Startup Professionals Musings

MARCH 5, 2021

Startups are the corporations of the future, so I have long believed that entrepreneurs who study existing corporate models, rather than ignoring them with disdain, will likely profit from the exercise. These are all huge challenges, as well as huge opportunities, for entrepreneurs. But instability is also an opportunity to prosper.

Marketing 135

Marketing Startup Entrepreneur Social Media 135

Startup Professionals Musings

APRIL 8, 2022

Most people agree that entrepreneurs have to think differently and take risks to have much chance of building a successful business. In the classic book “ The Entrepreneur Mind ,” from serial entrepreneur Kevin D. Johnson, he outlines 100 essential beliefs, insights, and habits of serious entrepreneurs.

Entrepreneur 117

Entrepreneur Startup Customer Custom 117

Startup Professionals Musings

MAY 15, 2020

Traditional marketing may be adequate for linear growth, but it likely won’t catapult you to Amazon’s unicorn status , or make waves in the business world. For example, I usually hear about an aggressive marketing budget, with a plan to penetrate a few big retail chains, and some videos to catch your attention on YouTube.

Marketing 170

Marketing Startup Examples Customer 170

Startup Professionals Musings

JULY 6, 2020

One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” They just aren’t prepared for the life they want, and are really asking me how to learn to be an entrepreneur. Help entrepreneurs with constant learning. Learning doesn’t have to be all work.

Entrepreneur 137

Entrepreneur Tips Startup Education 137

Berkonomics

AUGUST 7, 2014

Let’s focus not upon the process of marketing and positioning, but on you. How should you become the best marketer you can be, even if you are a first time entrepreneur or a seasoned CEO? The first rule of marketing and positioning is to listen to the marketplace. Attend trade show education sessions. But listen!

Marketing 176

Marketing Metrics Education Resource 176

Startup Professionals Musings

JUNE 19, 2020

Technical entrepreneurs love their technology, and often are driven to launch a startup on the assumption that everyone will buy any solution which highlights this technology. Instead, they need to validate a customer problem and real market need first. Your passion isn’t enough to create a market. Neither is positive.

Technology 127

Technology Marketing Social Media Customer 127

Startup Professionals Musings

JULY 18, 2020

When I heard a friend and business mentor say, “Your startup won’t fail if you don’t quit,” I realized that every entrepreneur should adopt “never give up” as their mantra. Nothing is more discouraging to aspiring entrepreneurs than the high failure rate. It’s now obvious that there is no market for what I created.”

Entrepreneur 121

Entrepreneur Startup Statistics Course 121

Startup Professionals Musings

AUGUST 5, 2020

As an advisor to entrepreneurs, one of the most common requests I get is for an evaluation of a next startup idea. The most successful entrepreneurs focus on solving a problem that they personally have experienced, and are convinced they fully understand. If you are not motivated, you won’t succeed. He succeeded well in both.

Ideas 151

Ideas Entrepreneur Resource Knowledge Base 151

InfoChachkie

FEBRUARY 25, 2013

Someone on Quora recently asked me to answer the following question: Why Do Digital Entrepreneurs Hate MBAs? Tech entrepreneurs' consternation with MBAs does not rise to the level of loathing. As noted in Startup Advice From College Dropouts , successful entrepreneurs are often poor students.

Entrepreneur 279

Entrepreneur Technical Review Case Study Class 279

Startup Professionals Musings

AUGUST 16, 2013

The ultimate compliment that any entrepreneur can get is that they can “see around corners.” This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrary to conventional market research.

Entrepreneur 102

Entrepreneur Marketing Startup Design 102

InfoChachkie

JULY 23, 2012

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Trada – Guerilla Marketing In Action.

Marketing 233

Marketing Blogging Startup Venture Capital 233

Startup Professionals Musings

APRIL 2, 2023

One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” They just aren’t prepared for the life they want, and are really asking me how to learn to be an entrepreneur. Help entrepreneurs with constant learning. Learning doesn’t have to be all work.

Startup 108

Startup Education Entrepreneur Tool 108

socalTECH

OCTOBER 21, 2019

Pasadena-based MobLab , a new startup which develops personalized learning software for the education market, has scored a round of funding, the company said today. The funding came from the Andrew Nikou Foundation (ANF), which is the foundation of entrepreneur Andrew Nikou. Size of the investment in MobLab was not announced.

