InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online. 10) Rob, why does the world need RingRevenue? . “In

Marketing 209

Marketing Advertising Paid Search Startup 209

Eric Greenspan

SEPTEMBER 27, 2013

The Macaw Coffee factory in Santa Barbara, Honduras. operations and sales. I will also support our chairman who is handling European and Asian markets. Operations and sales for the U.S. are run out of my home town in Santa Barbara, California. My official title is Presidente.

Santa Barbara 173

Santa Barbara Course Sample IBM 173

Eric Greenspan

APRIL 24, 2013

So imagine for a moment that you are Pizza Hut and you are looking to expand sales. From my experience, the monthly coupon I receive from Rusty’s Pizza (a local Santa Barbara pizza delivery) is slam dunk. Market specials based on previous orders. About me: [link]. About my company: [link].

Santa Barbara 113

Santa Barbara Sales Email Marketing 113

InfoChachkie

JANUARY 16, 2018

I have been watching ProductPlan for several years, as the founders are both friends and pillars of the Santa Barbara Startup Community. Without taking a dime of outside capital, the company has achieved impressive success in a competitive, SaaS market segment, landing companies such as Nike, Intuit, NASA, AutoDesk and PBS.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

InfoChachkie

SEPTEMBER 1, 2011

Both the video and Seth’s post are excellent primers regarding how to deal with guerilla marketing gone wrong. As John Greathouse noted in his blog entry, Putting “Trade” Back Into Tradeshows , several years ago, I pulled off a guerilla marketing coup at a large tradeshow by hiring actors to portray monks. By: Seth Epstein.

Marketing 230

Marketing Conference Startup Santa Barbara 230

InfoChachkie

JANUARY 18, 2012

As part of UC Santa Barbara’s Distinguished Lecture Series, serial entrepreneur and noted venture capitalist Mark Suster recently shared his advice with a large crowd of emerging entrepreneurs. Find A Concept You Are Passionate About. Mark framed his comments around the major mistakes he made during his early ventures.

Entrepreneur 272

Entrepreneur Startup Conference Santa Barbara 272

Eric Greenspan

FEBRUARY 2, 2010

Their tactic is to first incent a merchant by sharing data on how many hits their website gets from people inquiring about their particular type of business. How they knew anything about us is beyond me, but that is where we got started. First Data of Santa Barbara. Santa Barbara, CA 93108. I had no choice.

Santa Barbara 265

Santa Barbara Technical Advisors Email Technical Review 265

socalTECH

NOVEMBER 9, 2012

positions on its site, ranging from software, sales, marketing, to finance. NastyGal -- which was just about unheard of a year ago -- has rocketed to a over $100M business, driven by women's clothing, shoes, and other products. range of software products, and which has offices in Calabasas and Santa Barbara.

Technical Review 279

Technical Review Company Companies Southern California 279

InfoChachkie

AUGUST 11, 2014

For instance, a team comprised solely of engineers is greatly handicapped, as is a team exclusively made up of sales and marketing executives. Ensure that such solidarity remains in place, especially as your venture shifts focus to accommodate evolving markets. Follow my startup-oriented Twitter feed here: @johngreathouse.

Startup 257

Startup Santa Barbara Competition Journal 257

socalTECH

DECEMBER 11, 2018

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? Glazier--who is was most recently CEO of Eventful, but has a long history in San Diego's tech industry--sat down with us to talk about the new startup. One of the things I like about this business, is it doesn't require a big organization.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

FEBRUARY 15, 2019

The company recently raised a round of funding from Santa Barbara-based ScOps Venture Capital. We caught up with Skyler to hear about HeyTutor, which already has 25 employees and is growing rapidly. HeyTutor is about connecting people hyper-locally. What is HeyTutor? Here's the reason why. The second thing, is tools.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

socalTECH

NOVEMBER 15, 2010

Search Marketing. We caught up with Jason Lehmbeck , one of the firm's founders, to hear more about the company. Lots of marketers are feeling a lot of pain in their search marketing, and we thought there was a great opportunity here to solve that problem. Talk a bit about your funding round?

Yahoo 171

Yahoo Platform Advertising Startup 171

InfoChachkie

JUNE 3, 2013

You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara. an email) to about 35 people. We weren''t marketing the newsletter, it was just out there, sort of growing organically.".

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

InfoChachkie

AUGUST 8, 2016

This position embodies everything I love about the fashion industry from merchandising to corporate planning and strategy. As a UC Santa Barbara alum, do you have any advice for my UCSB students who desire to break into the fashion industry? Secondly, eCommerce is a powerful marketing platform for us.

Sites 100

Sites Sales Santa Barbara Design 100

SoCal CTO

OCTOBER 26, 2009

" Kurt has a great background in sales and marketing. We have regular monthly meetings in Westlake Village, Hollywood, Santa Barbara, & Newport Beach. I'm hoping that Baron and Kurt come up with one that's in Santa Monica / West LA. I've heard great things about their events.

Los Angeles 150

Los Angeles Southern California Technology Angel 150

InfoChachkie

JUNE 3, 2013

You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara. an email) to about 35 people. We weren''t marketing the newsletter, it was just out there, sort of growing organically.".

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

InfoChachkie

AUGUST 4, 2014

Ever fantasized about climbing Mt. How about hiking in Patagonia without carrying a 60-pound backpack and eating freeze dried food? Kurt and his crew can make these, and about 35 of other once-in-a-lifetime treks, a reality. Greathouse : Yes, it always seems to get harder to launch a startup when a market begins maturing.

