InfoChachkie

APRIL 29, 2013

You operate your business from a small boat in the remote waters of northern Fiji and your customers are spread across the globe, residing in the US, Europe and Asia. How can you protect your company''s reputation when a rouge customer unjustly flames your startup? Bipolar Reviewers. This pattern holds true for Tui Tai Expeditions.

Social Media 213

Social Media Customer Custom Media 213

Berkonomics

JUNE 11, 2015

In my case as a young software entrepreneur, I had a different approach: Fail Locally, one customer at a time. I was fortunate that I could write software and doubly fortunate that my despair at working for ‘the Man’ – and feeling compelled to strike out on my own – coincided with the dawn of the personal computer era.

Customer 120

Customer Custom Writing Southern California 120

Berkonomics

MARCH 5, 2020

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Second: Market risk. . Are you ahead or behind the market with your product or service? Third: Management risk. .

Outsource Development 156

Outsource Development Ideas Resource Patents 156

Berkonomics

NOVEMBER 21, 2018

Each new customer, each mention in the press or online adds to the feeling of early accomplishment. This moment is not to be spoiled by such mundane warnings from advisors or consultants to plan carefully, research the market and competition, and execute the plan with tenacity and enthusiasm. Write your own Hollywood script.

Hollywood 120

Hollywood Writing Press Startup 120

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5

Startup 213

Startup Generative AI Newsletter Tool 213

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). billion email accounts. THE FULL STORY.

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

FEBRUARY 19, 2021

Small groups of consultants have now become groups of specialists – CFO Services, Marketing Services, or Management Services. Another mistake many consultants make is to charge by the hour, and customers lose track and lose confidence as things change. Speak to people, rather than write a document every time you want a change.

Startup 150

Startup Slides Email Customer 150

Both Sides of the Table

MAY 14, 2018

I know that you can use an email system with this to track my open rate, whether I forwarded the email, the IP address where I read it, whether I was on a mobile device or a wired computer and you can tell who else read the document. Competition isn’t won or lost by your marketing decks?—?it’s What should not be in your deck?

Funding 239

Funding Venture Capital IP Email 239

Berkonomics

JULY 20, 2017

A product at the concept stage contains feature-functionality that customers may not want or be willing to pay for, or which just might not work well enough for release to the public. This is not to state that the customer tests a new product before we do internally, although many of us are surely guilty of that error.

Customer 256

Customer Custom Writing Product 256

TechCrunch LA

JULY 19, 2022

Kaden joins Rick Zullo from Equal Ventures on the board and told TechCrunch via email that excess inventory “filled the news and it definitely spikes in more volatile markets, but it is in fact part of any market.” She went on to write, “Dee and Josh are the exact right team to tackle it.

Product 191

Product Funding Technical Review Equity 191

InfoChachkie

JULY 30, 2012

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Trade Show Guerilla Marketing Done Right . Be Closing, No Posing – The ultimate measure of effective marketing, especially at a startup, is revenue.

Marketing 209

Marketing Conference RSS Angel 209

Both Sides of the Table

APRIL 19, 2011

He is very hands-on and helpful – especially for any company looking into customer acquisition. Big thank you to Darius Vasefi , of EyeOnJewels for the write up. Good listener, take in information, • Have pulse on what the market wants (hard to train that) cannot take this from customers only. we both love Jason).

Acquisition 304

Acquisition Startup Customer Custom 304

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling.

Customer 85

Customer Custom Marketing SEO 85

Both Sides of the Table

MARCH 2, 2011

It’s apropos because there is so much noise these days with email, Twitter, Facebook, blogs, web shows, etc. If I check Twitter it’s usually because I’m waiting for a meeting to start and I never write posts during the day. They don’t have market power. I get a lot of thank you emails for blogging.

Email 287

Email Blogging Venture Capital Writing 287

Berkonomics

MARCH 14, 2019

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Second: Market risk. . Email readers, continue here…] Are you ahead or behind the market with your product or service?

Outsource Development 120

Outsource Development Ideas Resource Patents 120

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

MARCH 29, 2014

They get pissed off if a senior executive at Google doesn’t take a meeting with them, if people are late to their meetings or if they have emails that are unreturned. The 70% of entrepreneurs that simply can’t get past an un-responded-to email. You need to know how to write good & action oriented emails.

Venture Capital 389

Venture Capital Email Startup Conference 389

Startup Professionals Musings

OCTOBER 15, 2022

Some entrepreneurs love to talk and produce videos, but hate to write anything down. Others send investors email and business plans in all uppercase or no punctuation. Message delivery must be customized for each investor. Effective communication requires real listening, as well as talking. Expert in your chosen domain.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Both Sides of the Table

MAY 27, 2013

In this period (less than 2 years) he has brought on incredibly talented senior execs is sales, marketing, product management, client services, finance, vp engineering and more. Email updates frequently. Key point – if your emails are as long as my blog posts you’re forked. Make your emails actionable.

Tips 365

Tips Email Venture Capital CTO Coach 365

Both Sides of the Table

JUNE 13, 2018

Remember that the goal of an email to a VC or an introduction from a trusted mutual connection is simply to get you the meeting. You want to send just enough to get the meeting (and of course a great deck sells better than a long email) and not so long that you don’t leave a chance to wow the person in your actual meeting. Compelling.

