Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

Social Media 214

Social Media Customer Custom Media 214

Tech Zulu Event

SEPTEMBER 13, 2010

We give a huge Thank You to the following sponsors: Demand Media is a leading online media company that informs, entertains and connects millions of people every day. Founded in 2006, Demand Media is headquartered in Santa Monica, CA with offices in Bellevue, WA, Austin, TX, New York, NY and London, UK.

Technical Review 58

Technical Review Software Review Santa Monica Tech Coast Angels 58

Startup Professionals Musings

FEBRUARY 24, 2017

Many are reluctant to really “market” themselves, and have trouble differentiating their offerings to clients, except by price. If your business card and website come across as just another advisor, consultant, or accountant, then don’t be surprised if price is the only focus. Use visibility and social media to pull clients in.

Social Media 56

Social Media Pricing Technical Review Demand 56

Startup Professionals Musings

NOVEMBER 4, 2019

Thus, I’m more impressed with entrepreneurs who ask me to review their implementation plan, rather than listen again to their idea. I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

JULY 11, 2016

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Infusing technology within the customer experience.

Services 54

Services Social Media Technical Review Media 54

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. They have to be energized and able to adapt as the market and competitors demand. Once gone, customers won’t be back.

Technical Review 84

Technical Review Customer Custom Startup 84

Both Sides of the Table

JUNE 28, 2018

While this reaction to such a valuation is understandable, to anybody who has seen the meteoric rise in consumer demand and actual revenue the valuation is much less surprising and may turn out to be quite conservative. As I like to tell people who ask about Bird, “consumers have literally voted with their feet.” Is Bird really defensible?

Santa Monica 256

Santa Monica Funding Startup Course 256

socalTECH

JUNE 25, 2013

round changes things for us, and will let us invest in infrastructure, build our team, invest in media, and also invest in technology to better leverage our spend on media. However, our users and target audience are really the younger, web-savvy, college educated, and very technologically comfortable consumers.

Services 215

Services Technical Review Startup Pricing 215

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. It’s worth a quick read.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. The perfect competitors are the ones where they unable to respond due to The Innovator’s Dilemma.

Startup 150

Startup Marketing Study SEO 150

Tech Zulu Event

SEPTEMBER 20, 2010

Stewart Roberts , President of Orange County of Tech Coast Angels. Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media. How startup can leverage social media to get investors attention. Mark Suster , GRP Partners.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71

Tech Zulu Event

JANUARY 26, 2016

Top media giants Facebook and Alphabet are determined to grow this number with the introduction of various airborne devices designed to bring internet to the far corners of the globe to boost their revenues. For the VPN industry specifically, we will see a lot of new providers as the barrier to entry is extremely low, and demand is high.

Commerce 40

Commerce Mobile Technical Review Google 40

InfoChachkie

MAY 9, 2011

Agree to Bundling Without a Minimum Price. BDCs often ask to “private label” or “white label” a smaller company’s technology. This generally involves the BDC selling the startup’s technology under the BDC’s brand. Grant Most Favored Nations Status. Issue Unmitigated Exclusivity. Do Not Give up Branding.

Outsource Development 170

Outsource Development Entrepreneur Press Technical Review 170

socalTECH

MARCH 12, 2013

The company--which is in the business of operating a content delivery network (CDN) to accelerate the delivery of web graphics, multimedia, applications, and more to end users-- recently disclosed it more than doubled its revenues in 2012, and has grown to over 230 employees--all due to a huge amount of demand for CDN services by its customers.

CTO Hire 248

CTO Hire Content Networking Web 248

InfoChachkie

MAY 9, 2011

Agree to Bundling Without a Minimum Price. BDCs often ask to “private label” or “white label” a smaller company’s technology. This generally involves the BDC selling the startup’s technology under the BDC’s brand. Grant Most Favored Nations Status. Issue Unmitigated Exclusivity. Do Not Give up Branding.

Outsource Development 124

Outsource Development Entrepreneur Press Technical Review 124

SoCal Delicious

OCTOBER 8, 2012

Loading… Tech. SIGNIFICANCE PASSING-MENTION. --> Tech Titans Hit the Beach As Silicon Valley moguls go on a home-buying spree in Los Angeles, theyre reshaping the real-estate landscape. The tech industry is going south. Prices are soaring in the beachfront communities tech types favor, and rents in these.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

InfoChachkie

MAY 16, 2011

Fallacy: AdVentures tend to evolve once you begin speaking with pesky customers and demanding partners. Value is created through diligent hard work. Once you prove that a substantial, addressible market segment is willing to pay a price for your solution that exceeds your costs, you can consider a licensing strategy.

Startup 242

Startup Outsource Development Outsource Sales 242

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. To say that the tech elite were cynical of Hulu’s launch would be an understatement , but by the time it launched just a few months later it was getting great reviews. Why the limitation?

Hulu 292

Hulu Technical Review Content Advertising 292

Both Sides of the Table

MAY 5, 2011

Seattle should be the envy of any non Silicon Valley tech community in the country. It really wouldn’t take much to turn a great technology ecosystem into a truly electric one. You need to have passionate tech entrepreneurs who want to build businesses locally. The ingredients are all here.

Venture Capital 317

Venture Capital Technical Review Startup Press 317

Both Sides of the Table

DECEMBER 5, 2010

But Friendster’s computer systems couldn’t keep up with the explosive growth (reportedly due to the complexity of the security model set up to control connections, privacy and authenticity of users) so MySpace was hot on the heels and swept up the market in a very rapid ascent. Google acquired YouTube for $1.65 Is the game over?

Social Network 318

Social Network Networking Web 2.0 Startup 318

Both Sides of the Table

JANUARY 16, 2012

I get approached about clean tech or biotech periodically – I don’t focus on these. In ad tech there’s Seth Levine at Foundry Group and both Dana Settle & Ian Sigelow at Greycroft. So winning means they’re paying the highest price. Right for my stage? Focused on my industry? (I

Develop 366

Develop Development Funding Venture Capital 366