Startup Professionals Musings

OCTOBER 28, 2013

One 11-year study of over 200 companies, detailed in “ Corporate Culture and Performance ,” found that those working on their culture improved revenue by 516%, and increased net income by 755%. I saw a good summary of these in a new book, “ Ethical Leadership ,” by Andrew Leigh, an expert in this area.

Software Review 100

Software Review Summary Examples Offshore 100

Both Sides of the Table

APRIL 30, 2011

In the IAB study that revealed the graph above, brand advertisers indicated that their number one objective in online advertising was “creating awareness&# followed by “creating purchase intent&# or “likelihood to recommend&# the product. As evidenced by the eye-tracking studies – they will remain in the stream.

Advertising 352

Advertising Media Social Media Screening 352

InfoChachkie

JUNE 30, 2011

You can watch the videos below or on YouTube here: PART I and PART II: What follows is a summary which paraphrases Ben’s responses. Studying Chinese Medicine in graduate school) allowed me to see intersection points to take different ideas and combine them. They have given us all the tools … (which) enabled TestFlight to be what it is.

Outsource Development 229

Outsource Development SaaS Tool Summary 229

Both Sides of the Table

AUGUST 24, 2010

They need to have the right tools, social status, rewards and stickiness to your product because they don’t want to abandon their creation. It’s existed in every online community and multi-user service that has ever been studied. I tell people who built UGC websites that you really need to cater to the 1% users.

Technical Review 294

Technical Review Writing Content Sites 294

Both Sides of the Table

APRIL 13, 2011

Or, as always, summary notes available below. But, in fact, I would rather have an executive summary than a pitch deck. And I would rather, even before the executive summary, have something to play with (a demo)…” It falls in the category of show don’t tell. Huge thank you to Steve De Long for the write up.

Venture Capital 288

Venture Capital Startup Technical Review Software Review 288

Both Sides of the Table

JANUARY 12, 2014

The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Link has a summary of his argument plus a great video). It’s why super smart people shouldn’t hate on the idea of simplifying if it provides a tool for the masses.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

FEBRUARY 18, 2013

Summary Version. cheap post-production process by tools (think Pro Tools for audio, Instagram filters). The production quality is terrible” I say, “ Please study The Innovator’s Dilemma because it predicts the disruption of your industry presciently.” Study the video game industry.

Startup 380

Startup Media Content Platform 380

Both Sides of the Table

JUNE 22, 2015

You can push for guarantees that the client or partner will appoint a minimum number of staff to rolling out your product, you can ask them to spend hard dollars on co-marketing, you can ask for commitments to case studies or reference calls or PR releases.

Outsource Development 150

Outsource Development Startup Customer Custom 150

Both Sides of the Table

FEBRUARY 3, 2010

So ‘what we find’ is that many of our customers are using separate tools for managing these but don’t have a holistic view of the customer.&#. But many of these aren’t integrated with the way that their customers want to communicate with them in 2010. They don’t handle Twitter feedback, emails or IM.

Sales 314

Sales Startup Venture Capital Customer 314

Both Sides of the Table

AUGUST 14, 2009

If you can’t get product released and validated then do user studies. I think it is a legitimate research tool; however, I would never considering bringing up something you read in a person’s Tweet stream with them when you see them. But if you CAN find a way to even get your 0.1 It creeps people out. Most people are lazy.

Angel 291

Angel Funding Venture Capital Startup 291