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7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. A balance of conventional and social communication and marketing is always advised. Communication and writing skills are required. Pick the right platform for your business.

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The Changing Structure of the VC Industry

Both Sides of the Table

15 years ago we were at the peak of Internet hype with the launch of many over-capitalized businesses with a market size & opportunity was limited. Always-on connectivity of mobile (164m US smartphone users). We’re all socially connected (so great businesses spread faster). Where are we today? Why is this?

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7 Keys To Optimizing Your Investment In Social Media

Startup Professionals Musings

For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. A balance of conventional and social communication and marketing is always advised. Communication and writing skills are required. Pick the right platform for your business.

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Why I Invested in Gogii (textPlus) – My First Ever Later Stage Deal

Both Sides of the Table

This is a post I’ve been dying to write for 18 months. I invested in LA-based Gogii , one of the fastest growing, most exciting mobile social networking companies you’ve never heard of and maker of a product called textPlus. Add that to mobile and you’re talking about one talented executive.

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Digital Revenue Expert – Vince Thompson

SoCal CTO

Vince: On the consulting side we are working with a unique social network, a new television network and some original video content businesses. In addition to we’re taking GumGum and their very cool advertising opportunities to market. Vince: In addition to my management writing I’ve interview many CEOs and innovators.

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7 Tips On Maximizing Social Media Returns At Low Cost

Startup Professionals Musings

For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive. A balance of conventional and social communication and marketing is always advised. Communication and writing skills are required. Pick the right platform for your business.

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The Most Interesting Online Video Trend

Both Sides of the Table

For those who still don’t know the origins, the Harlem Shake started as a small skit from a YouTuber named Filthy Frank (10 million views as of this writing) on January 30, 2013. As of this writing nearly 50,000 versions have been created and uploaded and watched by some 200,000,000 people. I repeat – free marketing.

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