Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). In a startup this is a mistake.

Press 319

Press Startup Writing Training 319

InfoChachkie

JUNE 3, 2013

I said, ''Hey, listen were going to start writing this newsletter and it''s going to highlight our trials and tribulations, our failures and our successes. The opening paragraphs of that first newsletter are indicative of the captivating and accessible writing style, which eventually cultivated a huge audience. And of those 35 people.

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

Both Sides of the Table

JANUARY 23, 2011

Obviously you should have somebody that helps you research journalists, gets you meetings, pitches stories, helps prep you for interviews & helps make sure your writing is cogent. You need somebody who REALLY understands your company, its customers and its competitors. I write on my blog how I think in my head.

Startup 349

Startup Writing Press Blogging 349

Both Sides of the Table

SEPTEMBER 13, 2009

We then had a piece in Time Magazine, The Wall Street Journal, Europe, we ran front cover of Tornado Insider (the top VC magazine in Europe at the time). We instructed customers about how eCommerce was going to change their future. Make sure you focus on what matters – your customers. Mistakes we made?

Startup 310

Startup Venture Capital Press Journal 310

socalTECH

JUNE 8, 2011

But, with the economy turning south in 2008, lots of those customers went out of business. In the meantime, Groupon came along, and our media customers started to lose advertising. We realized that no one had built a Groupon-like platform, so we built one because our customer asked for it. That's where Deal Current was born.

Platform 263

Platform Training Software Review Advertising 263

socalTECH

OCTOBER 30, 2008

to the business of script writing, and is looking to combine a free online tool for writing scripts with matching those scripts with content producers. Are you targeting Hollywood and existing script writing software? Scripped (www.scripped.com) is applying the world of Web 2.0 What's Scripped?

Content 138

Content Writing Software Review Hollywood 138

Tech Zulu Event

JANUARY 12, 2016

There are three things we know about startup business plans: one, you will write one eventually. Two, you will come to rely on your business plan, no matter when or why you write one. And three, you will throw the first business plan you write in the trash. Business Plans aren’t Necessary. The Product has to be Flashy.

Startup 40

Startup Writing Ideas Capital 40

Tech Zulu Event

OCTOBER 31, 2011

Peter Shankman – PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Mitch Joel – Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.”

Los Angeles 75

Los Angeles Angel Social Media Media 75

Startup Professionals Musings

APRIL 15, 2010

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. An informal writing style is generally recommended. Add outgoing links.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

socalTECH

JUNE 23, 2011

One, is with cause marketing, engaging your customers around causes; second, is employee engagement around causes, and the last is corporate social responsibility, companies working with vendors or other folks they work with, and the public in general. Ryan Scott: We focus on a couple of things. We like to call ourselves a cause integrator.

Causecast 222

Causecast Startup Content Education 222

Tech Zulu Event

OCTOBER 16, 2015

It is leading you to the bookstore, past the magazines, past the thrillers, mysteries and travel guides and directly to that coffee table book about World War I aircraft your father has been talking about buying for six months. Could you write instructions for them to build a piece of furniture? What Can Augmented Reality Do?

Design 40

Design Writing Entertainment Technology 40

Both Sides of the Table

JANUARY 1, 2016

A great leader knows customers and has direct relationships with them. She can anticipate reactions to price increases or product changes by customers and she can sustain competitive challenges because she knows the customer will stick by her. They are on the road visiting customers and investors. Team Building.

Startup 150

Startup Coach Course Invest 150

Startup Professionals Musings

JUNE 2, 2011

By John Williams Fast Company magazine recently reported that PayPal founder Paul Thiel is giving away $100,000 to twenty-four young men and women to finance startup businesses. An inflated sense of financial well-being can result in sloppy budgeting and accounting as you write checks here and there without pause.

Startup 92

Startup Capital Blogging Ideas 92

Tech Zulu Event

OCTOBER 31, 2011

Peter Shankman – PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Mitch Joel – Marketing Magazine dubbed him the “Rock Star of Digital Marketing” and called him, “one of North America’s leading digital visionaries.”

Los Angeles 49

Los Angeles Angel Social Media Media 49

Both Sides of the Table

OCTOBER 25, 2014

Then they read about you in the American Airlines magazine or Wired or Recode and they think to themselves, “we should really reach out to that company.” Enterprise Sales – The very first thing a potential customer does when you email or call to set up a meeting is Google you. ” You get the call. I promise.

