Startup Professionals Musings

SEPTEMBER 17, 2021

I recently found the classic sales training book “ Bootstrap Selling The Sandler Way ,” by Bill Morrison, who has 20 years in sales leadership roles, and I was amazed at how many of his sales lessons are great lessons for new entrepreneurs as well. Push marketing doesn’t work well today, in the age of interactive networking and peer reviews.

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Both Sides of the Table

APRIL 21, 2020

Harry was gracious enough to invite me back so this past week we recorded an episode discussing the current market environment. Nobody will be immune because in a bull market executives are paid to “innovate” so they sign software contracts and run projects. If you’re a clear “market winner” like Stripe, Robinhood or Airbnb.

Venture Capital 263

Venture Capital Marketing Startup Writing 263

Startup Professionals Musings

AUGUST 3, 2022

In my role of business advisor to startups, I often recommend these to increase initial brand identity and market penetration. With the rate of market change today, and the advent of worldwide competitors, you need every strategy you can muster to keep up, and respond quickly to new threats.

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Marketing Social Media Mentor Conference 119

socalTECH

AUGUST 6, 2014

In the latest, venture-backed startup to expand its services to Los Angeles, Fresh Nation , a startup offering up delivery services from local farmers markets, has opened up shop here. The company said it has trained shoppers who will buy products from local farmers, for same day delivery to consumers. READ MORE>>.

Marketing 221

Marketing Los Angeles Training Angel 221

socalTECH

OCTOBER 1, 2010

Santa Barbara-based Mindflash.com , an online training platform site headed by former Mint.com Chief Marketing Officer Donna Wells, said this week that it has officially launched its online trianing platform. The firm says it is targeting small businesses, and offers a way to help those businesses provide employee training.

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Training Santa Barbara SaaS Platform 133

socalTECH

FEBRUARY 16, 2010

Santa Barbara-based Citrix Online has entered into the online, interactive training market with the launch of a new product, the firm announced this morning. Citrix said its new Citrix GoToTraining product is targeted at businesses who want to host interactive training sessions for participants. READ MORE>>.

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Training Santa Barbara Startup Content 133

Startup Professionals Musings

AUGUST 27, 2022

In business, entrepreneurs hunt for new innovative solutions to problems, new ways of beating competitors, new markets, and new customers. Farmers are the management that comes after the hunt, to build repeatable processes, do seasonal planning, and make sure all employees are well-fed and trained. These are the ultimate hunters.

Entrepreneur 124

Entrepreneur Marketing News Slides 124

Startup Professionals Musings

OCTOBER 6, 2019

While thinking about it, I realized that it’s really not that different from the toughness required and trained into America’s elite military force of Navy SEALs, who are known to be cool under fire, able to sense danger before it’s too late, and never give up on achieving their objective. Never be thrown off-guard by chaotic conditions.

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Training Startup Entrepreneur Mentor 87

Startup Professionals Musings

JANUARY 31, 2022

Thus, if you are like me, with no real background or experience in public speaking, I encourage you to start early with some traditional training, like a Dale Carnegie course, or read a good book on the subject, like the classic one by successful businesswoman and speaker Jan Yager, Ph.D., “ The Fast Track Guide to Speaking in Public.”

Marketing 113

Marketing Entrepreneur Customer Custom 113

Startup Professionals Musings

JUNE 11, 2021

You must clearly delineate between issues where answers are known, such as process problems, versus market challenges, where forces are unpredictable. As a general rule, if an employee is asking questions about minutia, it’s fair to assume that they are unfamiliar with the process, and they need more training or coaching.

Marketing 148

Marketing Coach Startup Product 148

Berkonomics

OCTOBER 19, 2023

As my enterprise computer software company which produced innovative lodging systems for hotels and resorts grew quickly, we found ourselves straining to keep up with the hiring and training of good customer support representatives, a critical part of the equation then and still so today in the 24-hour environment of hotel front desk operations.

