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Burst adds a super high-tech dental floss to its dental care offerings

TechCrunch LA

Burst shares profits with these channel partners and has distributed about $3.5 We’re proud to have fueled a grassroots movement of independent dental professionals who are just as passionate as we are about modernizing a tired industry.” . million through the program. The new product is a $12.99

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Street-Smart Entrepreneurs Need High-Tech Partners

Startup Professionals Musings

Should they go after high-tech nerds for partners, or professional technologists? I find that many entrepreneurs are so passionate about their own idea that they can’t stop selling it to potential partners. entrepreneurs high-tech startups street-smart' Let candidates educate you on attributes you need.

High Tech 103
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8 Brand Models To Attract Your Perfect Fit Customer

Startup Professionals Musings

Attracting the right customers is the key to success in business, whether you have a new startup or a mature enterprise. For example, Xerox tried to broaden the use of "xerox" as the standard term for "photocopying" to extend their existing customer segment into office automation and all kinds of computing.

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SPONSOR MESSAGE: Tap Into Southern California's High Tech Economy with socalTECH

socalTECH

Dear readers: Like keeping up to date on Southern California's latest venture funding, high tech deals, and more? Looking to better track your clients, customers, partners, and local companies? People tell us our job listings are by far the most effective way to reach high tech executives in Southern California.

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Happy Customers Make Gender Bias (Nearly) Irrelevant

InfoChachkie

In a similar vein, a 2012 study by the Kauffman Foundation noted that women account for only 10% of all the founders of high-tech startups. If you build a great product that customers love, and have the metrics to back it up, the startup community will celebrate and support you on the merit of that alone, regardless of gender.".

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7 Rules for Savvy Customer Service Required Today

Startup Professionals Musings

Customer service has always been reactionary, meaning someone has to wake up and answer website email requests. That’s just not savvy enough to hold today’s fickle, less loyal, and ready to jump customer. This exemplary customer service is just savvy marketing. Respect your customer’s view of usability.

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8 Tactics For Every Entrepreneur To Manage Technology

Startup Professionals Musings

Should they go after high-tech nerds for partners, or professional technologists? I find that many entrepreneurs are so passionate about their own idea that they can’t stop selling it to potential partners. The right answer for a good business partner today is neither of the above.