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The Power of Twitter in Information Discovery

Both Sides of the Table

Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. They need a stronger campaign about consumption rather than sending Tweets.

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Commission Junction Co-Founder Lex Sisney Applies A Scientific Approach To Analyzing Your Business

InfoChachkie

By applying the laws of physics to organizations, the author helps the reader, “understand how your business and team really work… (and) get at the underlying causes of what’s making them fail or succeed.”. Organizations Are Adaptive Systems. Organizations are complex systems that adapt to their environment in its totality.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. And if you have hundreds of millions of search queries and only 0.5% click on the search ads (versus the organic results) you still have a very large market. I covered that topic in my Twitter is RSS post.

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Creating An Innovative Corporate Culture, Citrix Style

InfoChachkie

A culture is about everyone belonging to something they believe in. It's about caring about someone else first. Lots of times, when people get in trouble on integrity, it's all about taking a short cut. We are picky about them, when we hire them and when we acquire them. Culture Club. it's a magical formula.

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Startup Spotlight: Final Exams, Santa Chatbot and Clean Up Your Email

Tech.Co

This week in Startup Spotlight we found companies helping students get through their final exams, gift giving chatbots, getting out of email hell, and more. And getting help in challenging subjects always makes it a bit easier to push through. And organizing the inflow can be a constant hassle. ChatbotsBuilder (Boston, MA).

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6 Hiring Lessons from Vince Lombardi

InfoChachkie

The achievements of an organization are the results of the combined effort of each individual.”. It’s not just about hiring brilliant people – it’s about building a brilliant team. Let your team know you’ll take great care of them if they help you achieve success. Commitment . Success is like anything worthwhile.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

an email) to about 35 people. We weren''t marketing the newsletter, it was just out there, sort of growing organically.". I''m not talking about one or two people responding, we get 10, 15, 20 responses for a particular problem. So we were connected to people that helped us get our money back. Crowdsourced Advisors.