Berkonomics

MAY 30, 2019

We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment (eight seconds.). Using new tools in a social age. But it must be told about and by the customer, with your product as the tool of solution, not the focus of the story.

Case Study 120

Case Study Study Customer Custom 120

socalTECH

NOVEMBER 18, 2010

According to USC, the new lab--backed by IBM, Verizon, the Levi's brand and Mattel--will focus on the areas of geolocation, social networking, digital entertainment, gaming behavior and transmedia. Tags: networking social journalism communications media annenberg. READ MORE>>.

USC 180

USC Media Journal Social Network 180

socalTECH

MAY 27, 2011

TeenSpot's entertainment and community website is a moderated, social networking and chat site, focused exclusively on teenagers. Gorilla Nation said its Youthology arm will provide marketers with integrated marketing programs, including mobile, video, social media and rich display products, on the newly acquired site.

Gorilla Nation 133

Gorilla Nation Social Media Social Network Entertainment 133

Berkonomics

JUNE 30, 2012

We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment. Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement.

Case Study 212

Case Study Study Social Network Advertising 212

Tech Zulu Event

SEPTEMBER 23, 2010

PT as they kick off the new weekly tech law show "TechZulu Law" with a discussion with IP attorney Denise Grayson, who portrays the attorney of Eduardo Saverin in the film about the early days of Facebook, "The Social Network.". In "The Social Network" Denise portrays Gretchen, the attorney of Facebook co-founder Eduardo Saverin.

IP 81

IP Social Network Technical Review Networking 81

TechCrunch LA

SEPTEMBER 6, 2018

Entertainment has changed. Developments like live streaming, social media and more have made the stars of today more relatable and more easily reachable than those of yesteryear. Developments like live streaming, social media and more have made the stars of today more relatable and more easily reachable than those of yesteryear.

Help 115

Help Startup Activision Media 115

socalTECH

AUGUST 17, 2020

Indi operates an app which lets people get paid for sharing their social content, making product recommendations, and more. The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it.

Help 113

Help Commerce Platform Orange County 113

socalTECH

DECEMBER 28, 2012

We've also invented and patented a new technology called "MasterKey" that allows people to play our games natively on all relevant social and mobile platforms. We chose Hollywood because we wanted to put top talent from the Entertainment and Technology industries under one roof.

Technical Review 223

Technical Review Southern California Incubator High Tech 223

socalTECH

FEBRUARY 4, 2013

We caught up with Dan to hear about how the firm is going beyond online sales, and making shopping online for fashion as much entertainment as e-commerce. Dan Murillo: Little Black Back is what we call an entertainment shopping company. We think there is a new category of the e-commerce and shopping sector, the entertainment sector.

Commerce 153

Commerce Sites Entertainment Social Network 153

socalTECH

AUGUST 18, 2009

Los Angeles-based social shopping site Tibesti is setting its sights on students, saying today that it will give 100 percent of its sales commissions from student products to users, as part of a back-to-school promotion. Tibesti was co-founded by Mike Hale--one of the early team members at Starz Entertainment--and Adit Reddy.

Social Network 124

Social Network Entertainment Sites Sales 124

InfoChachkie

NOVEMBER 3, 2014

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. These sites (so far) have managed to balance facilitating product discovery and purchase capabilities with users'' desires to entertain and educate themselves without feeling like they are in a marketplace.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

socalTECH

JULY 14, 2009

The startup is hoping to get people to share their product recommendations with friends and others, in exchange for up to 50 percent of the commission from sales. Tibesti was co-founded by Mike Hale, who was on the founding team of Starz Entertainment. Tags: tibesti shopping social site ecommerce networking. READ MORE>>.

Sites 100

Sites Social Network Entertainment Networking 100

Tech Zulu Event

APRIL 7, 2014

That’s right folks TechZulu is heading to NAB with our old pals NMX to report and entertain live from the New Media Lounge. What better place for New Media content creators to network, learn, geek out on gear the most amazing gear in the world? Hive’s products are engineered to be durable, lightweight and foolproof.

