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How to measure your power in the Internet marketplace.

Berkonomics

There are several key performance indicators that help new generation company management see more clearly their progress and corporate health. But businesses that expose their story to tens of millions of potential customers through the Internet need additional tools. CHURN (% customer cancelling each month).

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Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

Sales 286
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5 Tips For Attracting Female Customers

Tech.Co

Natalie Kaminski, CEO and cofounder of goBaby.co , an on-demand rental marketplace for baby gear that helps reduce stress of traveling with little kids, is hyper-focused on gaining the trust of mothers. “Focusing on emotion is key when communicating with female customers. Connect With Your Customers.

Tips 71
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4 Tools to Help Startups Find Quality Leads

Tech.Co

Finding potential customers continues to be a huge challenge not only for established marketing and sales teams but also for startup executives and solo entrepreneurs. You need to find lead gen tools that will convert leads, fill your sales funnel, and increase your revenue effectively. You need to have a strategy. What’s more?

Tool 79
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6 Keys To Predicting The Performance Of Your Business

Startup Professionals Musings

Every business owner and entrepreneur like you I work with wishes they could better predict product demand and sales, for managing inventory and long-term business planning. Accurate measurement of the wrong things is not helpful. Gather feedback regularly from your team and customers to check for market and perception changes.

Metrics 81
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Measuring your power in the Internet marketplace.

Berkonomics

There are a number of key performance indicators that help new generation company management see more clearly their progress and corporate health. But businesses that expose their story to tens of millions of potential customers through the Internet need additional tools. CHURN (% customer cancelling each month).

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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

There is still infinite room for new startup sales modes and models. This gives rise to the personalization and customization that we all want. Analytics will soon drive nearly all business decisions for any company that wants to remain relevant to its customers. Crowdsource: putting your audience to work beyond customers.

Startup 126