Startup Professionals Musings

FEBRUARY 17, 2021

Social media facilitates marketing and sales. For startups, social media and color printers have essentially replaced the need for external public relations and marketing services. You can now get tooling and products built very quickly either in the US or in China, with delayed payment options. Martin Zwilling.

Entrepreneur 162

Entrepreneur Startup Social Media Outsource Development 162

Startup Professionals Musings

JANUARY 18, 2023

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. Incent a customer collaboration culture across your team.

Competition 109

Competition Services Customer Custom 109

Tech.Co

MAY 31, 2023

Lenido Startup tool: Accounting software Price: Free Accounting software doesn't need to come at a premium. VPN Startup tool: VPN Price: Free Hide.me Zoom Startup tool: Video conferencing Price: Free You've probably already heard of Zoom. RingCentral Startup tool: Web conferencing app Price from: $11.99 From its 4.3-inch

Tool 128

Tool Startup Software Review Technical Review 128

Startup Professionals Musings

OCTOBER 23, 2022

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. In his classic book, “ Digital Context 2.0: Norton, Ph.D., Reluctant consumers – 44 percent.

Social Media 107

Social Media Tool Google Yahoo 107

socalTECH

DECEMBER 16, 2010

Woodland Hills-based ReachLocal , the provider of online marketing services for small and medium sized businesses, said today that it has launched a new product called ReachCast. Pricing on the new offering was not disclosed. The firm said the product is a result of its acquisition of SMB:Live back in February. READ MORE>>.

ReachLocal 222

ReachLocal Woodland Hills Social Media Media 222

socalTECH

MAY 12, 2011

Los Angeles-based GotCast , the online talent casting site, said Thursday that it has launched its private label, social media contest product. Pricing on the new product was not announced. and Hautelook. GotCast said it has added new employees in Los Angeles and Ohio to support the new MediaBlastr offering.

Social Media 182

Social Media Los Angeles Pricing Media 182

Startup Professionals Musings

DECEMBER 17, 2022

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Startup 106

Startup Pricing Cloud Computing Customer 106

Startup Professionals Musings

JANUARY 22, 2021

Too many founders have learned that passion and free beta products do not imply a sustainable business. Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Start selling it before you build it.

Sales 165

Sales Customer Custom Social Media 165

socalTECH

AUGUST 27, 2018

Los Angeles-based GoGuardian , a developer of educaitonal software, says it is targeting the problem of suicide and self-harm in K-12 schools, with a new product called Beacon. Pricing on the new software was not announced.

Software 100

Software Social Media Equity Tool 100

Tech.Co

JUNE 22, 2021

Understand the costs with our complete Shopify Pricing Guide. Find out more – Shopify Pricing: how much will a Shopify store cost you? Shopping small is very much in vogue at the moment, with side-hustles and sustainable shopping being all the rage on social apps such as Instagram and TikTok. Considering Shopify?

Marketing 177

Marketing Buzzfeed Guide Platform 177

Startup Professionals Musings

AUGUST 4, 2017

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. The advent of social media and real-time interactive feedback via the Internet allows every customer to build and expect a relationship with your business, rather than just touchpoints.

Customer 85

Customer Custom Product Marketing 85

Tech Zulu Event

AUGUST 19, 2010

TechZulu and Schmoozd have joined forces to bring you Startup Demo during Social Media Week. We are excited to be part of Social Media Week and helping awesome startups receive their much deserved exposure. Price: FREE. About Social Media Week. When: Wednesday, Sept 22 nd , 2010 - 5:00 p.m.

Social Media 71

Social Media Media Startup Mixergy 71

Startup Professionals Musings

JULY 24, 2020

But customers today are fickle, instantly aware of every new alternative, due to the Internet and social media, and not afraid to change. They don’t realize how much it costs in time and money to get there, and only one out of a hundred large consumer product companies around the world have ever made it.

Customer 136

Customer Custom Social Media Startup 136

Startup Professionals Musings

JUNE 5, 2021

In finance, a bubble is too much money chasing assets, greater asset production and a herd mentality. In startup business plans, a bubble is too many entrepreneurs and too many investors chasing the latest “next big thing,” like Google search engine, Facebook social network, or Amazon e-commerce site. Supply and demand ignored.

Demand 145

Demand Google Commerce Pricing 145

Startup Professionals Musings

JANUARY 26, 2020

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. In his classic book, “ Digital Context 2.0: Norton, Ph.D., Reluctant consumers – 44 percent.

Social Media 131

Social Media Startup Tool Google 131

Startup Professionals Musings

APRIL 29, 2023

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Startup 111

Startup Training Services Writing 111

Startup Professionals Musings

JULY 9, 2022

This is a software distribution and pricing model in which new applications are hosted by a service provider and made available to customers over a network, rather than requiring customer hardware. Social Media. Social networks like Facebook, Twitter, and LinkedIn manage communities comprised of millions of people worldwide.

Technology 133

Technology Cloud Computing Social Media Networking 133

Startup Professionals Musings

JULY 30, 2021

Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. Scan for unmet needs to match new products. Make sure you think creatively to add as many new items as you phase out old ones.

