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Pod Network Picks Up $5M For Social Media App

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Manhattan Beach-based Pod Network , which says it is developing a mobile, social media network which connects users based on their physical location, plus professional and personal interests, has raised $5M in a seed funding. The company said the round was led by PACA Ventures and Anthony Misitano, founder of Post Acute Medical.

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UberMedia Recasts Itself In Mobile Advertising

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UberMedia , the Idealab-backed startup best known for its Twitter client software, has recast itself as a mobile advertising firm, saying yesterday that it has launched a new mobile advertising product called UberAds. ubermedia mobile advertising twitter social signals' READ MORE>>.

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7 Keys To Hard Hitting Social Media Use For Business

Startup Professionals Musings

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

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Demand Media Extends Pluck To Mobile

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Santa Monica-based Demand Media has extended its Pluck social media platform to mobile devices, the company said today.

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Naritiv's Snapchat Analytics Software Acquired By Hootsuite (Update)

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The Snapchat analytics software developed by Los Angeles-based Naritiv , a startup producing online content for brands, has been acquired by social media management firm Hootsuite. The announcement was made on Tuesday. Financial terms of the acquisition were not announced. READ MORE>>.

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Mobile Roadie Launches In China

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Los Angeles-based Mobile Roadie , the developer of branded, mobile apps for celebrities and brands, said last night that it has launched in China. The firm said that it is developing a localized, Chinese version of its platform via local partner FabriQate, a mobile service agency with offices in Guangzhou, Hong Kong, Mumbai and London.

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7 Ways To Improve Return On Your Marketing Investment

Startup Professionals Musings

Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers.

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