Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Long-term sales.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Long-term sales.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Long-term sales.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

JUNE 15, 2016

With today’s overload of information from digital as well as conventional sources, even the best new solutions and services won’t get traction without real marketing. Digital marketing is the cost-effective place to start, utilizing the internet, mobile phones, display advertising, and other digital mediums.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

AUGUST 21, 2023

For example, it is only from the perspective of future orientation that the decision to re-invest profits, versus distributing them, makes any sense. The author defines a detailed framework and process that fits all three of these to make the best decision possible, whether it be strategic or operational.

Framework 86

Framework Entrepreneur Startup Examples 86

Startup Professionals Musings

DECEMBER 9, 2020

For example, it is only from the perspective of future orientation that the decision to re-invest profits, versus distributing them, makes any sense. The author defines a detailed framework and process that fits all three of these to make the best decision possible, whether it be strategic or operational.

Framework 152

Framework Entrepreneur Startup Examples 152

TechCrunch LA

FEBRUARY 20, 2019

Capitalism is fundamentally about timing, since market competition is about finding opportunities before others. When should a VC invest? Anyone who has worked in a large company further knows that timing a product launch or a new marketing strategy has more to do with internal politics than reading market forces.

Venture Capital 202

Venture Capital Startup Technical Review Invest 202

Both Sides of the Table

MARCH 6, 2015

I began asking around who the likely investors were for such a market. “There was no real framework for a $15 million fund at the time so I had to make one up … it was really sort of an experiment … I invested across Funds I & II in 90 companies” Jeff then raised $55 million in 2010 and $85 million in 2014.

Venture Capital 150

Venture Capital Startup Invest Cloud Computing 150

Both Sides of the Table

DECEMBER 3, 2009

So I thought I’d try to lay out a framework for how you should think about it as many you will inevitably be faced with this experience. When they promise to help you with marketing, sales, distribution, integrated product development, etc. When times are bad many cease investment activity all together. Yeah, I know.

Venture Capital 279

Venture Capital Startup Entrepreneur Framework 279

socalTECH

MARCH 21, 2013

We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company. With app marketing, instead of an advertisement, we're showing and application ad to mobile users.

Mobile 224

Mobile CTO Hire CPC Web 224

socalTECH

MARCH 2, 2020

If you think about it, in a multi-player game, for example, you have a very limited vocabulary for interaction. For example, if I were to have a room full of bouncing balls, we couldn't share that today because of the amount of information involved. In the real world, you pick up an object, and you can hand it to seomeone else.

Platform 168

Platform Startup Examples Web 168

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 62

Social Media Media Metrics SEO 62

SoCal CTO

FEBRUARY 13, 2013

Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. Examples might be a recommendation engine, search engine, matching engine or something with a complex interface. We end up using WordPress a lot as the marketing front-end of our web sites.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

socalTECH

MAY 17, 2019

We're in the space, and leading the thought process on what needs to be combined, for example, CRM with ITSM tools, to create meaningful results that you can act on at the C-level. The company is all about data solutions which combine meaningful application frameworks together. How did you get into this? So, it's quite new.

SaaS 113

SaaS Startup Custom Customer 113

Tech Zulu Event

NOVEMBER 15, 2013

It’s pretty tricky to make money without understanding where that money is coming from and what kind of cost investment it will take to become cash-flow positive. For example, when do you expect to start selling your product? Presumably you’ve started a business with the goal of making money. A financial model is big picture thinking.

Startup 85

Startup Acquisition Invest Framework 85

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

socalTECH

APRIL 24, 2015

While there, I was approached by a guy with an idea around sports statistics, and we spent about two months to figure out what was interesting about the sports market. We came up with several things that were characteristics of the sports market, number one being that it was a place that venture capitalists were just not excited about.

Media 100

Media Startup Avalon Social Media 100

socalTECH

APRIL 24, 2015

While there, I was approached by a guy with an idea around sports statistics, and we spent about two months to figure out what was interesting about the sports market. We came up with several things that were characteristics of the sports market, number one being that it was a place that venture capitalists were just not excited about.

Media 100

Media Startup Avalon Social Media 100

Both Sides of the Table

JANUARY 17, 2011

One example is driving, which has an actual physiological reason it makes you creative. As a VC it’s how I think through which markets will be attractive in the future, which ones I want to be in now and how the technology & business world will likely evolve. Solitude & creativity go hand-in-hand.

Writing 356

Writing Startup Ideas Summary 356

InfoChachkie

SEPTEMBER 15, 2011

Our third-party seller business is an example of that. If Jeff and his team had launched a more prudent, scaled-back site, it is arguable they would have never achieved the critical mass that eventually led to the company’s widespread market acceptance. If you hire sharks, you cannot expect them to act like dolphins.

