Startup Professionals Musings

MARCH 19, 2013

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Provide multiple methods of access.

Custom 99

Custom Customer FAQ Technical Review 99

InfoChachkie

JULY 5, 2012

Coull Entrepreneurs Get More Customers. Skimlinks is an affiliate marketing tool that allows website publishers to readily monetize their online content. I know Coull intimately, as it recently purchased RevUpNet , an online media agency which I Co-Founded with Ben Kiblinger in 2007. Coull Offers Advertisers Video Skimlinks. <JG

Custom 133

Custom Customer Entrepreneur Advertising 133

Startup Professionals Musings

MARCH 14, 2011

Traditional marketing says you have to “push” your message out to customers, over and over again, to get it remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Provide multiple methods of access.

Technical Review 90

Technical Review Custom Customer FAQ 90

InfoChachkie

MARCH 4, 2013

Their deep understanding of their customers, an uncompromising drive to create a quality product and the courage to ignore the music industry's formulaic approach to producing hits resulted in the creation one of the top selling non-compilation albums of all time. This audience feedback allowed the band to iteratively modify their creation.

Startup 269

Startup Cloud Computing RSS Writing 269

Both Sides of the Table

FEBRUARY 21, 2010

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I covered that topic in my Twitter is RSS post.

Advertising 284

Advertising Invest RSS CPC 284

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How will you be taking this to market? Often this ties to marketing support. Do you need to provide RSS?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. How will you be taking this to market? Often this ties to marketing support. Do you need to provide RSS?

Develop 384

Develop Development Startup SEO 384

InfoChachkie

MAY 14, 2012

During my tenure at Expertcity (creator of GoToMyPC and GoToMeeting), one of my responsibilities was leading our online marketing, a role I retained until our eventual acquisition by Citrix. When we launched GoToMyPC in 2001, the rules of online marketing were still being written. free weekly Infochachkie articles!

Content 171

Content Platform Paid Search OpenX 171

InfoChachkie

JUNE 4, 2012

Fallacy: Startup ventures tend to evolve, especially after you begin speaking with pesky customers and demanding partners. Perform China Syndrome Market Analysis. In order to reasonably assess the size of your addressable market, you must perform a bottoms-up analysis which is based on a number of elemental assumptions.

Entrepreneur 272

Entrepreneur Outsource Ideas Technical Review 272

InfoChachkie

DECEMBER 3, 2012

Lean startups validate their business model by quickly iterating and assessing potential customers' feedback. Market Tested - The night before their recording date, the Kingsmen performed the song for an hour and a half (yes, a 90-minute version of the song) at a small club. Lean Music. Doomed Product Development. Share and Enjoy.

Startup 217

Startup RSS Marketing Sales 217

InfoChachkie

DECEMBER 10, 2012

If we hadn’t done well on Hacker News we would have needed to have some serious product/market fit discussions.". To do this, you must formulate a sound engagement plan in advance of receiving unexpected media attention. The company posted a Show HN entry entitled, " We built a better solution for customer analysis and support.".

News 198

News Sites Startup RSS 198

Startup Professionals Musings

AUGUST 16, 2012

This is the main focus of EveryBlock, where they give each city block its own Web page, its own RSS feed and its own e-mail alerts. Geographic customization. Give people a way to draw custom geographic boundaries to specify their area of interest. Topic customization. This is not just a fad.

Entrepreneur 96

Entrepreneur News Sites RSS 96

Startup Professionals Musings

MAY 18, 2011

This is the main focus of EveryBlock, where they give each city block its own Web page, its own RSS feed and its own e-mail alerts. Geographic customization. Give people a way to draw custom geographic boundaries to specify their area of interest. Topic customization. This is not just a fad.

Startup 94

Startup News Sites RSS 94

InfoChachkie

JANUARY 14, 2013

An efficient way to qualify a potential customer is to determine the size and availability of their budget. o Sell What You Have - The Say Yes sales team's priority is to get customers to select "the perfect dress" from whatever they have on the racks. Startup sales require high velocity. Startups must follow a similar philosophy.

Sales 251

Sales Startup Activity RSS 251

InfoChachkie

JUNE 3, 2013

Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. We weren''t marketing the newsletter, it was just out there, sort of growing organically.". Once the media picked up on it, every major publishing house. Here''s how they pulled it off.

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

SoCal CTO

JUNE 14, 2008

Stamps.com - two back-ends - mainline service vs. marketing site. Benefit of a proprietary platform can be finding customers. From BBM's web site: media RSS - extensions to RSS subscription format to support time based media, enclosures, copyrights and other meta-data needed for media.

