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Spreeify Adds New Social Media Giveaway and Promotions Product

socalTECH

Los Angeles-based Spreeify , the developer of social marketing software headed by Ruben Dua, is launching a new social marketing product it calls Social Swag this week. spreeify social media giveaway promotions startup promotional marketing software' READ MORE>>.

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Soci Gets $1.5M For Social Media Marketing

socalTECH

San Diego-based Soci , a developer of a social content discovery engine and social media marketing software product, has raised $1.5M Soci, led by Afif Khoury, develops a social content discovery and marketing engine. Soci, led by Afif Khoury, develops a social content discovery and marketing engine.

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Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Facebook had an elegant solution to the “half life” problem in that it developed an algorithm that determined what users saw in their feeds. Social Media.

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SOCi Scores $2.25M For Social Media Marketing Tools

socalTECH

San Diego-based SOCi , a developer of social media management and marketing software, has raised $2.25M in funding, the company said Wednesday. SOCi is taking aim at competitors such as Hootsuite, with what it says is a "next-generation" social media content discovery and marketing product. READ MORE>>.

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Blurr Moves From Boston, Sets Up Shop In LA To Tap Into Social Media Scene

socalTECH

Blurr , a social media app developer focused on communal photo sharing with users around you, has relocated to Los Angeles from Boston. The company said called LA the "epicentre for Social-Media startups", and also cited the city as likely to have "the best talent" for a social products startup.

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Spokeo Targets Law Enforcement Market With Social Media Search Tool

socalTECH

Pasadena-based Spokeo , which offers up an online "people search" tool, said it has launched a new product specifically aimed at the law enforcement market. Spokeo said it tapped government data and analytics expert Paul Colangelo and Lieutenant Deputy Sheriff (Reserve) Stephen Henderson to develop the new software.

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ShowUhow Links To Social Media Sites

socalTECH

San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering. ShowUhow is venture backed by Syncom Ventures, and raised a round of capital back in August.