Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

Social Media 214

Social Media Custom Customer Media 214

Tech Zulu Event

OCTOBER 27, 2012

Come rain or shine, the social media community gathers together here to share breakfast, network and learn at the Social Media Breakfast LA (SMBLA) monthly meeting. October’s talk was called “Social Media Analytics Demystified” given by Apryl DeLancey of Blaze PR.

Social Media 98

Social Media Los Angeles Media Beverly Hills 98

Eric Greenspan

MAY 25, 2010

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. We track and record every call, email, post and tweet and we constantly bring our sponsors into the mix to share in the exposure. Tell no one!

Social Media 220

Social Media Media Blogging Social Network 220

Startup Professionals Musings

JUNE 12, 2023

For example, you may have customers waiting for a call-back on an issue, or a team member waiting for your work before they can move forward. After digging deeper, I find that most of these cases are not intentional , and the guilty may not even be aware of bad habits which are hurting their image and antagonizing management and customers.

Social Media 109

Social Media Training Startup Email 109

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

MARCH 11, 2023

Highlight the problem and your concerns in industry blogs, speaking in public forums, and making yourself visible on social media and networking opportunities. You want people to see you as an evangelist for hydrogen fuel, for example, so your later auto engine will have credibility by default. Craft and hone your elevator pitch early.

Ideas 126

Ideas Startup Social Media Blogging 126

Startup Professionals Musings

SEPTEMBER 10, 2023

These days, with all the new technology, including smartphones and social media, many are convinced that multi-tasking is the answer. Yet there is more and more evidence that jumping tasks on every alert for a new email, text, or phone call actually decreases overall productivity. Presence is foundational for focus and mindfulness.

Email 96

Email Activity Product Social Media 96

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

MARCH 29, 2021

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. You should be constantly trying new approaches via social media and online, and asking for feedback and input from influencers and customers. Marketing must be everyone’s top priority.

Custom 168

Custom Customer Marketing Social Media 168

Berkonomics

JUNE 16, 2016

Phishing, a play on the word “fishing,” is a dangerous form of executive or CEO email fraud, and is negatively impacting individuals and companies worldwide. Phishing can hook you through infected emails – or links to a fake website containing malware – or information capturing forms you are asked to complete.

Anthem 120

Anthem Software Review Email Organization 120

socalTECH

AUGUST 25, 2011

How did an email marketing provider turn into a provider of software which mashes up a combination of email marketing, wiki, customer service management, event and meeting management tool, project management software, and much more? Lars Helgeson: We started about ten years ago, with an email marketing platform called CoolerEmail.

Email 240

Email San Diego Newsletter Startup 240

SoCal CTO

AUGUST 4, 2011

Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? Do you need to round trip an email to validate the email?

Develop 396

Develop Development Startup SEO 396

Startup Professionals Musings

DECEMBER 25, 2020

These holidays, with all the new technology, including smartphones and social media, many are convinced that multi-tasking is the answer. Yet there is more and more evidence that jumping tasks on every alert for a new email, text, or phone call actually decreases overall productivity. Presence is foundational for focus and mindfulness.

Email 170

Email Activity Social Media Coach 170

SoCal CTO

AUGUST 4, 2011

Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. What are some good examples of similar sites? Examples of other brands/sites that are similar from a brand perspective? Do you need to round trip an email to validate the email?

Develop 384

Develop Development Startup SEO 384

Startup Professionals Musings

AUGUST 15, 2021

In this age of social media and world-wide Internet, message delivery from business leaders needs to change, just like the message changes from leaders in your personal lives. With texting and email, syntax and punctuation are critical. Not only what you say, but how you deliver it shapes your impact.

Social Media 174

Social Media Content Coach Custom 174

Startup Professionals Musings

MARCH 19, 2022

In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology. Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients.

Services 121

Services Technical Review Social Media Case Study 121

Startup Professionals Musings

SEPTEMBER 29, 2022

Every business leader I know is overloaded with data these days, with a wealth of new business tools, social media channels, and countless emails and text messages. For example, just think of the data generated and captured for every online customer purchase transaction on the Internet.

Framework 119

Framework Artificial Inteligence Social Media Media 119

Startup Professionals Musings

DECEMBER 18, 2020

All of us are struggling to keep up in this age of technological acceleration, where we learn every day that we can’t trust links in our email, marketing guarantees, or phone requests from people we don’t know. Customers these days are turned off by timeless safe messages, delivered repeatedly on traditional media.

Custom 173

Custom Customer Social Media Technical Review 173

Startup Professionals Musings

MAY 12, 2021

For example, Warby Parker boosted selling glasses online a while back with “Try five frames at home for free.” Cold calls to strangers and email blasts are not so productive. Use social media for marketing, not just feedback. Talk to real live customers in addition to marketers.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Startup Professionals Musings

JULY 9, 2011

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only.

Social Media 104

Social Media Media Marketing Social Network 104

TechCrunch LA

AUGUST 5, 2022

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. But for now, it remains unclear whether that will come to fruition.

