Remove Demand Remove Pricing Remove Snapchat
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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

billion 2013 figure) have been massive financings at Honest Company ($70mm), JustFab ($85mm), ZipRecruiter ($63mm) and lord only knows how much SnapChat has actually accumulated. He built & IPOd Demand Media. In the last month alone (ie not captures in the $1.5 What Has Given Birth to This New Movement in LA? . billion.

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Here’s What’s Driving Collaborative Consumption and Where the Market May Head Next

Both Sides of the Table

The topic of the conference was “The Sharing Economy” and as I read many of the session title descriptions I realized that people would be talking more about “collaborative consumption” (think airbnb, taskrabbit, uber) than about why people are sharing more on Instragram & Snapchat. Prices down. Network Up.

Marketing 361
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Should Startups Care About Profitability?

Both Sides of the Table

Or you know the other one — the one where Snapchat lost $2 billion in just one quarter. They hired a biz dev team to work on deals where their product could be embedded in other people’s products as a way to increase customer demand. If there was strong market demand for their product then this investment might pay off handsomely.

Startup 227
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Star-studded digital avatar startup Genies launches NFT fashion marketplace

TechCrunch LA

NFT sales volumes are falling and crypto prices remain depressed, but Nigam expressed confidence about the long-term demand for digital avatars, likening them to mobile apps in their significance to the internet. ” He views Facebook and Snapchat primarily as messaging apps and said Instagram is having an “identity crisis.”

Geni 219
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What Most People Don’t Understand About How Startup Companies are Valued

Both Sides of the Table

There is much discussion online and also in small, private groups, about why the price of technology companies – public and private – are falling. It pains me to see the typical (and predictable) responses on Twitter, “VCs want prices to drop!” ” “Sure, prices are dropping. What hogwash.

Startup 150
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework.

Marketing 379
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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Of course, nothing is totally free, and I have heard the horror stories of relatively small companies finding thirty or more employees spending most of their time scanning and using social media for promotions, or engaging high-priced consultants who never seem to be able to show any real return for all of their efforts.