Media 86

Media LAMP Entertainment Social Network 86

socalTECH

MARCH 10, 2009

Los Angeles-based online production firm EQAL disclosed today that it has launched the web site it is codeveloping with CBS, HarpersGlobe.com , the companion site to the new CBS mystery Harper's Island. Tags: harpers content entertainment television globe eqal harpersglobe. READ MORE>>.

Social Network 100

Social Network Entertainment Web Blogging 100

Both Sides of the Table

NOVEMBER 5, 2012

Costs of product on YouTube content is literally 99% cheaper than traditional TV and; Distribution of content can now go viral and can predictably distributed via social networks. No matter how much it bothers you, people do like to entertain themselves with a “lean back” experience.

Hollywood 374

Hollywood Content Yahoo Java 374

socalTECH

MAY 27, 2010

For this morning's interview, we have an interview with Kieve Huffman , the co-founder of Dather (www.dather.com), a new Los Angeles startup which has created a tool which helps to aggregate social networking web sites and media. Kieve Huffman: My background, and that of my business partner is digital entertainment and digital media.

Startup 213

Startup Buzznet Entertainment Social Network 213

socalTECH

MARCH 1, 2013

One of those is Hollywood-based FilmBreak (www.filmbreak.com), which is applying the world of social networking, media, and the Internet to help film-makers gain access to the analytics and insights they need to better market their films. Lots of them were in online media and entertainment. Why is this important to filmmakers?

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

Tech Zulu Event

DECEMBER 10, 2010

Amidst your Friday product releases and celebratory beers to cap a great week, I wanted to remind you that SXSW Accelerator applications are due TODAY! There are categories for Innovative Web Technology, Social Media and Social Networking Technology, Entertainment Technology, News Technology, and Music Technology.

Technical Review 72

Technical Review Social Media Social Network News 72

socalTECH

JUNE 22, 2009

DataDirect said its new Web Object Scaler (WOS) product is specifically focused on solving performance, scalability, and management problems associated with content creation, storage, and distribution. DataDirect's storage systems have previously been focused on the high performance computing (HPC) and media and entertainment industry.

Chatsworth 100

Chatsworth Social Network Content Entertainment 100

socalTECH

JULY 16, 2012

Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks. Jeremy Gocke: With Fliptu, we're aiming to fix the disjointed media and product discovery process for consumers and brands. What is Fliptu?

Social Media 268

Social Media Media Social Network Seed Funding 268

socalTECH

DECEMBER 28, 2010

The biggest news was a complete, new launch of a new product, strategy and brand. For us, it was a big departure from social networking and a new commitment to social entertainment. Today, we're sharing the thoughts of Mike Jones , CEO of Myspace. What was the biggest news for you/your firm this year?

Southern California 178

Southern California High Tech Miramar News 178

socalTECH

JULY 18, 2012

One way is to create your own, custom video clip which you can share via email, text message, or through a social networking site like Facebook. They can then share that across a social network. In a mobile world, what's a unique way to reach out to your friends and others? Where are you in terms of launch?

Social Network 246

Social Network Mobile Media Examples 246

Both Sides of the Table

FEBRUARY 18, 2013

Before this South Korean wonder spread across the globe I had written about a trend in global audiences that exists when the costs of production are nearly zero and the costs of distribution are also nearly free. think Amazon) and therefore hits with high production costs were more suited to the medium. billion views. think Apple.

Startup 380

Startup Media Content Platform 380

Tech Zulu Event

DECEMBER 18, 2013

He is also the co-founder of Playsino, ExpressCoin (Bitcoin exchange), GoCoin (Bitcoin payment platform), Five Delta, Evertune, GamesTV, Digital Entertainment Network, KnCMiner.cn (Bitcoin Mining), and Robocoin China (Bitcoin ATM). Mr. Csathy’s career spans Internet, music, motion pictures/video, live entertainment, and technology.

Startup 111

Startup Entertainment Media Santa Barbara 111

socalTECH

OCTOBER 10, 2014

LinkedIn is one of the largest social networks, with 300 million users, and we fell that it has a higher quality user base. As we were developing the product, we noticed that more and more articles were popping up about people going through dates due to LinkedIN''s platform. This is the first based off of LinkedIn. Why LinkedIn?

