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7 Ways To Get Satisfaction From Your Next New Venture

Startup Professionals Musings

The best new idea for any entrepreneur should first be based on their own personal interests, skills, and lifestyle, rather than the characteristics of a given market or technology. The next step is to do homework on the business issues that are common to all ideas, such as market size, business models, and marketing.

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7 Steps To Greater Satisfaction As A New Entrepreneur

Startup Professionals Musings

Unfortunately, from my own experience, it’s not that simple, and not doing some preparation first can easily result in stress, lack of satisfaction, and a hard road to success. These activities may be low-risk, but they teach volumes about the entrepreneur mindset, as well as the challenges and potential satisfaction.

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5 New Marketing Rules For Today’s Customer Generation

Startup Professionals Musings

As a business consultant, I often have to remind small business owners that their marketing needs to be more interactive, versus the traditional “ push ” model, where you broadcast your message to as many people as possible. Marketing must be everyone’s top priority. Market solutions as an experience or an event.

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Have you set your life and business goals?

Berkonomics

You can express it in terms of money, market share, influence or other measure that reflects success. Unlike your vision, which can’t be measured, there is a satisfaction in each step toward achievement of your goal. Here’s a business example: “To be at a $25 million run rate by the end of our fifth year in business.”

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PC Mall Opens Daily Deals Site

socalTECH

PC Mall said that its focus with OnSale is helping provide long term profitability and satisfaction to its merchant partners. The issues of profitability and merchant-friendliness has been an oft-repeated issue with market leaders Groupon and LivingSocial. OnSale had previously been an electronics shopping site. READ MORE>>.

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8 Marketing Multipliers To Boost Your Business Growth

Startup Professionals Musings

In my role of business advisor to startups, I often recommend these to increase initial brand identity and market penetration. With the rate of market change today, and the advent of worldwide competitors, you need every strategy you can muster to keep up, and respond quickly to new threats.

Marketing 119
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Balance Your Focus Between Passion And Perspiration

Startup Professionals Musings

New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction. Even with the perfect product, your customers won’t even know you exist without marketing. Watch that patent provide a real barrier to competitive entry.