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A good case study is worth many paid ads.

Berkonomics

Email readers, continue here.] There are a number of ways to do this effectively, including the use of social networks to create buzz, seeding product acceptance through early adopters or celebrities, or by creating a small niche market that shows unusual acceptance and more. Dave’s book: Positioning.

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Why Entrepreneurs Hate (Most) MBAs

InfoChachkie

Tech entrepreneurs' consternation with MBAs does not rise to the level of loathing. Rather, entrepreneurs' frustrations are often due to an incongruence between an MBA's expectations versus the value they can deliver to a startup. As I stated in my Quora answer, "hate" is the wrong word. Share and Enjoy.

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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. We go through case studies like how Mint.com & Magento drove large audiences through great content marketing strategies. they’ll flock to your channel with marketing budgets and tech prowess.

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. That is the definition of Disruptive Technology.

Company 339
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Can you create a great customer case study?

Berkonomics

Studies have shown that attention spans for engaging a reader or listener have fallen from eleven seconds to eight seconds on average. Email readers, continue here…] How do you reach an audience that pays less attention to advertising then at any time in the past one hundred years? Growing weary of paid advertisements.

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What Can You Learn from the 4-Hour Workweek?

Both Sides of the Table

If you’re not familiar with the term it’s basically trying to help all of us who are deluged with technology to find ways to cope with the masses of information without having it ruin our lives. We were high tech at the very start of the boom. And from email we added IM, Facebook and LinkedIn where people contact us.

Startup 295
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Brad Feld Drops Knowledge. Here’s What He Said …

Both Sides of the Table

My initial desire to blog came from something that’s always been my approach to investing – I’m a nerd and I love to play with the technology and part of my approach has really been to understand things both at a user level and at a reasonably deep tentacle level. Very few people can do a good job with a presentation that is emailable.”.