Funding 100

Funding Education Pasadena Equity 100

Startup Professionals Musings

MAY 19, 2019

Image via Flickr by jardenberg Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Educational. People won’t flock to marketing materials.

Customer 93

Customer Custom Marketing Tips 93

Startup Professionals Musings

FEBRUARY 20, 2022

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Even great products need great marketing “content” to fuel the ascent of their online message.

Content 146

Content Newsletter Competition Writing 146

InfoChachkie

SEPTEMBER 27, 2018

MBA’s are an easy target for entrepreneurs’ scorn. I too have taken shots at MBA’s, describing why they are not typically well suited for startup life in Why Entrepreneurs Hate (Most) MBAs. Ventures In Which An MBA Education Is A Plus. Ventures In Which An MBA Education Is A Plus. “When M.B.A.’s

Entrepreneur 113

Entrepreneur Allegis Startup Competition 113

Startup Professionals Musings

APRIL 14, 2023

When I heard a friend and business mentor say, “Your startup won’t fail if you don’t quit,” I realized that every entrepreneur should adopt “never give up” as their mantra. Nothing is more discouraging to aspiring entrepreneurs than the high failure rate. It’s now obvious that there is no market for what I created.”

Startup 135

Startup Entrepreneur Statistics Course 135

Startup Professionals Musings

OCTOBER 4, 2023

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. The result, called resourcefulness, allows entrepreneurs to create opportunities in the face of scarcity. Every entrepreneur needs to avoid locked-in ways of thinking.

Resource 112

Resource Ideas Competition Entrepreneur 112

Both Sides of the Table

NOVEMBER 5, 2012

I use George Bush vs. Al Gore as allegory and I’ve been using it with entrepreneurs for years to sink in a simple point about how to communicate with the market. Most Silicon Valley tech entrepreneurs I know are more like Al Gore. They are incredibly smart and a huge command of details of complex markets and systems.

Entrepreneur 370

Entrepreneur Startup Press Venture Capital 370

Startup Professionals Musings

MARCH 6, 2023

Aspiring entrepreneurs who rely only on traditional learning vehicles (teachers, classrooms, and risk-free practice) are doomed to failure in anticipating change today. It requires an attitude of self-education, versus an assumption that someone else will provide the education. Building a new business is not rocket science.

Social Media 120

Social Media Startup Entrepreneur Education 120

InfoChachkie

NOVEMBER 3, 2014

These sites (so far) have managed to balance facilitating product discovery and purchase capabilities with users'' desires to entertain and educate themselves without feeling like they are in a marketplace. The combination of Search and Social is redefining the way marketers are allocating their ad budgets.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Startup Professionals Musings

OCTOBER 26, 2018

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal computers on every desktop.

Marketing 92

Marketing Demand Examples Social Media 92

Startup Professionals Musings

JULY 12, 2015

One of the simplest questions I get from aspiring entrepreneurs, and ironically one of the hardest, is “How do I start?” They just aren’t prepared for the life they want, and are really asking me how to learn to be an entrepreneur. Help entrepreneurs with constant learning. Learning doesn’t have to be all work.

Entrepreneur 112

Entrepreneur Startup Education Tool 112

Tech.Co

SEPTEMBER 21, 2015

by providing cutting-edge online education to a global population of people looking to make it in the ever-evolving entertainment industry. There’s a community feel even to our education. And the ability to bring education to the world has been our intention from day one.”. Educating the next generation of media talent.

Education 82

Education Entertainment Class Manhattan Beach 82

InfoChachkie

JULY 21, 2016

The reality television show Shark Tank makes for entertaining content but many of its underlying messages are potentially detrimental to tech entrepreneurs. Thus, emerging entrepreneurs should parse fact from fantasy by watching the show with an experienced business pro. It is also an inspirational alter call to entrepreneurship.

