socalTECH

MARCH 8, 2018

ShippingEasy , the developer of cloud-based shipping, inventory management, and customer marketing software arm of El Segundo-based Stamps.com is targeting third party Amazon sellers today, with a new product release.

El Segundo 100

El Segundo Software Review Software Sales 100

TechCrunch LA

JULY 19, 2022

It also handles the back end as well by automating the posting, sale and shipment of unsold inventory while offering immediate payment to creditworthy sellers. Ghost is not alone in developing technology focused on inventory. to develop some sweet inventory-planning software. Last week, Syrup Tech raised $6.3

Product 191

Product Funding Technical Review Equity 191

Tech Zulu Event

NOVEMBER 26, 2012

At Silicon Beach Fest Hollywood 2012 Kevin Winston organized a panel called “How to Find and Hire a Developer”. Always have a developer do a test project before hiring them to make sure they deliver quality work. This will prove your product is worth building to you and to the developer. Ask for is code samples.

CTO Hire 81

CTO Hire Outsource Development Develop Development 81

Startup Professionals Musings

JUNE 2, 2021

As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today. Manual tracking and occasional surveys won’t keep you competitive in today’s high volume and rapidly changing market. You need to be part of a larger ecosystem.

Competition 142

Competition Software Review Social Media Customer 142

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

Software Review 285

Software Review Software Blogging Startup 285

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Pew says the Boomer demographic is the largest mainstream pool of experienced talent in the market today, and will be for the foreseeable future.

Technical Review 147

Technical Review Software Review Entrepreneur Report 147

Startup Professionals Musings

JULY 15, 2019

Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done.

Software Review 88

Software Review CTO Hire Outsource Development Startup 88

Startup Professionals Musings

OCTOBER 30, 2020

Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Customer feedback, including blog comments, usability reviews, and early user testimonials, build relationships and provide credible marketing to the broader customer community.

Outsource Development 154

Outsource Development Social Media Software Review Customer 154

Both Sides of the Table

MARCH 19, 2013

The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. But the “no sales people” mantra isn’t what I’m here to take on.

Startup 403

Startup Sales Software Review Technical Review 403

Tech Zulu Event

MAY 22, 2014

Whether it’s a killer software or physical inventory, don’t leave yourself open to a major loss or legal claim with no protection. You will need this granularity not only for successfully managing your business, but also when preparing for funding pitches and during investor due diligence. Legal Expertise.

Startup 97

Startup Outsource Development Software Review Sales 97

Berkonomics

NOVEMBER 27, 2019

Application developers once considered their products as licensed in what would closely be allied to a single sale. We immediately recall the razor and blade analogy to illustrate the point when planning product development and release. Call it the Netflix effect. The case of Xerox in the early years. A buyer’s bonus.

Outsource Development 156

Outsource Development Software Review Content Netflix 156

TechCrunch LA

APRIL 12, 2018

Located at the southeastern tip of the San Fernando Valley, the Los Angeles suburb counts its biggest employers as the adhesive manufacturer Avery Dennison; the Los Angeles industrial team for the real estate developer CBRE; the International House of Pancakes; Disney Consumer Products; DreamWorks Studios; Walt Disney Animation and Univision.

Glendale 271

Glendale Los Angeles Startup Technical Review 271

Tech Zulu Event

NOVEMBER 30, 2012

Jackson added, “FinTech has traditionally lagged behind the innovation that’s happening in other areas of enterprise software. 25 Years of Writing Code. Sroka earlier worked at Industrial Logic,where he developed programs in test-driven development, refactoring, and object-oriented design for HP, Yahoo!,

Technical Review 88

Technical Review Software Review Bertelsmann Technology 88

Startup Professionals Musings

JULY 1, 2017

The problem is that professional investors (angels and venture capitalists) want a proven business model before they invest, ready to scale, rather than the more risky research and development efforts. Exchanging your services for services is possible with legal counsel, accountants, engineers, and even sales people.

Develop 70

Develop Development Product Startup 70

Berkonomics

JANUARY 3, 2013

We immediately recall the razor and blade analogy to illustrate the point when planning product development and release. Xerox in its formative years, even though barely having enough cash to market its then revolutionary copier, elected to lease rather than sell the units.

Outsource Development 197

Outsource Development Software Review Sales Demand 197

Startup Professionals Musings

MARCH 4, 2023

Every business, especially startups, needs all guns blazing quickly on every opportunity or insight into the market. Soliciting user-generated online feedback and reviews. New ways are being developed every day to reward and influence people who participate in crowdsourcing, for a very low cost.

Social Media 106

Social Media Software Review Course Networking 106

InfoChachkie

MAY 5, 2014

This dynamic duo, who now head up AppFolio , led the design and development of GoToMyPC and GoToMeeting. Their focus on ease-of-use form over function resulted in a series of products that defeated stalwart incumbents, including marketing-leader Symantec.

Symantec 227

Symantec Technical Review Software Review Design 227

Startup Professionals Musings

MARCH 21, 2021

I was with IBM in the early PC days when Bill worked with us to provide PC DOS and other software. Product development. Effective marketing. Guerrilla marketing preaches the importance of prospect follow-up if you even hope to succeed in business. Great entrepreneurs, like Bill Gates, are great at both.

Activity 133

Activity Startup Ideas Technical Review 133

socalTECH

FEBRUARY 25, 2016

West Hills-based Peloton Document Solutions , a company developing software which helps investment bankers, private equity investors, and companies to communicate financial information via interactive documents, has scored a strategic investment from R.R. Donnelley & Sons Company. According to R.R. According to R.R.

