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All New Venture Opportunities Come With Unknown Risks

Startup Professionals Musings

Outside of dreams, there is no real business opportunity without risk. Serious entrepreneurs know that, but too many “wannabes” still fall for that elusive get-rich-quick scheme with no risk. My conclusion either way is that they have no market, or haven’t looked. Short-term failures lead to long-term successes.

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Every Online User Platform Needs Revenue To Survive

Startup Professionals Musings

I think you will find that most investors will relate to the following strategy for keeping the right perspective and getting the profit versus growth balance right: Pick an idea that has the potential to make money. That means it solves a real problem for real customers who are ready and able to spend real money.

Platform 118
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8 Keys To Innovation And Responding To Market Change

Startup Professionals Musings

As I “grew up” in business in big companies, including IBM, I always wondered why the real innovations seemed to come from startups, while we had more resources and more experience. We didn’t notice as technology advances had opened a whole new market. Balance the focus on productivity versus creativity.

Marketing 117
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One of the Biggest Mistakes Enterprise Startups Make

Both Sides of the Table

The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. “We want low-touch or zero-touch businesses” was the mantra. How do you get referenceable customers?

Startup 403
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Great Entrepreneurs Rush To Embrace The Right Risks

Startup Professionals Musings

Outside of dreams, there is no real business opportunity without risk. Serious entrepreneurs know that, but too many “wannabes” still fall for that elusive get-rich-quick scheme with no risk. My conclusion either way is that they have no market, or haven’t looked. Short-term failures lead to long-term successes.

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Here’s How to Do PR on a Budget

Both Sides of the Table

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). It super charges a business that is closer to product delivery.

Press 319
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How To Set A Balance Of User Growth Vs Profitability

Startup Professionals Musings

I think you will find that most investors will relate to the following strategy for keeping the right perspective and getting the profit versus growth balance right: Pick an idea that has the potential to make money. That means it solves a real problem for real customers who are ready and able to spend real money.