Platform 210

Platform Social Media Netflix Content 210

Startup Professionals Musings

JULY 22, 2019

This is called inbound marketing, where customers are pulled to you, rather than feeling accosted at every turn by your brand messages via email, newspapers and television. If you have yet to get started, here are some key steps that I recommend to my advisory business clients: Actively engage customers via top social media sites.

Marketing 94

Marketing Social Media Technical Review Custom 94

Startup Professionals Musings

JUNE 14, 2021

Follow the examples of two top technical leaders today, Elon Musk and Jeff Bezos , who have established reputations not only of being innovative thinkers, but also effective communicators who believe in clear, concise messages with no technical jargon. Test your message on a spouse or family member first.

Social Media 101

Social Media Examples Satisfaction Media 101

Tech Coast Venture Network

FEBRUARY 20, 2010

Social media and email marketing act separately as great marketing tools. While social media offers a continuous interaction with your followers, email marketing is a tool to provide a steady flow of information received directly by your connections. www.BreakThroughNetworking.org.

Networking 100

Networking Newsletter Social Media Email 100

Startup Professionals Musings

FEBRUARY 8, 2023

For example, in my discussions with business owners, some have already used inflation positives to update their inventory values, take advantage of reduced mortgage rates, or simply making the price increases that they have long needed. We all need a shock from time to time, to get us thinking ahead again.

Outsource 95

Outsource Custom Customer Sample 95

Startup Professionals Musings

DECEMBER 3, 2022

Since the start of the digital revolution several years ago, when the Internet and social media gave everyone instant access to you as well as your business, I have recommended personal branding as a basis for survival and thriving in this new world. Imagine your best future with digital credentials. Don’t be too humble.

Social Media 125

Social Media Summary Startup Mentor 125

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. People aren’t going to fundamentally change their media consumption patterns just as consumers don’t fundamentally change their diets.

Company 339

Company Companies Technical Review Content 339

Startup Professionals Musings

JUNE 8, 2020

Highlight the problem and your concerns in industry blogs, speaking in public forums, and making yourself visible on social media and networking opportunities. You want people to see you as an evangelist for hydrogen fuel, for example, so your later auto engine will have credibility by default. Craft and hone your elevator pitch early.

Ideas 124

Ideas Tips Marketing Social Media 124

TechCrunch LA

JUNE 3, 2022

Green has spent her career bankrolling the companies that define what’s cool, including Glossier, Outdoor Voices and Away, whose founders are often cited as the archetypal examples of “girlbosses.”. “I It’s more of a mockery,” said Isa Watson , founder and CEO of social media app Squad. Please stop using the word Girlboss thank you.

Startup 280

Startup Netflix Los Angeles Innocal 280

Startup Professionals Musings

JUNE 4, 2010

According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media. Don’t use the same message on Twitter you developed for email blasts and postcard blitzes. Marty Zwilling.

Social Media 88

Social Media Media Marketing Startup 88

socalTECH

JULY 21, 2011

Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. Now, what we've entered is actually Social Media 2.0, Now, what we've entered is actually Social Media 2.0, There are tools and solutions needed to handle Social Media 1.0,

Social Media 248

Social Media Zumbox Media Startup 248

Startup Professionals Musings

SEPTEMBER 3, 2022

For example, you might block your working day into half-hour segments, and never allow any activity or meeting to take too much of your time. Expand your communication media world. Start wherever you can to grow beyond the phone, texts, and email, to a blog, photos on Instagram /Pinterest, or YouTube.

Framework 139

Framework Startup Entrepreneur Ideas 139

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. What does that look like?

San Diego 159

San Diego Social Media Commerce Snapchat 159

Startup Professionals Musings

APRIL 16, 2022

It is your responsibility to facilitate regular communication between team members and all constituents via all channels, including social media, email, and video. The recent pandemic and remote team members have made the focus on social even more critical. Spiritual connections.

Technical Review 141

Technical Review Mentor Social Media Custom 141

Startup Professionals Musings

JUNE 24, 2019

The limited channels for delivering a message have exploded in recent years, with social media, the Internet, and smartphones. For example, I find that millennials rarely read emails or policies. For example, messages are better delivered these days via informal weekly “town hall” meetings, rather than official CEO updates.

Social Media 108

Social Media News Tool Examples 108

Eric Greenspan

MARCH 1, 2013

Imagine if you only received emails from companies that offered products and services you want. For example, if you want a buy one, get one free offer from Southwest Airlines, try asking for one. There are many examples like the one above, but I’m sure you get it. Well, that time is now and you can help the process.

Social Network 171

Social Network Examples Ideas Marketing 171

InfoChachkie

SEPTEMBER 28, 2011

“What is massively different from now and when I wrote the book is that social media didn’t exist back then. When I wrote Enchantment, I knew that the social media would be wrong – if I were to write either of the books today, I would have a whole section on Google+. You even include your email address at the back of the book.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262