Press 415

Press Google Course Writing 415

Both Sides of the Table

MARCH 30, 2010

As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing. He’s a natural leader, appropriately competitive, very customer focused and a pleasure to work with. I’ll explain in detail below. He knows the ad management and ad network businesses.

Mobile 282

Mobile Invest Company Companies 282

Tech Zulu Event

DECEMBER 1, 2011

Roshmond “Sum” Patten comes from RIME magazine and is a killer Emcee with his own band, The Milky Way, and was recently featured on a new Malkovich track called What I Know. He also produces and writes for a number of Los Angeles-based artists and he handles all things Rock and Pop. That’s a great thing.

Startup 80

Startup Design Advertising Search Engine Optimization 80

Both Sides of the Table

JANUARY 31, 2010

I was on an airplane 2-3 times / week meeting potential customers, investors, employees, business partners and the press. Dinners were consumed with customers or in hotels and often past 10pm. Immediately following the closing of the round I flew out to a big real estate conference in France to meet with prospective customers.

Entrepreneur 308

Entrepreneur Startup Venture Capital Conference 308

InfoChachkie

APRIL 9, 2012

Keep your write-ups to a single page. Exercise II: Your Fortune Magazine Interview. For each one, answer the following questions as if you were being interviewed by a writer from Fortune magazine. Customer Problems/ Pain Points. State the problem/ pain points of the customers clearly. Who is the customer?

Startup 243

Startup Ideas Entrepreneur Statistics 243

Both Sides of the Table

AUGUST 25, 2011

But poly sci taught me critical thinking and writing skills that I didn’t get in my econ classes. He writes about the fabric of American life, often from the perspective of his Jewish, New Jersey roots. It was also voted by Time Magazine as one of the top 100 novels of all time. Don’t get me wrong – I loved economics.

Class 334

Class Writing Web 2.0 Offshore 334

Both Sides of the Table

MAY 5, 2011

He listed all of the product releases that were up coming, the customers that were in the pipeline and where he saw his competition moving. A key deal not only helps you raise venture capital but it can help attract employees, garner press attention, help with product focus & importantly drive customer adoption and/or revenue.

Venture Capital 317

Venture Capital Technical Review Startup Press 317

InfoChachkie

JULY 21, 2011

You decide how much you want to invest in your employees and then you give your employees the control to build a custom perk package for themselves. Every day, let’s learn from our customers, and I did that in Iraq. 2) Congratulations on Entrepreneur magazine recently naming BetterWorks a “ Brilliant Company.”

Summary 246

Summary Tips Sales Entrepreneur 246

SoCal CTO

SEPTEMBER 8, 2010

We had to write a CRM to keep track of them all. Even so, it’s difficult (and perhaps impossible) to operate a small business or startup and not negotiate agreements with employees, vendors, customers, and others. I’m going to try to do something for you guys that I’ve always resisted doing. What’s going to happen in the future?'

Startup 191

Startup Venture Capital Blogging CTO Hire 191

Tech Zulu Event

MAY 7, 2011

Maybe you were reading the latest magazine and breezed right pass an advertisement offering a 10% discount if you scanned their code. As I’m writing this article, Mother’s Day is just around the corner and what better example of AR in our lives than showing thanks to our mother’s with it.

Advertising 87

Advertising Content Template Technology 87

Both Sides of the Table

DECEMBER 5, 2010

Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Startup Professionals Musings

NOVEMBER 12, 2021

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Startup Professionals Musings

JANUARY 27, 2019

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 88

Blogging Search Engine Optimization Web Writing 88

Startup Professionals Musings

JANUARY 29, 2017

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

SEPTEMBER 5, 2013

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

Startup Professionals Musings

AUGUST 10, 2012

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

SoCal Delicious

MAY 6, 2012

There are hundreds of entrepreneurs here in Los Angeles who are building awesome companies, writing awesome books, making awesome movies and are trying to solve important problems to help make this world a better place. Although a new company, it is already gaining momentum—being featured in European CEO, Playboy, and Da Man Magazine.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. An informal writing style is generally recommended. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article.

Blogging 91

Blogging Search Engine Optimization Services Writing 91