Training 156

Training Resource Customer Custom 156

Both Sides of the Table

JULY 21, 2014

Since 2009 we’ve been in an unequivocal bull market. You’d imagine that companies selling tons of shelfware would quickly meet their deserved fate in the market, yet the spin around a category of software can fool buyers into thinking they “must have this product to compete.” Who is the executive sponsor?

Marketing 354

Marketing Case Study Metrics Sales 354

socalTECH

SEPTEMBER 27, 2021

San Luis Obispo-based Dozuki, a developer of software that provides training to the manufacturing workforce, has raised a strategic growth investment round, the company said today. According to Dozuki, it will use the funding to further its position in the manufacturing software market. Size of the investment was not announced.

Funding 113

Funding Training Equity Software 113

socalTECH

MAY 21, 2021

Irvine-based analytics software developer Alteryx says it has launched a program which allows educators, students, and life-long learners to access its training, software, and certifications for no cost.

Education 113

Education Training Competition Software Development 113

Both Sides of the Table

JULY 9, 2013

And with scarce resources it’s your job to decide which door this lead must go through – sales or marketing. ” Hand this deal over to marketing to nurture for you. They should be owned by marketing. ” So the best run companies have marketing running activities to nurture their C deals.

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Customer Custom Marketing Newsletter 324

Startup Professionals Musings

OCTOBER 24, 2018

As a long-time advisor to aspiring entrepreneurs, and a technology fan myself, I still meet dozens of techies with great solutions who assume they don’t need marketing to change the world. In fact, with today’s information overload, modern marketing is the key to raising even the most innovative solution above the crowd.

Marketing 97

Marketing Startup Examples Technology 97

socalTECH

DECEMBER 1, 2021

The company said it will offer up comprehensive training aimed at helping empower sales, marketing, eCommerce, and customer experience teams using it platform. The company said the new program is free.

Artificial Inteligence 113

Artificial Inteligence Santa Barbara Training Sales 113

TechCrunch LA

DECEMBER 4, 2018

market with the help of several Los Angeles-based investors. The app, which offers fitness content and AI-powered training plans tailored to individual users, initially focused on Germany but has since grown in popularity across Europe and in the U.S. ” Tonal launches at-home digital strength-training system.

Coach 264

Coach Mobile Training Netflix 264

socalTECH

APRIL 17, 2019

Santa Monica-based cloud-based learning and human capital management provider Cornerstone OnDemand is looking to attract more small business customers, as it extends from its core enterprise market, by offering up a free trial to those businesses. READ MORE>>.

Cornerstone OnDemand 113

Cornerstone OnDemand Santa Monica Training Course 113

socalTECH

JANUARY 6, 2021

A Texas on-demand rideshare and delivery service is hoping to gain traction in Los Angeles, with an eye on the luxury market, saying on Tuesday that it has launched a new expansion into LA. The company says it offers up its rides in "five-star crash rated SUVs" and a team of "fully employed, rigorously vetted and trained uniformed" drivers.

Demand 113

Demand Training Los Angeles Services 113

Both Sides of the Table

JULY 23, 2013

It is simply the most important way to proactively control your career development and how the market perceives you. That was fine with me – the market is the market. That was the market. In today’s market you can prove your worth, in 1991 that was a bit harder. It is neither. She was paid 15% more.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

socalTECH

JUNE 19, 2020

Santa Monica-based Red 6 , a startup which is developing augmented reality training systems for the aerospace and defense market, said it has received a strategic investment from Lockheed Martin Ventures. Size of the funding was not announced.

Funding 113

Funding Santa Monica Training Invest 113

socalTECH

AUGUST 16, 2021

San Diego-based sales and marketing software developer Seismic has raised $170M in a Series G funding round, the company said this morning, and is now valued at $3 billion. Along with the funding, the company said it has acquired Lessonly, a developer of sales training, coaching, and enablement software which is based in Indianapolis.

San Diego 113

San Diego Coach Sales Training 113

socalTECH

MARCH 31, 2021

San Diego-based Ascent Funding, a provider of student loans, says it is targeting the coding bootcamp market, with a new set of loans for those programs. Coding bootcamps--which offer short term training on technical skills, such as software development--have become popular in recent years to gain practical experience in technical fields.