Networking 185

Networking Startup Ideas Mobile 185

Startup Professionals Musings

AUGUST 24, 2015

According to Urban Dictionary , hype is “a clever marketing strategy where a product is advertised as the thing everyone must have, to the point where people begin to feel they need to consume it.” Early hype actually should precede the final product, and consists of proof-of-concept stories, media events and industry exposure.

Startup 97

Startup Marketing Entrepreneur Social Network 97

Both Sides of the Table

MAY 21, 2011

The era of cheap cloud computing plus open-source software plus digital natives unleashed upon society is creating some truly amazing products that will challenge the way we do business and the way we live our lives. That’s much tougher than getting people to play with your hot product for 6 months. I play with features.

Startup 309

Startup Cloud Computing Venture Capital Marketing 309

socalTECH

AUGUST 20, 2009

We spoke with Sherry Gunther, CEO and founder of the firm, earlier this week to get a better look at the company and the dynamics behind the virtual world market nowadays--as well as why Sherry decided to make the jump from the world of entertainment media to online. What's special about your virtual world?

Media 150

Media Tech Coast Angels Social Network Content 150

socalTECH

JULY 6, 2015

Almost any name of a product or service, and many generic domain names are available in.LA. It's not just a real estate or technology or entertainment town, it's all of those, which we can show off with a new namespace. Page Howe: I think, if we didn't have mobile apps and social networks, domains would be ten million dollars each.

Social Network 100

Social Network Startup Mobile Google 100

socalTECH

OCTOBER 14, 2011

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. What is Near Networks? I'm very familiar with good production values and telling stories visually.

Networking 150

Networking Search Engine Optimization Product Startup 150

Tech Zulu Event

OCTOBER 22, 2013

Solaborate is a blend of great social network platforms, by taking in all the greatest bits and putting it all into one. Consumers all have access to social networks, but the business-side has never really caught on. Companies and professionals have a product or service they provide or support.

Social Media 92

Social Media Social Network Tool Mobile 92

Tech Zulu Event

NOVEMBER 23, 2011

Defining “Good” and “Great” are completely subjective to the audience you’re trying to reach, but for starters, the Internet should be filled with interesting, useful, intelligent, creative, helpful, informative, entertaining, or fun things. Start there, and you’ll probably come out ahead.

Social Network 106

Social Network Metrics Technical Review Sites 106

Both Sides of the Table

FEBRUARY 24, 2011

I invested in LA-based Gogii , one of the fastest growing, most exciting mobile social networking companies you’ve never heard of and maker of a product called textPlus. Gogii is the creator of the 36th most downloaded application in the history of the iPhone app store – a product called textPlus.

Gogii 310

Gogii Invest Blogging Startup 310

Startup Professionals Musings

SEPTEMBER 3, 2013

Segments that come to mind include product tracking, navigation, safety, security, local business search, and payments. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) Branded entertainment. Coopetition,” or strategic cooperation with a competitor is another angle.

Competition 84

Competition Entertainment Advertising Social Media 84

socalTECH

JANUARY 21, 2009

We sat down and spoke with Miles Beckett and Greg Goodfried , co-founders of the firm, about what the firm is up to now, their view on how to mesh entertainment and the Internet, and how to go beyond creating a viral hit. Miles Beckett: Our company EQAL is a social entertainment company, which means two things.

Hollywood 113

Hollywood Content Paramount Entertainment 113

Tech Zulu Event

DECEMBER 13, 2012

To start, New Media Expo (NMX) is the first and only industry-wide conference, tradeshow and media event dedicated to blogging, podcasting, social media, social networking, online video, music, Internet TV and radio. What does this mean for you ? Leo Laporte (Owner, TWiT.tv and host of “This Week in Tech”).

Media 109

Media Startup Conference Social Network 109

socalTECH

DECEMBER 1, 2009

In association with some of the regions top trade associations/social networking groups and industry hosts, DFR '09 promises to be the largest holiday party of the season and help weave our various communities of interest into the larger collective family of professionals working in and around the technology industry.

Fandango 124

Fandango CarsDirect Case Study Santa Monica 124