products-page your-account 
Startup Professionals Musings
JANUARY 22, 2022
Customers pay for solutions, but there is no market for ideas. A related “red flag” in a business plan is a missing competitive analysis section, or a short paragraph that essentially says, “this product has no competition.” Yet most products can be made dramatically cheaper as technologies improve. Marty Zwilling.
Both Sides of the Table
AUGUST 15, 2017
I can’t change who your board members are so let me offer some thoughts on how to make your interactions with your board more productive. But I find that the more informed your board is and the more you’re staying on their radar screen the more effective they’ll be for you.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Startup Professionals Musings
MAY 15, 2013
Customer service has always been reactionary, meaning someone has to wake up and answer website email requests. That’s just not savvy enough to hold today’s fickle, less loyal, and ready to jump customer. This exemplary customer service is just savvy marketing. Always end self-help postings with “Did this answer your question?”
Startup Professionals Musings
SEPTEMBER 12, 2013
But rather than dwell on the failures, I’ve tried to extract from them a list of practical action items that will improve your survival probability. I offer these pragmatic recommendations: Buffer your funding requirements. Adapt your strategy monthly. Assume your initial strategy will be wrong. Manage your time.
Both Sides of the Table
MARCH 14, 2013
Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?
Tech.Co
AUGUST 16, 2017
Finding potential customers continues to be a huge challenge not only for established marketing and sales teams but also for startup executives and solo entrepreneurs. You need to find lead gen tools that will convert leads, fill your sales funnel, and increase your revenue effectively. Your registration comes with 60 credits.
Tech.Co
AUGUST 1, 2017
Once a novelty act reserved for indie band albums and curious art projects, crowdfunding is starting to play a major role in the world of startups and new products. In fact, the majority of your work should be finished by the time you start your campaign. Rule #3: Do Your Homework. Rule #2: Launch Day is Priority #1.
Expert insights. Personalized for you.
145 
Let's personalize your content