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Can you create a great customer case study?

Berkonomics

Studies have shown that attention spans for engaging a reader or listener have fallen from eleven seconds to eight seconds on average. Given the statistics quoted above, you must find ways to have your consumers endorse your product publicly, and in a form that is divorced from looking like an advertisement.

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7 Personal Productivity Tactics To Get More Work Done

Startup Professionals Musings

Studies of software teams, for example, show differences as great as ten to one in productivity between working team members. Much has been written about the external influences of office environments, motivation, and personal health impacts, but I see evidence that there are personal productivity tactics that contribute just as much.

Product 173
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Patient Death in Poseida Prostate Cancer Study Prompts Clinical Hold

Xconomy

A Phase 1 trial testing a Poseida Therapeutics cell therapy in men with prostate cancer is on hold after a patient enrolled in the study died of liver failure nearly three weeks after receiving the treatment.

Study 107
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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs.

Product 141
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AeroVironment Applies UAV To Study Water Stress In Almonds

socalTECH

Monrovia, California-based unmanned aerial vehicle maker AeroVironment is ramping up its efforts in developing more commercial applications for its drones, saying it has launched a new effort with California State University, Fresno on identifying water stress in almond production using its UAVs. READ MORE>>.

Study 100
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Amgen, Merck Team On Cancer Immmunotherapy Studies

socalTECH

Thousand Oaks-based Amgen and fellow biopharmaceuticals giant Merck said today that they are in a cancer immunotherapy collaboration, to support a Phase 1b/3 study. The two said the study includes both Amgen's BLINCYTO (blinatumomab) product and Merck's EKYTRUDA (pemblizumab) therapy, for treating non-Hodgkin lymphoma.

Study 100
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Study: 17% of Tech Workers Are High on the Job

Tech.Co

Nearly 17 percent of tech workers admit to being under the influence of marijuana while at work at some point in their careers, according to a new study. Of the top reasons given in the survey for what honestly seems like a pretty poor decision, increasing productivity was the biggest, given by 38 percent of those who had gotten high at work.

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