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How ZEFR Is Helping Hollywood And Brands Understand YouTube

socalTECH

Venice-based Zefr (www.zefr.com) got its start in the content world--licensing movie clips and posting them online--but soon, figured out there was a whole different opportunity in developing software tools to understand exactly what was happening on YouTube. Tell us a little bit more about where ZEFR''s main focus is nowadays?

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A Surprising Entrepreneurial Journey To The Pinnacle Of Hollywood

InfoChachkie

With no industry connections or family ties, talent agent John Ferriter applied basic entrepreneurial principles to reach the pinnacle of Hollywood''s elite. You can watch John describe his surprising Hollywood journey in the following 20-minute excerpt from his recent talk at UC Santa Barbara. I need to figure out business.''".

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Popbase helps YouTube stars build closer relationships with their fans

TechCrunch LA

Their relationship with fans is 24/7 and, regardless of how you feel about the family, their popularity is a clear indicator of this new always-on connection between public figures and their fans. Creators take a 60 percent cut of all revenue with the remainder going to Binary Bubbles, the Los Angeles-based startup behind the service.

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How Epoxy Is Helping Content Creators Make Their Video More Social

socalTECH

Los Angeles-based Epoxy (www.epoxy.tv) launched yesterday to help content creators do just that. We spoke with co-founders Juan Bruce and Jason Ahmad about Epoxy''s mission, its roots from projects at Team Downey, the production firm of Robert Downey Jr., What''s your background, why did you start the company?

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How Focus@Will Uses Music To Help You Concentrate Better

socalTECH

Can music help you concentrate (on school, work, or other tasks) better? That's the idea behind Focus@Will (www.focusatwill.com), a new Los Angeles music startup headed by Will Henshall. We caught up with Will to learn more about the company and how it hopes its service and music can help people improve their concentration.

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Why Warner Bros. Is Tapping Into The World Of Technology Startups

socalTECH

If you''re a large, Hollywood studio, how do you tap into the energy and ideas of the startup community? We caught up with Debra Baker , Senior Vice President, Global Business Development at Warner Bros., For those not familiar with s Warner Media Camp, what is it all about? Debra Baker: We started this program last year.

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How FilmBreak Is Bringing Data and Analytics To Hollywood, with Darren Marble

socalTECH

Hollywood's an old industry, used to doing business in traditional ways. However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. We're not necessarily the platform to help up-and-comers or amateurs to be successful.

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