Platform 150

Platform EC2 Java S3 150

Both Sides of the Table

MARCH 27, 2011

We all read them to get a sense of what is going on in the world, peeling back layers of the old world in which media was too scripted. I’ll bet your customers, business partners or suppliers would love similar. Who are your customers, partners or suppliers? By definition, you read blogs. Absofuckinglutely. accessibility.

Blogging 373

Blogging Startup Writing Venture Capital 373

Both Sides of the Table

DECEMBER 5, 2010

asymmetry, real-time, curated RSS / link-sharing]. If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. Was it massively better software, better companies, better markets? What I want to answer with this post (long though it may be) is: Why did Web 2.0

Social Network 318

Social Network Networking Web 2.0 Startup 318

socalTECH

JUNE 30, 2009

Our customers can sign up, and they can get full access to our API, where they can create campaigns to target public officials. The other feature that sets us apparent, is our integration with social media. It's really helpful, particularly for companies who don't get social media. Jason Kiesel: Yes. Kurt and I are pretty Web 2.0

Startup 100

Startup Writing Southern California Email 100

Startup Professionals Musings

APRIL 16, 2010

This is the main focus of EveryBlock, where they give each city block its own Web page, its own RSS feed and its own e-mail alerts. Geographic customization. Give people a way to draw custom geographic boundaries to specify their area of interest. Topic customization. This is not just a fad.

Startup 52

Startup News Sites RSS 52

InfoChachkie

MAY 20, 2013

I became acquainted with Tige, when I was researching examples of exemplary online customer service. In the resulting article , I describe Tige''s deft handling of online trolls via the deft use of social media. We both lived in the city (San Francisco), she was in event marketing and I was a software engineer. Share and Enjoy.

Entrepreneur 235

Entrepreneur Startup Software Engineering Technical Review 235

SoCal Delicious

MAY 6, 2012

Subscribe to RSS. Subscribe to RSS. We believe there are awesome entrepreneurs everywhere, not just in the places constantly covered by the media. Team Rubicon unites the unique skills America’s returning veterans offer with the expertise of medical professionals; all while interactively engaging donors through social media.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78

SoCal Delicious

JANUARY 15, 2010

API call could handle shortening the URL for you, I prefer to create one before I post and add it as a custom field. Scroll down to the bottom of your post to a section called “custom fields.&# you should follow me on Twitter here and you should subscribe to my posts via RSS here or email here. Though a Bit.ly

RSS 29

RSS HTML JavaScript Doc 29

Both Sides of the Table

MARCH 8, 2010

I guess let’s file this under sales & marketing advice. Define your customers, partners and other relevant people to your organization (e.g. That’s blogging to the echo chamber unless they’re your target customers. Much of my traffic is through referring websites and/or social media. Some search.

Blogging 286

Blogging Startup Writing Summary 286

Tech Zulu Event

JULY 19, 2010

ECLAIR) / ANDROID MARKET. RSS reader. Allowing you to open a new tab, Add RSS feeds (if any), switch tabs, refresh the page, go forward, and open bookmarks. Although, the international version does not have a flash, there will be a Galaxy S available with a flash if you are a Verizon customer. SOCIAL HUB. Hybrid Widgets.

Technical Review 40

Technical Review Screening RSS Web 40

SoCal Delicious

MARCH 1, 2010

RSS ); Why You Should Start a Company in. is the second largest designated market area (DMA) in the country, so youre starting with a natural talent pool of very interesting people, and also, a market from which to sell your goods and services into. startup scene so hot. What makes L.A. a great place for startups? Register Now!

Los Angeles 50

Los Angeles Company Companies Angel 50

SoCal Delicious

FEBRUARY 24, 2010

Home About Press IA Capital Partners Archives After 17 years in M&A, Derivatives and Trading, Im spending my time with young entrepreneurs in and around financial technology and digital media. While I know I can add value, I also know when and how I can add value. Lack of confidence? Camaraderie? Perhaps all of the above. Lack of confidence?

CTO Coach 28

CTO Coach CTO Hire Outsource Development Mentor 28

SoCal Delicious

JANUARY 15, 2010

Standalone URI shorteners work fine when you want to shorten mostly foreign URIs, but that’s a crappy approach when you want to submit your own stuff to social media. Because you throw away the ability to totally control your traffic from social media, and search engine traffic generated by social media as well.

SEO 37

SEO IP PHP Blogging 37

SoCal Delicious

OCTOBER 8, 2012

Loading… Markets. Loading… Market Data. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. In March of last year, Matt Jacobson, head of market development at Facebook, paid $10.9

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

SoCal CTO

JANUARY 5, 2011

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - . - 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication? First Principles.

Startup 378

Startup Venture Capital Blogging CTO Coach 378