Berkonomics

JANUARY 7, 2016

There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise. Email readers, continue here…] Listening posts are all about your brand – personal or corporate. Be where they are.

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Social Media Media Search Engine Optimization Tool 120

socalTECH

JUNE 26, 2012

Aliso Viejo-based CitizenHawk , the venture backed developer of online brand protection services, said today that it has launched a social media monitoring tool. Cost of the new tool was not announced. CitizenHawk is led by David Duckwitz.

Social Media 170

Social Media Media Social Network Tool 170

socalTECH

JANUARY 4, 2011

San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering. ShowUhow is venture backed by Syncom Ventures, and raised a round of capital back in August. READ MORE>>.

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Social Media Media Sites San Diego 162

Tech.Co

SEPTEMBER 28, 2017

We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients. Social media platforms know you better than you know yourself.

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Social Media Media Tips Screening 100

SoCal Tech Calendar

FEBRUARY 16, 2017

Wednesday, February 22, 2017 -- MAKE IT Monthly - Social Media for Emerging Brands: DIY Tips for Big Results. Join Rick Kanter, founder of LA-focused e-commerce and lifestyle site barrio.la, as he demystifies today’s trends and breaks down how to plan and execute your digital strategy. See [link] (more)

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Social Media Tips Media Guide 100

SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Product purchases.

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Social Media Media Social Network Networking 179

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

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Social Media Advertising Media Metrics 237

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

Social Media Media Marketing Snapchat 101

Eric Greenspan

MAY 25, 2010

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites. We built unique websites for each show.

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Social Media Media Blogging Social Network 220

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 140

Social Media Media Snapchat Platform 140

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 64

Social Media Media Snapchat Platform 64

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

Social Media 214

Social Media Customer Custom Media 214

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. That’s where the money is.

Social Media 69

Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies.

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Social Media Media Marketing Platform 100

Startup Professionals Musings

AUGUST 22, 2021

Inbound (pull) marketing is all about convincing potential customers that they found you and have a relationship with you, rather than being accosted by your message at every turn. Participate in the top social media sites for maximum impact. Mobile devices and apps enhance social interactivity.

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Customer Custom Marketing Social Media 172

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. entrepreneur goals startup metrics social media'

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Social Media Media Entrepreneur Metrics 102

Tech Zulu Event

MAY 19, 2016

While social media can be a powerful way for businesses to interact with audiences, there are many costly mistakes that can be made in this area. Hardly a week goes by without hearing about a scandal or faux pas made by a company on Twitter, Facebook or Instagram. If you’re on social media, sooner or later you will be attacked.

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Social Media Media Entrepreneur Content 56

SoCal CTO

OCTOBER 20, 2009

Based on a question I posted in LinkedIn, Serena Ehrlich posted How to Use Social Media to Find Prospects. and provides the following list of suggestions for ways to use social media to build a reputation and to reach prospects. To make life easier to update your status, especially across multiple sites, use Ping.fm.

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Social Media Ideas Media Blogging 150

Startup Professionals Musings

APRIL 26, 2012

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Get attention and reach your audience. That’s where the money is.

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Social Media Metrics Media Startup 98

Tech Zulu Event

JUNE 26, 2013

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. This is a way to get in touch with the people and vice versa that never existed prior to the social media revolution. In Conclusion….

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Social Media Entertainment Media Tool 82

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

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Social Media Media Startup Blogging 95

socalTECH

SEPTEMBER 17, 2009

For today's Insights and Opinions article, we have a piece from Tracy Olmstead Williams, of Olmstead Williams Communications, talking about the bold new world of social media: Social Media, like Global Warming, has now left doubters behind. Brands lagging in new media shrank by 6 percent.

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Social Media Media Newsletter Press 133

socalTECH

SEPTEMBER 30, 2010

Los Angeles-based Lunch.com , the online social media and networking site headed by J.R. According to Johnson, the site has just launched a new Questions feature, which allows users to ask others about information; moved up the prominence of its Discussions feature; and also improved its photo embedding tool.

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Sites Social Media Yahoo Media 133

Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

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Social Media Media Startup Tips 93

Startup Professionals Musings

OCTOBER 4, 2010

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that business often make, along the following lines: Diving in without a strategic plan. Not having a social media policy.

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Social Media Media Startup Content 85

Startup Professionals Musings

APRIL 16, 2023

Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. It’s also one of the most accountable, with in-depth data provided by search engines about performance. Social-media advertising. Marty Zwilling

Marketing 114

Marketing Invest Social Media SEM 114

TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. Fox said at every press conference one or two questions would be about what songs teammates played before games. That site focuses on connecting people with similar musical tastes.

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Entertainment Social Media Social Network Media 224

Startup Professionals Musings

MARCH 11, 2023

They have enough confidence in their ability to deliver that they don’t worry about someone stealing the idea to get there first, and they don’t forget to listen carefully to critical feedback. Social media sites today, including Facebook, LinkedIn, and Twitter, provide ideal forums for presenting your cause and your concept.

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Ideas Startup Social Media Blogging 126

socalTECH

OCTOBER 3, 2014

We spoke with Lisa Hennessy , one of the founders of DreamJobbing and an entertainment industry veteran, to learn more about the startup. How did the idea for this come about? We started brainstorming about this a year ago, and just launched yesterday. However, until recently, the two rarely intersected. What is DreamJobbing?

Platform 233

Platform Media Startup Social Media 233

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

Tech.Co

JULY 13, 2023

Initially pinned as a generative AI startup for Twitter when it first hit the headlines back in April, the xAI website seems to suggest that the new startup will remain separate from the social media platform, as well as Musk's collection of other technology companies. The post What Is xAI?

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Artificial Inteligence ChatGPT Generative AI Technical Review 115

Startup Professionals Musings

OCTOBER 11, 2010

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Get attention and reach your audience. That’s where the money is.

Social Media 84

Social Media Metrics Media Satisfaction 84

Startup Professionals Musings

JULY 10, 2021

Their expectations of relationship and personalization are taxing businesses today, and their power through social media will kill those who can’t or won’t comply. They are not hesitant to engage the crowd through social media and sites like Yelp to drive you from the marketplace.

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Customer Custom Social Media Outsource Development 173

Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. It’s also one of the most accountable, with in-depth data provided by search engines about performance. Social-media advertising. One of these experts, David T.

Customer 146

Customer Custom Marketing Startup 146

Startup Professionals Musings

APRIL 2, 2022

Today’s customer buying dynamics are all about “user experience,” according to Brian Solis, in his classic book “ What’s the Future of Business? ”. Solis outlines the heuristics of social psychology that are key to building positive customer experiences today. High-technology product startups, without customers, don’t make a business.

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Customer Custom Social Media Technical Review 122

Berkonomics

APRIL 29, 2021

Especially for social media-based businesses, we all need to recalibrate our thinking about who is the teacher and who is the student. You know what I mean… The conversation goes something like this: “We found it on x site and using y app with z as our data object.”. Is about respect or knowledge?

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Coach Social Media Sites Email 156