Startup Professionals Musings

NOVEMBER 15, 2019

Further, based on results from the annual Sierra-Cedar HR Systems Survey , businesses that use data and tools in their people management, rather than traditional manual processes, see a 79% higher return than other organizations, suggesting the time is ripe for relying on data and analytics. Subjectively measuring employee engagement.

Metrics 98

Metrics Tool Statistics Entrepreneur 98

Berkonomics

JANUARY 25, 2018

Many early stage founders and CEO’s believe they can delegate design and creation of metrics, flash reports, analytical reports and more from their bookkeepers. On the other hand, many early stage CEO’s are not trained and ready for such tools even if available. Why bother with this? The lesson here is twofold.

Metrics 243

Metrics Training Report Tool 243

socalTECH

MARCH 19, 2013

The company said the new product includes reporting tools and metrics to track marketing programs. Mogreet said the new offering is an extension of its enterprise text marketing solutions, specifically built for SMBs. The new product starts at $39.99 a month for 1,000 messages a month. READ MORE>>.

Mogreet 236

Mogreet Mobile Marketing Metrics 236

Both Sides of the Table

JULY 16, 2013

It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! But until recently we had not made these tools available to non-technical people – namely marketers who want to control their campaigns without necessarily wanting to call in the IT team to implement tools.

Marketing 307

Marketing Technical Review Startup Tool 307

SoCal Tech Calendar

JULY 16, 2010

Thursday, July 22, 2010 -- The Power of Marketing Metrics: Demonstrating Marketing's Value to the Organization. The right metrics and measurement, data, analytics, systems, tools and processes can make all the difference in your marketing measurement and accountability initiatives. Does your marketing pass the so what test?

Metrics 100

Metrics Organization Marketing Tool 100

socalTECH

NOVEMBER 19, 2021

Los Angeles-based HONK Technologies, which provides a virtual roadside assistance service, has launched a new, business management tool specifically for tow truck business owners. HONK runs a virtual roadside assistance network, and partners with tow truck providers to offer up roadside service to users.

Tool 113

Tool Metrics Los Angeles Networking 113

socalTECH

OCTOBER 16, 2008

Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today. Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today.

Advertising 100

Advertising Tool Yahoo Google 100

Startup Professionals Musings

APRIL 26, 2012

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 98

Social Media Metrics Media Startup 98

Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Lead-stage content performance. The fuel for any good demand generation program is relevant, buyer-centric content.

Metrics 101

Metrics Marketing Demand Paramount 101

SoCal CTO

APRIL 2, 2013

I'm going to be looking at aspects like: Things to consider before building your MVP Features often overlooked when documenting an MVP for developers Understanding important metrics you want to measure Risks and challenges in developing an MVP. Learn how to test and possibly use testing and load tools.

CTO Coach 219

CTO Coach Metrics Framework Software Development 219

Startup Professionals Musings

OCTOBER 11, 2010

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his recent book titled " Social Media Metrics."

Social Media 84

Social Media Metrics Media Satisfaction 84

socalTECH

MAY 10, 2010

San Diego-based VMIX , a developer of online video hosting and management tools, said today that it has rolled out a new set of video analytics and reporting tools. The firm said the new analytics features will be included as a standard part of its online video management platform.

San Diego 145

San Diego Metrics Report Tool 145

Berkonomics

MARCH 7, 2024

Email readers, continue here…] Many early-stage founders and CEOs believe they can delegate design and creation of metrics, flash reports, analytical reports and more from their bookkeepers. On the other hand, Many early-stage CEOs are not trained and ready for such tools even if available. Why bother with this ?

Metrics 156

Metrics Training Report Tool 156

TechEmpower

OCTOBER 9, 2023

Utilizing AI, the tool interprets the queries, scans through a broad range of documents spread across different repositories, and delivers relevant answers. Enhancing Front-End Product Search We also developed a front-end search tool that revolutionized the way users search for products.

Generative AI 348

Generative AI Artificial Inteligence Tool Knowledge Base 348

socalTECH

AUGUST 3, 2011

The firm--which sells online ads based on engagement metrics, rather than the usual clicks and views--said it is applying its model to the political landscape, looking to help campaigns get their word out on social networking sites like Facebook.

Product 157

Product Redpoint Social Network Advertising 157

socalTECH

NOVEMBER 30, 2016

Later, we learned that knowing that about a user helps with targeting in advertising, and how that can help improve business metrics and help you make better decisions. We learned a lot when we opened up our technology for advertising, and figured out what metrics matter to them, and what problems had not been solved.

Advertising 254

Advertising Mobile Social Media Startup 254

Berkonomics

DECEMBER 11, 2014

There are many types of metrics, some very easy to manage. A leader’s duty is to make sure that anything s/he delegates and measures is given a chance of success by providing the tools required to perform the job. But failure to find and use them regularly is a failure at the top. Third: support.

Organization 220

Organization Metrics Training Course 220

Berkonomics

AUGUST 16, 2010

Many early stage CEO’s believe they can delegate design and creation of metrics, flash reports, analytical reports and more to their bookkeepers. On the other hand, many early stage CEO’s are not trained and ready for such tools even if available. Why the discussion? Email readers continue here.] The lesson here is twofold.

Metrics 136

Metrics Training Report Tool 136

Berkonomics

JULY 27, 2023

That’s how you would feel if you ran your company without a dashboard containing relevant metrics that drive your company. and great, relevant metrics? Email readers, continue here…] Metrics should be created by you and your managers to measure near real time progress of your enterprise. The post Go ahead!