Invest 100

Invest Software Review Equity Sales 100

Startup Professionals Musings

SEPTEMBER 13, 2022

The problem is that professional investors (angels and venture capital) want a proven business model before they invest, ready to scale, rather than early projections and product development. This source is a major focus these days, due to government initiatives to incent research and development on alternative energy and other technologies.

Startup 136

Startup Technical Review Equity Incubator 136

Startup Professionals Musings

APRIL 28, 2021

If you are the hot-shot technical innovator that invented your solution, make sure you have an equally adept business and marketing expert to complement your skills. “If Pivot early, as required, to tune your features and marketing to meet the market and technical realities. The market is unpredictable and changes fast.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

socalTECH

FEBRUARY 10, 2017

For today's interview, we sat down and talked with Mike Whitmire , the CEO and Co-founder of Los Angeles-based FloQast (www.floqast.com), a developer of financial close management software for enterprise accounting. Mike tells us about the company, who uses its software, as well as how he was initially turned away from the Amplify.LA

Startup 124

Startup Cornerstone OnDemand Software Review Woodland Hills 124

Startup Professionals Musings

JANUARY 18, 2020

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Pew says the Boomer demographic is the largest mainstream pool of experienced talent in the market today, and will be for the foreseeable future.

Startup 124

Startup Technical Review Software Review Entrepreneur 124

Startup Professionals Musings

APRIL 22, 2014

If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done. Look at the big picture first of development, finance, and marketing/sales. This is probably the best place to apply your “gut” feeling.

Software Review 107

Software Review Entrepreneur CTO Hire Outsource Development 107

Both Sides of the Table

APRIL 26, 2016

profitable and companies like Amazon who chose to focus on growth > profitability were not losing money on each book sale (ie they were gross margin positive). The first mistake that mostly only rookies make is to measure the CAC by looking at the attributable marketing costs of acquiring a user. Gross margin positive !=

Metrics 150

Metrics Startup SaaS Course 150

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

Startup Professionals Musings

JULY 16, 2017

Very few entrepreneurs have the range of skills and experience to be the solution creator as well as business creator, or operational as well as sales leader. If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done.

Software Review 56

Software Review CTO Hire Outsource Development CTO Coach 56

Startup Professionals Musings

JUNE 1, 2020

Every business, especially startups, needs all guns blazing quickly on every opportunity or insight into the market. Soliciting user-generated online feedback and reviews. New ways are being developed every day to reward and influence people who participate in crowdsourcing, for a very low cost.

Tips 124

Tips Social Media Software Review Course 124

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

Startup 418

Startup Venture Capital Sales Technical Review 418

socalTECH

JUNE 8, 2011

We actually built that about a year and a half ago, and are bringing that back due to overwhelming demand. In April of 2010, we put up Dealcurent.com, and we started indexing number one on Google for daily deals software. That one client, plus a need in the market really drove the product. How do clients license your software?

Platform 263

Platform Training Software Review Advertising 263

socalTECH

FEBRUARY 7, 2011

For our Insights and Opinions article today, Brian Horakh , CEO of Del Mar-based Zoovy , a developer of e-commerce software, gives some hints and tips on creating a high barrier to entry. Today with the Internet and the advent of virtual/drop-ship inventory, anybody can start up a niche retailer with minimal capital.

LAMP 133

LAMP Software Review Tips Commerce 133

Startup Professionals Musings

APRIL 4, 2022

The problem is that professional investors (angels and venture capitalists) want a proven business model before they invest, ready to scale, rather than the more risky research and development efforts. Exchanging your services for services is possible with legal counsel, accountants, engineers, and even sales people.

Tips 104

Tips Startup Technical Review Equity 104

Startup Professionals Musings

FEBRUARY 8, 2013

If both of you are experts at software development, even though one loves design and the other loves coding, that still won’t get the marketing done. Look at the big picture first of development, finance, and marketing/sales. This is probably the best place to apply your “gut” feeling.

Software Review 103

Software Review Equity CTO Hire Outsource Development 103

Both Sides of the Table

MARCH 30, 2011

The part of the movement that resonates the most with me (in my words) is that entrepreneurs should keep their capital expenditures really low while they’re experimenting with their product and determining whether there is a large market for what they do. Nascent startup markets are like fine wine, they take time to develop.

Development Team Review 374

Development Team Review Technical Review Startup Resource 374

Both Sides of the Table

NOVEMBER 14, 2017

He came to work in our offices at Upfront Ventures as an EIR and immediately began building software to improve how storage was picked up, photographed, scanned and routed to a warehouse. What sized team can I afford in order to sell, market & provide service to these customers? How profitable is my product or service?

Startup 286

Startup Technical Review Customer Custom 286

Both Sides of the Table

NOVEMBER 1, 2009

Our sales guys were on the front line and heard what they needed to win deals. He decided that our largest customers would be involved in the setting of our priority lists (we did some of this internally in the early years but we saw it mostly as a sales process). The Outside In organization had a one-way flow.

Organization 280

Organization Customer Custom Tips 280

Both Sides of the Table

MAY 20, 2018

This is true of any buying process where a customer has to make a large investment decision on your software or when an investor must decide whether to give you $5 million. I spend a lot of time coaching entrepreneurs through their fund-raising processes by doing “pipeline reviews” of all of the firms with whom they are speaking.

Funding 189

Funding Software Review Entrepreneur Venture Capital 189