Tips 279

Tips Startup Framework Custom 279

Startup Professionals Musings

SEPTEMBER 9, 2013

An obvious reason is limited funds, but a more important reason is the need to know and intimately understand what is really going on in the business and the market. You need to show the team every day how your vision relates to their everyday tasks, with real examples that you can demonstrate. Keep the vision clear, but make it real.

Startup 103

Startup Entrepreneur Template Mentor 103

Tech.Co

JULY 25, 2017

Luckily, there’s an abundance of lead generation tools that busy professionals can use to start building a subscriber base without investing too much time. It also takes only an hour to develop your own using a rapid development framework like CakePHP. Here are some of the best ones I’ve used so far: Beaver Builder. GetResponse.

Tool 39

Tool Custom Customer Sites 39

Tech Zulu Event

FEBRUARY 19, 2016

The process of building requires hiring smart team members, providing the grounding and standardization of robust processes and services, pushing your business out to market, and setting your targets high. A business leader should always be connected to the market, and ask themselves how they can constantly improve.

Entrepreneur 40

Entrepreneur Startup Framework Ideas 40

Startup Professionals Musings

FEBRUARY 26, 2016

For example, it is only from the perspective of future orientation that the decision to re-invest profits, versus distributing them, makes any sense. The author defines a detailed framework and process that fits all three of these to make the best decision possible, whether it be strategic or operational.

Framework 53

Framework Entrepreneur Startup Examples 53

SoCal CTO

JUNE 9, 2010

"Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Bending over: How to sell to large companies - A Smart Bear: Startups and Marketing for Geeks , May 24, 2010 This is a guest post by Steve Hanov , who blogs about programming and startups. Stay Tuned.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

AUGUST 5, 2012

An obvious reason is limited funds, but a more important reason is the need to know and intimately understand what is really going on in the business and the market. You need to show the team every day how your vision relates to their everyday tasks, with real examples that you can demonstrate. Keep the vision clear, but make it real.

Entrepreneur 94

Entrepreneur Startup Template Mentor 94

SoCal CTO

JULY 23, 2012

For example it includes the following kinds of things that a CTO should be addressing, but that may not be part of the expectation, time allocation, etc. Given likely market changes, how will we design and build so that the systems can respond to marketplace changes? How can I control costs but effectively get stuff developed?

CTO Coach 231

CTO Coach CTO Hire Outsource Development Develop 231

socalTECH

MARCH 12, 2019

Two of the hottest sectors in the market today for investments and startups are in the area of machine learning/big data and advancements in automotive technology. For example, you can earn points for reducing your speeding, and those points can be redeemed at brick sand mortar and online retailers, and also other reward programs.

Artificial Inteligence 113

Artificial Inteligence Startup Commerce Platform 113

Tech Zulu Event

JANUARY 20, 2014

Leave it to me to spend 14 hours in Dallas on the very day that three of my favorite industries crush capital… * Social marketing, with $14M through Bessemer Venture Partners and Harrison Metal Capital to Main Street Hub. It’s as subtle, yet important, as the distinction between “social marketing” and “social media.”

Technical Review 71

Technical Review Commerce Yahoo Web 71

Both Sides of the Table

JANUARY 13, 2011

Obvious examples include Chris Dixon, Keith Rabois, Aydin Senkut, Dave McClure, Chris Sacca, XG Ventures, Reid Hoffman and so on. Something like, &# I was thinking about jumping into the demo first before discussing the market. Use it as a framework for a dialog not a script. How big is the market? Bijan is right.

Venture Capital 299

Venture Capital Slides Technical Advisors Startup 299

socalTECH

MAY 18, 2009

Daryl is also an angel investor, and has invested in such companies as MindBody Software and YouMail. And, haven't some folks been trying to educate people about the market for awhile? and most other countries around the world which follow a general framework, making online agreements every bit as legally binding as paper ones.

Outsource Development 100

Outsource Development Santa Barbara Education SaaS 100

SoCal Delicious

JANUARY 9, 2014

Here are two examples. Simon Sinek’s Golden Circle framework “People don’t buy what you do, they buy why you do it” Simon Sinek If your customers believe in your mission, then they’ll warm to you and listen to what you offer and how. Having a clear purpose adds some real meaning to your work, and a cause that people can rally around.

Startup 78

Startup Design Custom Customer 78

Tech Zulu Event

FEBRUARY 7, 2013

While great strides have been made in the mobile economy, there are still many challenges and opportunities to consider, and much we can learn from the market frontrunners. For example, Waze tapped into its community during Hurricane Sandy to help the White House and FEMA identify which gas stations had power.

Mobile 71

Mobile Technical Review Platform Startup 71

Tech Zulu Event

MARCH 7, 2010

How can marketers interact real-time with the hard-to-reach youth demographic? Where should marketers and investors place their bets? And how does the mobile ecosystem compare with the early days of interactive marketing via PCs? Checkout this amazing lineup of keynotes, panels, and talks during this high-level full day event.

Mobile 40

Mobile Media Case Study Advertising 40