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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” Entrepreneur of the Year” finalist. Exploit your product and service differences.

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20 Best Free and Paid Tools for Startups in 2023

Tech.Co

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. While Hide.me From its 4.3-inch

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Startup 360-Performance Review Result – Improved Time Management - Finding Founder Time

InfoChachkie

Part I of this series describes the 360-review that I conducted at a growing, dynamic SaaS business which has recently graduated from the startup stage and entered the early-growth phase. One of the most compelling conclusions I drew from the reviews is that both Founders need delegate more of their day-to-day tasks. Competency.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

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Interview with Jody Sherman, CEO of EcoMom

socalTECH

Jody--an experienced entrepreneur who was most recently co-founder of a firm he sold to the Virgin Group, and has been involved with such firms as Lycos, Buydirect.com, and Xoom--told us the story of EcoMom, plus how he connected with McClure on the investment. We caught up with EcoMom CEO Jody Sherman , to learn more about the company.

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16 Great Startup Posts from March

SoCal CTO

9 Reasons Why Many Smart People Go Nowhere - Life Beyond Code , March 29, 2010 You would have met many smart people who live a mediocre life. Death By Competitive Analysis - Steve Blank , March 1, 2010 Trading emails with a startup CEO building an iPhone app, I asked him why potential customers would buy his product.

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Do Less. More.

Both Sides of the Table

I rarely talk to any startup entrepreneur or VC who doesn’t feel it and somehow long for simpler times despite the benefits we all enjoy from increased enthusiasm for our sector. For entrepreneurs there’s too much money sloshing around. Have a shorter to-do list with more things that are in the “done” category.