Startup Professionals Musings

JANUARY 29, 2017

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

SEPTEMBER 5, 2013

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 95

Blogging Startup Search Engine Optimization Writing 95

socalTECH

MARCH 21, 2011

Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0. First, talk about what SmartPants Vitamins are? We give it to our own kids.

Web 225

Web Social Media SEO Media 225

Startup Professionals Musings

AUGUST 10, 2012

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Both Sides of the Table

MARCH 25, 2016

So when Sam Rosen came to me with the idea of disrupting storage with a product that is priced cheaper than existing incumbents and he could build a product that is a better service I was intrigued. But not doing basic research makes no sense. Asia is smaller but growing as wealth increases in large, urban environments.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. This is NOT the same as Search Engine Optimization (SEO). For sites displaying the ads, this is called pay per click (PPC). Keyword research and budget forecasting. Cost per action (CPA).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

OCTOBER 3, 2012

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Content is king of the road. like Google.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

APRIL 27, 2011

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below. Add content regularly.

Blogging 91

Blogging Search Engine Optimization Services Writing 91

Startup Professionals Musings

NOVEMBER 12, 2013

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Content is king of the road.

Social Media 93

Social Media Content Startup Web 93

socalTECH

SEPTEMBER 14, 2009

Online travel sites are great for getting you to the location, but they don't give you any good ideas for when you get there. You might find our site searching for the keyword "jet skiing", but when you come to the site, you'll see in the same vicinity gondola cruises, electric duffy boat tours, kayaking, or surfing.

Activity 164

Activity Startup Sites Web 164

SoCal CTO

JULY 13, 2010

Pivoting - Chris Dixon , June 14, 2010 My Hunch cofounders and I frequently ask ourselves: “If we were to start over today, would we build our product the same way we had so far?&# Just because a product has a patent, deep complexity and an obvious competitive advantage does not mean that it can fly by itself into the market.

Startup 175

Startup Venture Capital Slides Blogging 175

Tech Zulu Event

NOVEMBER 21, 2014

Over the past few years the Internet Corporation for Assigned Names and Numbers (ICANN) has created a flood of new gTLDs covering a wide variety of concepts, locations and products. Third, review your current website for SEO best-practices to solidify your online brand with the major search engines as well as customers.

Conference 77

Conference SEO Software Review IP 77

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Tech Zulu Event

NOVEMBER 11, 2011

For how to market your blog in order to get site visitors I suggest checking out the Marketing Show and if you can attend the next Pub Con it is one the best conferences to learn about getting web traffic. An email list is exactly how it sounds, a collection of people’s emails who have visited your site. Keyword research.

Blogging 83

Blogging Email Writing Sites 83

SoCal CTO

MARCH 12, 2007

I had to laugh when an analyst with Forrester said in the article - As impressive as these results may be, myShape’s approach will probably fail to gain a mass audience unless the company can somehow simplify the measuring process, said Sucharita Mulpuru, an analyst with Forrester Research.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

SoCal Delicious

SEPTEMBER 22, 2008

Now let’s move on to the first couple topics: Step 0: Pre-product. Initally, the product development process should likely be focused on big-picture qualitative information, like whether or not your business is addressing the right audience as well as the preferences for that audience. Do this for a couple weeks!

Startup 29

Startup IP Email Report 29