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Trovata Gets Seed Funding From J.P. Morgan

socalTECH

San Diego-based Trovata , a company developing cash automation software for the treasury management market, has raised a round of seed funding, led by J.P. The company said the new funding from JPMorgan Chase will go towards accelerating product development and for new customer engagements. READ MORE>>.

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Boulevard Books Seed Funding

socalTECH

Santa Monica-based Boulevard a developer of cloud-based software used by salons and other appointment-based businesses to automate the process of booking appointments, has raised a seed round of funding, according to one of its investors.

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Kixer Raises $1M In Seed Funding To Connect App Makers, Publishers

socalTECH

Los Angeles-based Kixer , which was founded by Keith Bonnici, Jake Moilanen, and Omar Nicola, has raised $1M in a seed funding, for the company''s native advertising platform. Kixer develops a native advertising platform which helps mobile app developers reach users via online publishers. READ MORE>>.

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Gretel Gets Seed Funding For Data Sharing Startup

socalTECH

San Diego-based Gretel has raised a seed round of funding, to go towards its development of software which helps developers and engineers access and share anonymized data for developing applications. The funding was led by Moonshots Capital, and also included Greylock Partners and Village Capital.

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Report: XCOR's Customers Still Holding Out For Refunds

socalTECH

In a cautionary tale for early adopters, there are still hundreds of customers hoping to get their money back from Mojave-based XCOR Aerospace , after the company went bankrupt, according to a story from the LA Times this weekend. XCOR first received seed funding in 2005. READ MORE>>.

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PayEngine Picks Up $1.6M for SaaS Payments

socalTECH

Los Angeles-based PayEngine, a startup developing a white label, payment platform for software-as-a-service companies, has raised $1.6M in a seed funding, the company said this morning. The funding came from Mucker Capital, BAM Ventures, I2BF Global Ventures, HIVE Ventures and other strategic investors, according to the company.

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Hiring Developers Before Product/Market Fit?

SoCal CTO

Hiring seems to be the preferred use of seed funds (by investors and founders), whereas I'd prefer a focus on customer acquisition. And in most cases they are not ready to hire developers either. Using my StartupRoar as a radar, I came across a great post by Gabriel Weinberg Do you really need a full-time hire for that?

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