Metrics 156

Metrics Screening Email Customer 156

socalTECH

APRIL 24, 2019

Shane Bernstein: We look at actionable data points and data metrics which are quantifiable across the web, and we qualify them and normalize that data, and sort them based on what they've done. I was inspired looking for a tool to increase output as an agency, and decrease our costs. That's an engagement tool.

Sites 240

Sites Startup Tool CTO Hire 240

Both Sides of the Table

JULY 15, 2011

Most web publishers measure where their traffic is coming from using an analytics package such as Google Analytics, Omniture or Core Metrics. does is it allows publishers to be able to track each individual share behavior to a level of granularity that almost no other campaign tracking tool allows. Today they’re wrong.

Social Media 292

Social Media Google Media Marketing 292

socalTECH

MAY 19, 2009

Santa Monica-based Business.com , which provides online directories for B2B purchasing, announced today that the firm has launched a new tool to help advertisers access pay-per-click metrics on the site. Business.com is now owned by R.H. Donnelley; the firm was purchased by R.H. Donnelley back in 2007. READ MORE>>.

Santa Monica 100

Santa Monica Metrics Guide Advertising 100

InfoChachkie

AUGUST 22, 2016

The Most Important Metric. Near the conclusion of our discussion, I asked each CEO to name any non-obvious metrics by which they guide their businesses. However, these metrics measure your company’s success, not that of your customers. Such metrics will obviously differ. He started by stating, “We track customer success.”

Customer 124

Customer Custom Cornerstone OnDemand Metrics 124

socalTECH

NOVEMBER 6, 2019

According to the company, it has developed a platform that addresses the critical steps of data extraction, transformation, and analysis to give end users access to business data and metrics.

Metrics 113

Metrics San Diego Venture Capital Commerce 113

Both Sides of the Table

JUNE 12, 2010

Google Analytics vs. Facebook’s new analytics tool. Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date. Metrics: 50mm users (up from 40mm in Dec 2009), -Competition includes: Spotify , Last.fm.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. One thing to make clear, StartupRoar is a jump off point.

Content 175

Content Startup Social Media IP 175

socalTECH

SEPTEMBER 20, 2010

Jackson, CEO and co-founder of CapLinked (www.caplinked.com), which is developing tools to help entrepreneurs and investors connect. For investors, it gives them a dash board of key metrics, and ensures those investors stay in the loop. For entrepreneurs raising capital, the tool makes it easier to be transparent and share information.

Southern California 243

Southern California Entrepreneur Software Review Yammer 243

Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. Get attention and reach your audience.

Social Media 127

Social Media Media Metrics Satisfaction 127

Berkonomics

JANUARY 28, 2016

Go to https://www.google.com/webmasters/tools/mobile–friendly/ and enter your web address for a quick, free, analysis. Although both metrics vary widely between types of audience, you should work to exceed a six percent open rate and two percent click rate for your emails containing sales or marketing information. Same thing.

Email 174

Email Marketing Web Mobile 174

Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Lead-stage content performance. The fuel for any good demand generation program is relevant, buyer-centric content.

Marketing 174

Marketing Invest Demand Metrics 174

Startup Professionals Musings

JUNE 22, 2016

That should make you wonder - how do you measure traction in a metric? While thinking about the parameters of traction, and how to measure it, I was impressed with a new book, “ Scaling Lean: Mastering the Key Metrics for Startup Growth ” by Ash Maurya, a serial entrepreneur, and creator of the one-page business modelling tool Lean Canvas.

Metrics 57

Metrics Funding Startup Customer 57

Both Sides of the Table

JANUARY 10, 2021

Mental psyche is everything in getting into shape and I don’t know of many great tools don’t to help with the mental psyche of losing weight so I had to gamify my own mind. The tools are built into the app. I want to share with you how I did this. It’s super easy to log. I did this for years.

Coach 539

Coach Startup Guide Journal 539

Both Sides of the Table

NOVEMBER 2, 2010

This one deals with “arming&# your teams – preparing them for battle by giving them the right tools to increase their win rates. As a company you need to invest in ROI calculators (spreadsheets) that are easy for sales reps to plug in basic customer metrics and pop out with an expected benefit.

Sales 289

Sales Startup Training Pricing 289

SoCal Tech Calendar

MARCH 3, 2009

Learn how to successfully integrate the strategies and operations of merged organizations, implement the latest techniques, tools and metrics to improve performance, revitalize acquisitions that are not meeting expectations. Monday, March 9, 2009 -- Caltech Executive Education: Successful Acquisition Integration. See [link] (more).

Acquisition 100

Acquisition CalTech Metrics Education 100

SoCal Tech Calendar

NOVEMBER 13, 2008

Learn how to successfully integrate the strategies and operations of merged organizations, implement the latest techniques, tools and metrics to improve performance, revitalize acquisitions that are not meeting expectations. Wednesday, November 19, 2008 -- Caltech Executive Education: Successful Acquisition Integration.

Acquisition 100

Acquisition CalTech Metrics Education 100

socalTECH

JUNE 15, 2017

Technology was changing the business and our jobs as agents and managers, and we needed to figure out how to leverage tools to create more opportunities. We saw an opportunity to create a tool that could help with sharing earnings from content on YouTube. In particular, the entertainment industry is not as metrics focused as a startup.

Startup 140

Startup Content Metrics Platform 140

Berkonomics

DECEMBER 6, 2012

It is human nature to desire praise; and the review process is one tool to provide such positive feedback to employees. I’d have a difficult time thinking that any company, large or small, could perform at its peak without great employee metrics including individual key performance indicators, capped by consistent reviews and feedback.

Metrics 153

Metrics Email Pricing Tool 153