Remove Metrics Remove Organization Remove Services Remove Study
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6 Keys To Thriving In This New Era Of Remote Services

Startup Professionals Musings

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success.

Services 121
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. Every consultant was pitching a process for reinventing your organization through BI. Surely there must be some benefit here??

Marketing 354
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10 Steps To Second Stage Success For Your New Venture

Startup Professionals Musings

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. According to one study a decade ago, only 45% of founders plan to exit after stage one, and my guess is that less than half the remainder survive the next stage in their own company. Managing business growth is more than metrics.

Sales 147
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6 Initiatives To Prep Your Startup For The Road Ahead

Startup Professionals Musings

It starts at the top with the founder and CEO, but has to extend quickly to the bottom of the organization. Every organization needs to have specific mechanisms in place to facilitate change, including regular effective communication, reward systems that reinforce desired change behavior, and accountability for results.

Startup 116
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6 Tips For A Marketing Focus To Match Your Solution

Startup Professionals Musings

It’s easy to fall back on the generic message that your solution is easier to use, has more function, and comes with great service, but who looks twice at that message? Do case studies and gather customer testimonials, as well as build relationships that lead to advocacy, loyalty, and word-of-mouth support.

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5 Pitfalls to Avoid When Transforming Your Business

Startup Professionals Musings

For example, only a few people today still think of Amazon as an online provider of books and related goods, now that they have exploded their business world-wide into every product arena, added web services (AWS), television and film production (Metro-Goldwyn-Mayer), a bricks-and-mortar grocery chain (Whole Foods), and more.

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6 Strategies To Maintain A Spotlight In Your Business

Startup Professionals Musings

Well-articulated goals and metrics. Always strive to increase your lead, and while competitors scramble to catch you, unleash your next breakthrough product, service, or promotion. Study their moves and engage your team for an analysis of updates. Study their moves and engage your team for an analysis of updates.

Startup 154