Marketing 162

Marketing Social Media Metrics Customer 162

Startup Professionals Musings

MARCH 14, 2021

In today’s world, it seems that emotion, not logic, sparks the new trends that become culture, and drives our devotion or disappointment in new products and brands. Businesses which ignore this contract are excluded from consideration, despite maybe having a logically better product or price. Enlist disciples and a congregation.

Marketing 127

Marketing Social Media Technical Review Product 127

Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Today your reputation online is more important than your price, service, or location. Either one can kill the other.

Social Media 144

Social Media Media Summary Satisfaction 144

Startup Professionals Musings

MAY 6, 2023

Many entrepreneurs are so enamored with their product vision that they believe their own hype and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. These are also important for your product positioning in the competitor section of your business plan.

Statistics 120

Statistics Research Report Newsletter 120

Startup Professionals Musings

JULY 27, 2018

I’m still amazed at how many technical entrepreneurs don’t have a business pitch, and offer me their product pitch or product spec instead. I’m a technologist, so I always love to learn about the product, but every investor needs to make sure you have a business, as well as a product.

Product 58

Product Slides Entrepreneur Invest 58

Startup Professionals Musings

OCTOBER 30, 2022

Almost instantly, via the Internet or on their smartphone in the store, they can find the lowest price alternative or their favorite features, without waiting for push marketing or listening to your best sales person. Sustain the keep-or-lose moment. Capitalize on the multiplier moment. This new world is all about empowered customers.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

FEBRUARY 8, 2023

I see it as an opportunity to find new ways to attract customers , make long-needed changes to improve productivity, and lower your own costs of doing business. I recommend using digital channels, including email and social media, personalized, if possible, with promotions. Make it a win on all fronts.

Outsource 95

Outsource Customer Custom Sample 95

Startup Professionals Musings

APRIL 7, 2021

All too often I talk to startups which still don’t have a social media plan even though most of their customers now use social media as a key part of their buying decision. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

JANUARY 24, 2020

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. Through a free base product, you give the first taste of the service or game away for free, get users hooked, and then convert as many as possible to paying customers. Commoditize complementary products. Look for value points to control.

Mobile 126

Mobile Develop Development Platform 126

Startup Professionals Musings

JULY 25, 2021

Usually these are low-growth for a reason – a new technology or price point could easily be the trigger to a large opportunity. These may be people who can’t afford existing products due to income levels or location, but need the solution. Facebook built the social media market before customers even knew they needed it.

Technical Review 157

Technical Review Entrepreneur Marketing Customer 157

Startup Professionals Musings

FEBRUARY 7, 2021

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In this view the product features, cost, and support are the key to success. Hence most fail.

Technical Review 136

Technical Review Startup Social Media Satisfaction 136

Startup Professionals Musings

NOVEMBER 19, 2022

With today’s interactive social media and the real-time Internet, both customers and employees see inside your company easily, so you can’t hide your real company culture. In both cases, their products are not generally cheaper or unique, but the mindset behind how they do what they do, and think what they think, makes them stand out.

Organization 119

Organization Social Media Guide Customer 119

Startup Professionals Musings

DECEMBER 21, 2022

Know the issues they face, and search for ways to help them, make them happier, more productive, and more profitable. It’s a win-win deal that keeps customers coming back, helps your company, and incents customers to bring in their friends through word-of-mouth and social media. The result is more win-win than win-lose.

Training 127

Training Customer Custom Social Media 127

Startup Professionals Musings

MARCH 20, 2020

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Pricing 123

Pricing Cloud Computing Customer Custom 123

Startup Professionals Musings

JANUARY 5, 2020

Customer expectations of a relationship and personalization are stretching every business today, and pervasive use and confidence in social media by customers can override all your image building and marketing messages. Pushing yourself on customers by touting features and price doesn’t work anymore.

Customer 133

Customer Custom Social Media Startup 133

Startup Professionals Musings

AUGUST 3, 2020

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

NOVEMBER 27, 2021

Yet I still hear stories of companies being well down the road on products and collateral with a given name, only to find out that everything has to be changed because of a domain name conflict or availability problem. Finalizing the web site validates your product plan and sales strategy. Websites do take time to get done right.

Web 139

Web Startup Sites Design 139

Startup Professionals Musings

FEBRUARY 14, 2021

In their passion and excitement about a new product or service, entrepreneurs tend to continually narrow the scope of potential competitors, and often claim to have no direct competitors. All of these are competitors in terms of speed, price, or luxury. Order-of-magnitude cost reduction or productivity increase.

Competition 166

Competition Funding Startup Patents 166

Both Sides of the Table

APRIL 21, 2013

This morning I was reading my social media and came across an article that Christine Tsai had posted on Facebook. Was this the latest Chinese product to take off in the US? He was driven by wanting to provide a great product. Extreme product passion. This article originally appeared on TechCrunch.

Entrepreneur 415

Entrepreneur Startup Pricing Product 415

Startup Professionals Musings

JUNE 5, 2019

With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. One bad customer experience will kill not only one customer, but many future ones, who hear the message via social media and friends. The world has changed.

Customer 84

Customer Custom Company Companies 84