Venture Capital 261

Venture Capital Slides Email Startup 261

Both Sides of the Table

APRIL 12, 2017

As executives we’re all seemingly accessible at any moment to anybody via email, Twitter, Facebook, LinkedIn or Text. Meeting a lot of candidates to find your head of marketing is all well and good but if 3 months later you still have no one in the role you’re still down a person. I think of activities as a funnel.

Activity 297

Activity Blogging Email Startup 297

InfoChachkie

OCTOBER 8, 2012

Evidence of validation manifests itself in many forms and is derived from a variety of market forces. Five broad sources of independent, third-party validation are: Customers, Partners, Distributors, Industry Experts and other Stakeholders. However, not all ventures are mature enough to generate paying customers.

Venture Capital 265

Venture Capital RSS Customer Custom 265

Startup Professionals Musings

FEBRUARY 5, 2020

Yet, in the interest of full disclosure, and an honest intent to save future entrepreneurs some grief and money, I would remind you that starting any business has key dependencies on at least five major elements, including product design and delivery, the right people on the team, adequate funding, a sizable market opportunity, and marketing.

Startup 131

Startup Entrepreneur Examples Customer 131

Startup Professionals Musings

AUGUST 30, 2019

What every entrepreneur needs more than anything else, after they have built an innovative new product or service, is visibility, credibility, and trust by customers, potential employees, and future business partners. It makes customers feel special, and gives you the opportunity to highlight your broad experience and credentials.

Writing 19

Writing Technical Review Entrepreneur Advertising 19

InfoChachkie

MARCH 4, 2013

Their deep understanding of their customers, an uncompromising drive to create a quality product and the courage to ignore the music industry's formulaic approach to producing hits resulted in the creation one of the top selling non-compilation albums of all time. This audience feedback allowed the band to iteratively modify their creation.

Startup 269

Startup Cloud Computing RSS Writing 269

Startup Professionals Musings

OCTOBER 16, 2020

Too many of you business owners think success only means being the next Amazon, or you stress yourself out trying to be everything to every customer. Understand and write down every expense, and budget for required costs, especially initial inventory and accounts receivable delays. Meticulously manage cash inflow and outflow.

Customer 125

Customer Custom Tool Writing 125

Berkonomics

MARCH 15, 2012

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. Second: Market risk. Are you ahead or behind the market with your product or service? And fifth: Competitive risk.

Outsource Development 200

Outsource Development Ideas Resource Patents 200

InfoChachkie

JANUARY 4, 2016

Many of the tactics we deployed simply do not work in today’s market. According to Nielson, Expertcity was a top-five online advertiser for an 18-month period, based on our total marketing spend. I knew that every dollar I spent to acquire a customer resulted in a 4x return. The More Things Change, The More Things Change.

SaaS 100

SaaS Yahoo Advertising Customer 100

Both Sides of the Table

MAY 19, 2018

When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. He told me to stop responded to RFPs where I wasn’t the person who helped write the specs for the RFPs. It felt like heresy.

Funding 336

Funding Venture Capital Startup Email 336

Both Sides of the Table

AUGUST 16, 2011

A smart young marketing exec? You send them update emails. Help them write other stories. One day they’ll write yours. Understanding customer requirement ? Talented brand sales people? If you wait until you need to fill somebody in a roll you’re losing valuable time as an entrepreneur. Office hours.

Startup 410

Startup Writing Press Venture Capital 410

InfoChachkie

SEPTEMBER 28, 2011

Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. Guy, how would your 2004 book, Art Of The Start , differ, if you were writing it today? If I were writing the book today, there would be a whole chapter or two…about how to use Facebook and Twitter. That doesn’t work.”. I work very, very hard.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262

InfoChachkie

JUNE 3, 2013

You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara. an email) to about 35 people. If you want to be kept informed just send me an email and let me know that you''re in, and that was it.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

Startup Professionals Musings

JANUARY 13, 2020

Some entrepreneurs love to talk and produce videos, but hate to write anything down. Others send investors email and business plans in all uppercase or no punctuation. Message delivery must be customized for each investor. Effective communication requires real listening, as well as talking. Expert in your chosen domain.

Entrepreneur 126

Entrepreneur Social Media Patents Mentor 126

Both Sides of the Table

APRIL 21, 2010

In writing anything positive about any of the companies I’m not suggesting that it means that I prefer them to any of their competitors. Also, some of the deals I write about I have actually seen as part of their fund raising process. This is the market that Wonga serves and they are killing it! Big market.

Venture Capital 265

Venture Capital Capital Email Blogging 265

Tech.Co

JULY 25, 2017

After focusing on your site, it’s time to use an email marketing platform and move on to lead nurturing. It integrates with OptinMonster, allows you to craft beautiful emails, and more importantly, enables you to create automated workflows without writing a single line of code. GetResponse fits this bill perfectly.

Tool 39

Tool Customer Custom Sites 39

SoCal CTO

DECEMBER 19, 2012

You likely are writing your first one of these. This should be an iterative process with advisors and customers providing feedback on the product. You might also have a business plan, marketing plan, financials, competitor analysis or other kinds of background document. Don't stress over format. Or you can have a pitch deck.

Develop 354

Develop Development Technical Review CTO Coach 354

Both Sides of the Table

SEPTEMBER 17, 2013

So why is online video such an attractive market to build a startup? These markets represent about $600 billion of total spend between them, leaving tons of opportunities for startups to disrupt and grow large. But a market in which every network competes to sign up the largest talent by throwing rev share deals at them is also stupid.

Company 339

Company Companies Technical Review Content 339