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

InfoChachkie

JANUARY 30, 2012

I generally encourage my UC Santa Barbara students to complete their formal education before joining or creating a startup. In Michael's case, he promised his parents that he would return to school if the sales at his startup did not meet his expectations. "I "Our business is about technology, yes.

Tips 247

Tips Startup Entrepreneur Santa Barbara 247

InfoChachkie

JULY 7, 2011

My entrepreneurial students at the University of California, Santa Barbara, often ask my advice regarding their career choices. Do Not Worry About What You Will Earn – Whenever you are starting a new career (no matter your age or working history), your most important consideration should be, "How much will I learn?",

Entrepreneur 256

Entrepreneur Startup Santa Barbara Tips 256

InfoChachkie

JULY 21, 2016

As noted in What’s Real About Shark Tank , the show can give consumer product companies a significant marketing and revenue boost, as it did for one of my former students, Jeff Overall, Founder of PolarPro. A number of my UC Santa Barbara entrepreneurial students initially model their investment pitches on the show's contrived format.

Entrepreneur 100

Entrepreneur Entertainment Technical Review Ideas 100

socalTECH

OCTOBER 10, 2008

Most people have had the unfortunate experience of losing a portable electronic item -- a cell phone, iPod, or some other device -- while out and about. James Tamplin and Andrew Lee are the co-founders of the company, and sat down with us last week to talk about the company's service, and how it came about.

Santa Barbara 100

Santa Barbara Startup Writing Ideas 100

Both Sides of the Table

JANUARY 1, 2016

Having time to think about “leadership” at most startups feels like a luxury. It feels like something you could turn your attention to once you have tens of millions of dollars and a large staff to run operations and you could step back from it all and think about how to lead. The reality of most startups is about survival.

Startup 150

Startup Coach Course Invest 150

InfoChachkie

MARCH 24, 2016

Greathouse: You and Brent are currently third and fourth year Computer Science majors at UC Santa Barbara. For instance, in the High Tech Sales class, we discussed the necessity of tracking ad performance. We want to give political research the same incentives as market research. Roy Wood Jr., Share and Enjoy.

Startup 100

Startup Sites Research Santa Barbara 100

Xconomy

JULY 21, 2016

The funding, provided by Santa Barbara, CA-based Rincon Venture Partners and Venice, CA-based CrossCut Ventures, represents the first institutional investment for Zingle. In February (about a year after Facebook acquired WhatsApp for $19 billion), WhatsApp disclosed that it had surpassed 1 billion current monthly users.

Technology 40

Technology Santa Barbara Venture Capital Venice 40

InfoChachkie

MARCH 9, 2019

As a Professor at UC Santa Barbara , I constantly battle Hollywood’s stereotype of the rapacious, maniacal businessperson, by teaching my students that Honesty is a competitive advantage. Measure What Matters – The McDonald brothers were dogmatic about tracking metrics.

Startup 100

Startup Netflix Entrepreneur Metrics 100

Both Sides of the Table

MAY 24, 2021

It has historically been the case that VCs would rather fund the promise of 100x in a company with almost no revenue than the reality of a company growing at 50% but doing $20+ million in sales. The Valley has obsessed with a quick up-and-to-right momentum story because we were thought to live in “winner take most” markets.

Venture Capital 363

Venture Capital Capital Funding Startup 363

InfoChachkie

SEPTEMBER 15, 2011

I review these tenets with my entrepreneurial students at UC Santa Barbara at the beginning of each quarter to reinforce many of the key topics we will cover in the following weeks. Obsess About Customers, Not Colleagues Or Competitors. “We The great thing about fact-based decisions is that they overrule the hierarchy.

Tips 279

Tips Startup Framework Customer 279

socalTECH

JUNE 15, 2011

We caught up with CEO Eric Frankel this week to talk about the firm, his decision to go from the comfortable world of Hollywood as President of Warner Bros Domestic Television Distribution, to a startup, how the firm is using the cloud to power it service, as well as where the firm is going next. How did the company come about?

Entertainment 159

Entertainment Startup Class Santa Barbara 159

socalTECH

JUNE 16, 2009

Earlier this month, Santa Barbara-based RingRevenue (www.ringrevenue.com) announced that it had raised a round of venture funding. We caught up with the firm's CEO, Jason Spievak, to learn more about the firm's technology, as well as to hear about the company's experienced team, which came out of Callwave.

Advertising 113

Advertising Networking Santa Barbara Startup 113

InfoChachkie

APRIL 25, 2011

I have used Guy’s previous book, The Art Of The Start (Art ), in my UC Santa Barbara New Venture Creation class for the past five years. I read Enchantment anticipating that it might augment my Entrepernurial Selling class, which focuses on influence and persuasion, rather than sales tactics. Fan, Not A Fan Boy.

Technical Review 279

Technical Review Blogging Class Entrepreneur 279

Both Sides of the Table

JULY 6, 2015

Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. I recently wrote about the three rules of sales. I recently wrote about the three rules of sales. Why Buy Anything ?

Sales 150

Sales SaaS Startup Venture Capital 150

Both Sides of the Table

JANUARY 21, 2010

This all got me thinking about a post on how to best work with lawyers. When to get a lawyer - If you plan to be a venture or angel backed technology company (what I mostly write about) the best time to start meeting and getting to know lawyers is long before you ever start your company. Shame about that pesky FAS 157 ruling.

Startup 318

Startup IP Southern California Entrepreneur 318