Acquisition 113

Acquisition Funding San Diego Training 113

Both Sides of the Table

DECEMBER 11, 2022

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? There was no money train. And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. What happened?

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Berkonomics

JULY 13, 2023

Train and transfer technology to each new distributor within 90 days of signing. Seed demand in each new territory with at least two corporate marketing events in partnership with each distributor. Assign one of our corporate employees to support sales and installation efforts by all distributors.

Resource 156

Resource Examples Tool Sales 156

Startup Professionals Musings

MAY 9, 2022

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver exceptional experiences to their customers. The secret to success is 1% training and 99% reminding. Turn common sense into common practice.

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Customer Custom Services Training 123

TechCrunch LA

MARCH 29, 2021

It was here that she spotted a gap in the EV charging market. Terry said they have also hired their core team of seven employees and trained their first tranche of technicians. Everyone picked to go through training is paid a stipend and earn two safety licenses. Hiring approach. Image Credits: ChargerHelp.

Incubator 287

Incubator Outsource Development Los Angeles Startup 287

TechCrunch LA

JULY 9, 2019

There is an increasingly advantageous global marketplace available with highly trained practitioners offering quality healthcare solutions at affordable prices and, although medical and dental tourism is a safe and cost-efficient solution, the current market is extremely fragmented and challenging to navigate.

Customer 225

Customer Custom Training Los Angeles 225

socalTECH

MARCH 6, 2020

Cubic, which provides services to the transportation, defense, and training markets, said that Wei will lead a new customer experience function, handling global quality, configuration management, logistics support and customer experience. Wei has been at Cubic since 2009.

Customer 113

Customer Custom San Diego Training 113

socalTECH

JULY 8, 2019

Los Angeles-based Hawke Media , which provides social marketing and other services, says it has named a "Preferred Agency Partner" for Facebook. Hawke says the partnership gives it access "advanced tools, resources, training and support" among other resources.

Media 113

Media Resource Training Los Angeles 113

Tech Zulu Event

APRIL 10, 2013

They focus on a specific market and over deliver quality education. FOCUS on a specific market and overdeliver. The post Customer Support Training | What is excellent customer service? Business Culture Marketing 37Signals FancyHands FoundersCard LeadPlayer Personal Assistant ProductPeople Zirtual'

Customer 97

Customer Custom Training Services 97

socalTECH

SEPTEMBER 1, 2015

Huntington Beach-based lifestyle brand Hyper Martial Arts , which develops high-intensity, martial arts training curriculum, has raised $400,000 in debt funding. The company said the funding will go towards launching an online training program for training martial artists, expanding a bully defense outreach program, and for marketing.

Funding 100

Funding Training Capital Marketing 100

socalTECH

APRIL 30, 2018

The startup is aiming at the athletic training and recovery market, with a new sports tape which incorporates supplements. Los Angeles-based NI0 , a new startup in the sports and nutrition vertical, is gearing up for launch, backed by $500,000 in seed funding from a number of tech investors.

Riot Games 140

Riot Games Seed Funding OCTANE Training 140

socalTECH

SEPTEMBER 5, 2013

We caught up with M-GO''s CEO, John Batter , to hear about where M-GO fits into the streaming media market. If you look today at physical and digital transactions, it''s a $20 billion market, and more than half that market is still physical today. What''s the story behind M-GO? So, they just ave up. Stay tuned there.

Entertainment 197

Entertainment Netflix Marketing Content 197

socalTECH

AUGUST 21, 2018

According to the company, the award, from the Public Service and Procurement Canada (PSPC) on behalf of Canada's Department of National Defence, covers "urban operations" training capability. READ MORE>>.

San Diego 100

San Diego Training Design Services 100

Xconomy

JULY 25, 2019

Castle Biosciences is joining the public markets through a $64 million IPO that will support cancer tests that help doctors make treatment decisions. On Wednesday evening, Castle priced its offering of 4 million shares at $16 apiece, which was the high end of its targeted price range. million shares in the range of $14 to $16 each.

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Training Pricing Activity Help 60