Startup Professionals Musings

MARCH 17, 2017

I found a good summary of these attributes in a recent book, “ The Old School Advantage ,” by an expert on interpersonal communication, J. In today’s customer context, you can foster rapport by dressing like them, making every effort to look attractive, offering compliments, and listening intensely. Now customers look for more.

Social Media 58

Social Media Customer Custom Entrepreneur 58

Startup Professionals Musings

MAY 23, 2013

Obviously, it must be grounded by the characteristics of the market and customers you choose to serve, the pricing model of existing competitors, and a strategy you believe is consistent with your future products and direction. It’s great for customers, but not for startups, unless you have deep pockets. Freemium” model. Value model.

Pricing 116

Pricing Product Customer Custom 116

Startup Professionals Musings

AUGUST 20, 2013

No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Follow-up for customer satisfaction. They will exit quickly.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

NOVEMBER 4, 2011

Reserve the company name on social networks to protect it. Build an investor presentation and summary. Investors expect a one or two-page executive summary sheet for the initial screening, backed up by a ten-slide Powerpoint investor presentation. Remember to aim the content of both of these at investors, not customers.

Invest 99

Invest Angel Technical Review Summary 99

Startup Professionals Musings

FEBRUARY 18, 2017

No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. Follow-up for customer satisfaction.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

JUNE 18, 2012

Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments. In summary, I see a historic shift taking place in the world today.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

APRIL 21, 2012

Obviously, it must be grounded by the characteristics of the market and customers you choose to serve, the pricing model of existing competitors, and a strategy you believe is consistent with your future products and direction. It’s great for customers, but not for startups, unless you have deep pockets. Value model. Portfolio pricing.

Pricing 112

Pricing Competition Customer Custom 112

Startup Professionals Musings

JULY 22, 2012

No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Follow-up for customer satisfaction. They will exit quickly.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Both Sides of the Table

APRIL 16, 2011

Below is a nice summary of our interview with some great quotes from Joanne. I provided information for my customers to make their lives easier.&# Really understanding the business of your customer matters. In 18 months from $1.5m to $12m in sales. She did this because she had great rapport with buyers. I agree whole heartedly.

Startup 311

Startup Sales Venture Capital Entrepreneur 311

Startup Professionals Musings

SEPTEMBER 23, 2010

Reserve the company name on social networks to protect it. Build an investor presentation and summary. Investors expect a one or two-page executive summary sheet for the initial screening, backed up by a ten-slide Powerpoint investor presentation. Remember to aim the content of both of these at investors, not customers.

Angel 89

Angel Funding Technical Review Startup 89

Both Sides of the Table

APRIL 15, 2010

You can watch this week’s TWiVC episode by clicking on the link and my summary notes are below. {if I think the best solution for the social networking era is “in-stream&# advertising. I know you could argue that YouTube was much broader but it was really popularized in the social networks.

Venture Capital 271

Venture Capital Capital Google Platform 271

Startup Professionals Musings

FEBRUARY 15, 2011

Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments. In summary, I see a historic shift taking place in the world today.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

JANUARY 7, 2013

Follow with a killer executive summary, investor presentation, and financial model. Use friends, family, and angels, if possible, to get a product, revenue, and customers first before the VC connection. Get introduced via one of the social networks, or a professional organization, before you approach a VC with a business proposal.

Venture Capital 101

Venture Capital Startup Capital Seed Funding 101

socalTECH

APRIL 4, 2013

Brenton Sullivan: What we are is a private social network and platform for coaches to connect with each other, to exchange information on athletes. Brenton Sullivan: We really put the customer at the center of our business, something that many entrepreneurs miss out on. What''s the idea behind FieldLevel?

Coach 252

Coach USC Statistics Startup 252

Startup Professionals Musings

DECEMBER 26, 2010

Obviously, it must be grounded by the characteristics of the market and customers you choose to serve, the pricing model of existing competitors, and a strategy you believe is consistent with your future products and direction. It’s great for customers, but not for startups, unless you have deep pockets. Value model. Portfolio pricing.

