Berkonomics

JULY 9, 2011

Turning these into statements instead of questions provides a framework for the sales presentation from the highest levels of collateral materials and marketing support, to the salesperson on the front line. Is your product or service one that responds to a customer need, real or perceived? Why buy it?”.

Sales 222

Sales Customer Custom Pricing 222

Startup Professionals Musings

APRIL 3, 2019

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

SEPTEMBER 28, 2014

Let’s set up a framework. You are particularly vulnerable if: You have revenue concentration (few customers each providing a large total of percentage of your revenue). You have a large number of startup customers (because when markets crash they have a funny way of going bankrupt quickly or cutting burn precipitously).

Startup 383

Startup Company Companies .Net 383

InfoChachkie

SEPTEMBER 15, 2011

Obsess About Customers, Not Colleagues Or Competitors. “We We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.”. You can be customer-focused or competitor-focused. Be Simpleminded.

Tips 279

Tips Startup Framework Customer 279

socalTECH

MARCH 12, 2019

We have built an application services platform for vehicles, and our first customer was actually USAA. That's where we started to play with Honda, our next big customer, where we have built out these infotainment and commerce systems in a vehicle, with an ad platform on top of what we started as an incentive for safe driving.

Artificial Inteligence 113

Artificial Inteligence Startup Commerce Platform 113

Startup Professionals Musings

AUGUST 21, 2013

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Startup 94

Startup Social Media Entrepreneur Framework 94

Startup Professionals Musings

AUGUST 18, 2013

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

JULY 24, 2012

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Entrepreneur 93

Entrepreneur Social Media Startup Framework 93

Startup Professionals Musings

APRIL 1, 2017

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

DECEMBER 19, 2011

Social media will be pervasive in the enterprise and is primarily driving by customer interactions. When asked what their objectives are they cite some form of “improving customer communications” by a long margin. We had to develop whole frameworks of “middleware” to deal with this problem.

Web 355

Web HTML Mobile Social Network 355

Both Sides of the Table

JANUARY 13, 2011

I would argue that this mostly consists of consumer Internet companies (although not exclusively) and it is predominantly early-stage people who are product gurus and have a mildly technical bend to them. Not all of them are driving from product orientation, not all of them are early-stage, not all of them are consumer specialists.

Venture Capital 299

Venture Capital Slides Technical Advisors Startup 299

Startup Professionals Musings

JULY 27, 2012

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

Social Media 91

Social Media Media Metrics SEO 91

socalTECH

APRIL 3, 2012

We had a little success with Coffee Bar, Magic Mall, and Sony's Infinite Anarchy, and those games keep getting better and we kept learning about the framework, and added more talent to our team. Michael Witz: We've been a customer of Joyent for a number of years, and have developed really good relationships with those folks.

IP 217

IP PHP Design Startup 217

Tech Zulu Event

NOVEMBER 23, 2011

After college Brandon put forth his knowledge of business to work and built his first company and the platform for his future business venutres, Audiolife – a direct-to-consumer eCommerce company. Audiolife was built on a framework to handle all the back-end work through store fronts allowing musicians to focus on what they do best.

Technology 95

Technology Framework USC Platform 95

socalTECH

SEPTEMBER 19, 2013

When Matt and I started talking about this domain, and what types of business opportunities we could identify, we realized that there was quite a bit of data, but there was nobody who was integrating it, and producing information from it that was actually transparent and visible to consumers. It was a great learning process. READ MORE>>.

Startup 133

Startup Guide CTO Hire Organization 133

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Putting customers first. Legendary customer support. For a micro-ISV, selling to big businesses can be more lucrative than selling to consumers. You could just outspend. The Holy Grail of.

Startup 248

Startup Venture Capital Conference Social Media 248

Both Sides of the Table

JANUARY 12, 2014

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. When Apple learned of this they frowned heavily on it.

Marketing 379

Marketing Startup SEM SEO 379

Tech Zulu Event

OCTOBER 21, 2012

The revolution in the prevalence of powerful and inexpensive consumer mobile devices provided an opportunity to streamline business processes in a very cost effective and fast way. As part of this approach, we aim to fill a gap between simple mobile form builders and fully-fledged mobile development frameworks. Why the name?

Mobile 65

Mobile Platform JavaScript Web 65

Tech Zulu Event

MARCH 7, 2010

The company's VP of Marketing, Patrick Mork, will explore the demographics behind the application phenomenon, what makes a good app, consumer expectations and whether marketers really even need apps to engage with consumers on mobile. Airforce, and others to demonstrate how brands are engaging with consumers.

Mobile 40

Mobile Media Case Study Advertising 40

Tech Zulu Event

FEBRUARY 7, 2013

What’s the most valuable kind of customer? Half of Marmalade’s customers use it as a porting platform, while the remaining 50 percent use it as an app development framework. In this video, Kriegel says product development today is much more focused on consumers and the relationship they have with technology.

Mobile 71

Mobile Technical Review Platform Startup 71

Both Sides of the Table

AUGUST 29, 2012

By not forcing the publisher to go through a Gaikai portal where they tried to control customers, they engendered trust from the publishers. And so they never got consumer adoption. He talked in the video about how he finds it helpful in companies to think about practical theory and frameworks for thinking about company strategy.

Rustic Canyon 279

Rustic Canyon Venture Capital Southern California Userplane 279

TechEmpower

FEBRUARY 14, 2017

In contrast to HashSet , EnumSet : Consumes less memory, usually. In contrast to HashMap , EnumMap : Consumes less memory, usually. We're all using enum types here and there, we're all using the collections framework. public void forEach ( Consumer action ) {. Iteration speed Space consumed. Rejects null elements.

Java 330

Java Class Ideas Writing 330

Both Sides of the Table

OCTOBER 19, 2010

But I do know that it will form a huge basis of the future of the Internet, how we consume media, how we communicate with friends, how we play games and how we shop. The following is not meant to be a deep dive but rather a framework for understanding the issues. This is where the digital media puck is going. They both gained.

Content 386

Content Google Media Hulu 386