Entrepreneur 100

Entrepreneur Entertainment Technical Review Ideas 100

SoCal Tech Calendar

MAY 2, 2019

The New Venture Fair (NVF) is a valuable part of Cal Lutheran's entrepreneur education experience, in which student teams share their innovative startup projects in a competitive environment. The NVF is a dynamic and exciting evening where the community gets its first look at Cal Lutheran's exceptional student entrepreneurs.

Education 100

Education Ideas Competition Entrepreneur 100

Startup Professionals Musings

OCTOBER 15, 2016

Some people even believe that entrepreneurs must be born with the right genes, and no element of education is relevant. In my view, the most effective entrepreneurs are those with a background of an array of real-life experiences, both positive and negative, as well as good academic and coaching activities.

Entrepreneur 98

Entrepreneur Tips Writing Coach 98

SoCal Tech Calendar

FEBRUARY 8, 2019

TCVN now features four educational tracks in four specific areas. The four tracks are: Legal, Execution, Finance, and Marketing and will consist of a series of five, consecutive monthly programs designed to give the entrepreneur a comprehensive overview of each area. See [link] (more)

Startup 100

Startup IP TCVN Education 100

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Pew says the Boomer demographic is the largest mainstream pool of experienced talent in the market today, and will be for the foreseeable future.

Technical Review 147

Technical Review Software Review Entrepreneur Report 147

Startup Professionals Musings

SEPTEMBER 17, 2023

I believe these principles, paraphrased here, should be adopted by every entrepreneur struggling to accomplish innovation in a startup in any market: Innovation can come from anywhere in the organization. No technical analysis has the power of real-time user and market feedback. Spend twenty percent of work time on innovation.

Artificial Inteligence 114

Artificial Inteligence Google Startup Organization 114

Startup Professionals Musings

MARCH 20, 2023

Technical entrepreneurs love their technology, and often are driven to launch a startup on the assumption that everyone will buy any solution which highlights this technology. Instead, they need to validate a customer problem and real market need first. Your passion isn’t enough to create a market. Neither is positive.

Customer 110

Customer Custom Social Media Technology 110

SoCal Tech Calendar

JANUARY 23, 2019

TCVN now features four educational tracks in four specific areas. The four tracks are: Legal, Execution, Finance, and Marketing and will consist of a series of five, consecutive monthly programs designed to give the entrepreneur a comprehensive overview of each area. Who is your customer? See [link] (more)

TCVN 100

TCVN Custom Development Customer Custom 100

Startup Professionals Musings

AUGUST 9, 2023

When entrepreneurs introduce new products to the market, their passion and conviction often leads them to assume that every potential customer will see the immediate need and value, and will quickly adopt the solution. In today’s information overload, marketing is everything. Use every marketing channel available.

Case Study 89

Case Study Customer Custom Study 89

Startup Professionals Musings

MAY 27, 2015

Aspiring entrepreneurs who rely only on traditional learning vehicles (teachers, classrooms, and risk-free practice) are doomed to failure in founding a startup today. It requires an attitude of self-education, versus an assumption that someone else will provide the education. Building a new business is not rocket science.

Entrepreneur 102

Entrepreneur Social Media Startup Education 102

socalTECH

OCTOBER 3, 2019

Last week, the company finally embraced the dystopian origins of the name with a brilliant, tongue-in-cheek marketing campaign introducing its new Soylent Green Mint Chocolate line complete with a spoof animation of the famous last scene of the Heston Soylent Green film. So what's the big push now at Soylent?

Marketing 100

Marketing Startup Social Media Product 100

Startup Professionals Musings

JULY 5, 2017

Most people agree that entrepreneurs have to think differently and take risks to have much chance of building a successful business. In the classic book “ The Entrepreneur Mind ,” from serial entrepreneur Kevin D. Johnson, he outlines 100 essential beliefs, insights, and habits of serious entrepreneurs.

Entrepreneur 71

Entrepreneur Startup Customer Custom 71

Startup Professionals Musings

SEPTEMBER 19, 2014

Most people agree that entrepreneurs have to think differently and take risks to have much chance of building a successful business. In his book from a while back “ The Entrepreneur Mind ,” by serial entrepreneur Kevin D. Johnson, he outlines 100 essential beliefs, insights, and habits of serious entrepreneurs.

Entrepreneur 107

Entrepreneur Startup Customer Custom 107