others to try it first. Steve Jobs proved it with the iPhone, and Elon Musk can’t produce his electric cars fast enough to keep up with demand. Too many founders still focus their product design and selling efforts only on direct paybacks to the customer.

Marketing 92

Marketing Demand Examples Social Media 92

socalTECH

NOVEMBER 17, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Think Glendale.

Orange County 113

Orange County Southern California IP Glendale 113

socalTECH

APRIL 24, 2009

We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Startups Made Simple.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

JUNE 25, 2009

Once you get to 300-500 customers, it blows up, because it was never intended to scale. Our future is looking very bright--in the last two months, we've signed up more customers than we ever had before. We're much more interested in providing technology to people already with a customer base, than generating our own customer base.

IP 165

IP Pasadena Angels Pasadena Los Angeles 165

Startup Professionals Musings

MARCH 3, 2023

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. These requirements must be based on market analysis, expert input, and existing customer feedback. Technology, architecture, and feature descriptions.

Product 112

Product Summary Activity Entrepreneur 112

Startup Professionals Musings

NOVEMBER 4, 2019

In my experience, the key steps I look for always include the following: Testing the idea against customers who have money to spend. I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

JUNE 25, 2021

Ask some potential customers to see if there is real interest, and start thinking about price versus cost. File at least a provisional patent and one or more trademarks. File at least a provisional patent and one or more trademarks. Look hard at the technology for feasibility and risk. Keep thieves away (protect it).

Ideas 136

Ideas Entrepreneur Mentor Resource 136

Startup Professionals Musings

AUGUST 18, 2014

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. These requirements must be based on market analysis, expert input, and existing customer feedback. Technology, architecture, and feature descriptions.

Product 101

Product Entrepreneur Summary Activity 101

socalTECH

AUGUST 4, 2015

Santa Barbara-based Ice Energy (www.ice-energy.com) has quietly been working away at developing energy storage systems to help smooth out the demand for energy on the nation's power grid. We have thirteen patents associated with the Ice bear. Our customer is not the building owner or tenant, it's the utility.

Southern California 100

Southern California Technical Review Demand Outsource Development 100

Startup Professionals Musings

JUNE 10, 2020

It’s easy for you to blame someone else in the organization, economic conditions outside, or even overly demanding customers, when things are not going well. Kodak , as an example, had made so much money on film that they were reluctant to believe in the digital trend, even though they had one of the first digital camera patents.

Startup 113

Startup Examples Coach Metrics 113

Startup Professionals Musings

AUGUST 26, 2022

You need intellectual property , such as a patent, trade secret, or process expertise that will be a barrier that you can defend. Many of the business plans I see are built around a dream, with idealistic costs, margins, and customer demand. Assess your connections, both social media and financial.

Social Media 105

Social Media Writing Ideas Resource 105

Startup Professionals Musings

NOVEMBER 8, 2017

Recognizing this is as much about culture as about language, ensures an understanding of regional motivators, cultural taboos and local customs – so that your solutions are ideally designed and marketed to deliver value that has genuine local relevance. with demands for new products and services. Speak the customer’s language.

Marketing 54

Marketing Patents Offshore Startup 54

Startup Professionals Musings

SEPTEMBER 22, 2011

In today’s Internet world, enterprising entrepreneurs have found that they can find out and do almost anything they need, from incorporating the company to filing patents, without expensive consultants, or the cost to hiring and firing employees. Of course, every company needs these, in due time. Need expensive resources up front.

Entrepreneur 102

Entrepreneur Technical Review Startup Equity 102

Startup Professionals Musings

DECEMBER 23, 2013

In today’s Internet world, enterprising entrepreneurs have found that they can find out and do almost anything they need, from incorporating the company to filing patents, without expensive consultants, or the cost to hiring and firing employees. Of course, every company needs these, in due time. Need expensive resources up front.

Entrepreneur 100

Entrepreneur Startup Technical Review Equity 100