Pricing 98

Pricing Product Startup Competition 98

Startup Professionals Musings

DECEMBER 5, 2010

No name, picture, address, or business history only convinces customers that you are hiding, located in an untrustable country, or don’t have a clue. Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. Follow-up for customer satisfaction. They will exit quickly.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

AUGUST 13, 2012

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Solution and benefits. Focus is the keyword here.

Competition 113

Competition Metrics Startup Invest 113

Startup Professionals Musings

APRIL 24, 2011

Be ready with a killer executive summary , investor presentation , and financial model. Use friends, family, and angels, if possible, to get a product, revenue, and customers first before the VC connection. Get introduced via one of the social networks, or a professional organization, before you approach a VC with a business proposal.

Venture Capital 93

Venture Capital Startup Capital Seed Funding 93

Startup Professionals Musings

MAY 13, 2011

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Solution and benefits. Focus is the keyword here.

Competition 116

Competition Metrics Startup Sales 116

Startup Professionals Musings

FEBRUARY 13, 2010

Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments. In summary, I see a historic shift taking place in the world today.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

Startup Professionals Musings

APRIL 14, 2010

Get introduced via one of the social networks, or a professional organization, before you approach a VC with a business proposal. Be ready with a killer executive summary , investor presentation , and financial model. Make a personal connection, directly or indirectly. Create an investment-grade business plan.

Venture Capital 49

Venture Capital Capital Startup Invest 49

Startup Professionals Musings

APRIL 22, 2010

Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. This is not the place for a detailed product specification, but an explanation of how and why it works, including a customer-centric quantification of the benefits. Solution and benefits. Focus is the keyword here.

Invest 74

Invest Tips Competition Metrics 74

Both Sides of the Table

JULY 29, 2010

If you want to watch the show click the image above or this link , but if you want a quick read – here’s a summary: 1. People buy companies for 3 primary reasons: 1) they want the management team / talent 2) they want the technology or 3) they want the market traction (revenue, customer base, profits, etc).

Venture Capital 282

Venture Capital Capital Startup Pricing 282

Both Sides of the Table

AUGUST 14, 2009

release out the door and get some customers using it, or friendly people piloting it then at least there is some validation to the product and some people to speak to about their experiences. Social Network s / Search / Blogs – Obvious, huh? Market validation – This one is optional but important.

Angel 291

Angel Funding Venture Capital Startup 291

Both Sides of the Table

JANUARY 16, 2012

Executive Summary. If you want to watch the video version summary of my advice on fund raising it’s here. In the era of social networks, LinkedIn, Facebook messaging, Quora and email addresses that are easily guessable, it’s easy to think that maybe you should just approach a VC directly. Tell a friend!

Develop 366

Develop Development Funding Venture Capital 366

Both Sides of the Table

JUNE 13, 2011

While Google stopped Facebook in their tracks when they built a social networking company. And Facebook stomped out Twitter from building an open social network. million customers. from winning the Internet portal wars. in turn killed Google when it came to search. And we know how Facebook stomped out FourSquare.

Google 325

Google Press Marketing Content 325

Both Sides of the Table

DECEMBER 22, 2011

If you’re a startup and you haven’t read my summary of Clay Christensen’s seminal work please do. Initially their only customers are people who can get by on the reduced functionality or perhaps don’t have the money to spend on the expensive product. We still won large customers but over time it became harder to compete.

Startup 386

Startup Pricing Marketing Product 386

Both Sides of the Table

FEBRUARY 12, 2017

The 30-minute interview of Jonah Peretti is here but my summary in the notes below. Around 2001 Jonah was studying at MIT Media Lab and began running experiments in viral stories in an era before smart phones (2007) and before social networks took off (2004–2007) and before YouTube (2005). Back then there were “email forwards.”

Buzzfeed 210

Buzzfeed Media Content News 210